Brandwave

How popular isAfluencer in search?

In August 2026, there were an estimated 2.9K branded searches for Afluencer worldwide which is down 34.1% over the last 11 months. Afluencer holds 19.2% estimated Share of Search among ambassador programme platforms worldwide and is ranked 3rd of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Social Snowball48.1%
  2. Refersion21.3%
  3. Afluencer19.2%
  4. Extole8.9%
  5. Buzzbassador2.6%
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Which ambassador programme platforms compete with Afluencer?

Afluencer against ambassador programme platforms worldwide, by month

Share of Search by month for Social Snowball, Refersion, Afluencer, Extole, Buzzbassador. The figures are in the table below the chart.

View monthly share of search table
MonthSocial SnowballRefersionAfluencerExtoleBuzzbassador
Oct 202533.6%27%25.4%11.2%2.8%
Nov 202532.6%25.5%30.1%9.1%2.7%
Dec 202530.6%24.2%34.6%8.6%2.1%
Jan 202631.9%20.9%36.1%8.9%2.1%
Feb 202634.3%22.4%31.7%9.6%1.9%
Mar 202634.6%22.2%31.1%9.4%2.8%
Apr 202638.6%25%23.3%10.6%2.5%
May 202647.4%25.4%15.8%8.8%2.6%
Jun 202647.4%25.9%15.9%8.8%2.1%
Jul 202648.8%21.3%16.2%11%2.6%
Aug 202648.1%21.3%19.2%8.9%2.6%
Sep 2026—————
  1. Held 1st. 7.3K estimated branded searches, +0.55% vs prior month. Share -0.7 points.

  2. 2.Refersion

    21.3%

    Held 2nd. 3.2K estimated branded searches, +1.9% vs prior month. Share 0 points.

  3. 3.Afluencer

    19.2%

    Held 3rd. 2.9K estimated branded searches, +20.8% vs prior month. Share +3 points.

  4. 4.Extole

    8.9%

    Held 4th. 1.3K estimated branded searches, -17.8% vs prior month. Share -2.1 points.

  5. Held 5th. 390 estimated branded searches, 0% vs prior month. Share -0.1 points.

Compare search popularity between Afluencer and its closest rivals

How has branded search demand for Afluencer changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Afluencer worldwide fell from 4.4K to 2.9K.
  • Across the 11 months ending August 2026, Afluencer’s estimated Share of Search among ambassador programme platforms worldwide decreased from 25.4% to 19.2%.
  • Across the 11 months ending August 2026, Afluencer’s estimated Share of Search among ambassador programme platforms worldwide peaked at 36.1% in January 2026 and was lowest at 15.8% in May 2026.

How did search popularity change for ambassador programme platforms worldwide in August 2026?

  1. In August 2026, Afluencer gained estimated Share of Search among ambassador programme platforms worldwide, from 16.2% to 19.2%.

  2. In August 2026, Extole lost estimated Share of Search among ambassador programme platforms worldwide, from 11% to 8.9%.

  3. In August 2026, Social Snowball lost estimated Share of Search among ambassador programme platforms worldwide, from 48.8% to 48.1%.

  4. Estimated monthly branded searches for Refersion worldwide fell 30.9% over 11 measured months, from 4.7K to 3.2K in August 2026.

  5. Estimated monthly branded searches for Buzzbassador worldwide fell 18.8% over 11 measured months, from 480 to 390 in August 2026.

How is Afluencer measured?

Brandwave collects information about searches that people make online using Afluencer’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • afluencer

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How the Brand Demand Index is measured

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Is Afluencer your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.