Brandwave

How popular isAdvertiseCast in search?

In September 2026, there were an estimated 90 branded searches for AdvertiseCast worldwide which is down 47.1% over the last 12 months. AdvertiseCast holds 17% estimated Share of Search among podcast sponsorship marketplaces worldwide and is ranked 2nd of 3 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Podcorn73.6%
  2. AdvertiseCast17%
  3. Gumball9.4%
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Which podcast sponsorship marketplaces compete with AdvertiseCast?

AdvertiseCast against podcast sponsorship marketplaces worldwide, by month

Share of Search by month for Podcorn, AdvertiseCast, Gumball. The figures are in the table below the chart.

View monthly share of search table
MonthPodcornAdvertiseCastGumball
Oct 202572%17%11%
Nov 202577.4%15.1%7.5%
Dec 202575%17.7%7.3%
Jan 202669.2%20.2%10.6%
Feb 202669.2%20.2%10.6%
Mar 202667.3%24.3%8.4%
Apr 202671.1%20.5%8.4%
May 202671.6%20.9%7.5%
Jun 202673.8%17.5%8.8%
Jul 202664.9%23%12.2%
Aug 202669.6%20.3%10.1%
Sep 202673.6%17%9.4%
  1. 1.Podcorn

    73.6%

    Held 1st. 390 estimated branded searches, -18.8% vs prior month. Share +4 points.

  2. Held 2nd. 90 estimated branded searches, -35.7% vs prior month. Share -3.3 points.

  3. 3.Gumball

    9.4%

    Held 3rd. 50 estimated branded searches, -28.6% vs prior month. Share -0.7 points.

Compare search popularity between AdvertiseCast and its closest rivals

Every comparison with AdvertiseCast

How has branded search demand for AdvertiseCast changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for AdvertiseCast worldwide fell from 170 to 90.
  • Across the 12 months ending September 2026, AdvertiseCast’s estimated Share of Search among podcast sponsorship marketplaces worldwide peaked at 24.3% in March 2026 and was lowest at 15.1% in November 2025.

How did search popularity change for podcast sponsorship marketplaces worldwide in September 2026?

  1. In September 2026, Podcorn gained estimated Share of Search among podcast sponsorship marketplaces worldwide, from 69.6% to 73.6%.

  2. In September 2026, AdvertiseCast lost estimated Share of Search among podcast sponsorship marketplaces worldwide, from 20.3% to 17%.

  3. In September 2026, Gumball lost estimated Share of Search among podcast sponsorship marketplaces worldwide, from 10.1% to 9.4%.

How is AdvertiseCast measured?

Brandwave collects information about searches that people make online using AdvertiseCast’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • advertisecast

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How the Brand Demand Index is measured

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Is AdvertiseCast your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.