Brandwave

How popular isAdobe Animate?

In September 2026, people searched for Adobe Animate by name about 110,000 times worldwide, a 33.3% decrease from the previous year. These searches made up 7.9% of all global animation software searches, placing Adobe Animate fourth out of 14 brands. When we asked both ChatGPT and Google AI Overviews about animation software, Adobe Animate appeared in four of the five answers and was the third most recommended of the 14.

Search and AI answers in September 2026

Adobe Animate is the fourth most searched of 14 competitors and the third most recommended in AI answers.

  1. KritaShare of searches 48.3%Mentioned in 3 of 5 AI answersPlace in AI recommendations 5th
  2. AnimakerShare of searches 9.7%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
  3. Adobe After EffectsShare of searches 7.9%Mentioned in 3 of 5 AI answersPlace in AI recommendations 4th
  4. Adobe AnimateShare of searches 7.9%Mentioned in 4 of 5 AI answersPlace in AI recommendations 3rd
  5. VyondShare of searches 7.9%Mentioned in 0 of 5 AI answersPlace in AI recommendations –

+9 more

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Top animation software in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Adobe Animate was mentioned in four out of five: in two of the three ChatGPT answers and in both Google AI Overviews. Adobe Animate is the third most recommended of the 14.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Blender1st
  2. Toon Boom2nd
  3. Adobe Animate3rd
  4. Adobe After Effects4th
  5. Krita5th
  6. Moho6th
  7. Autodesk Maya7th
  8. OpenToonz8th
  9. Pencil2D9th
  10. Synfig Studio10th
  11. +4 more

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Blender5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Adobe Animate4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • OpenToonz4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Toon Boom4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Moho4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Krita3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Adobe After Effects3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Pencil2D3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Autodesk Maya2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Procreate Dreams2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers

+4 more

See every answer about animation software

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

Which animation software compete with Adobe Animate?

Adobe Animate against animation software worldwide, by month

Share of searches by month for Krita, Animaker, Adobe After Effects, Adobe Animate, Vyond, OpenToonz, Autodesk Maya, Toon Boom. The figures are in the table below the chart.

View monthly share of searches table
MonthKritaAnimakerAdobe After EffectsAdobe AnimateVyondOpenToonzAutodesk MayaToon BoomPencil2DProcreate DreamsBlenderSynfig StudioTVPaintMoho
Oct 202534%18.6%10.2%10.2%8.3%4.6%3.7%2.5%2.5%1.4%1.4%1.1%1.1%0.33%
Nov 202535.3%19.3%8.7%10.6%7.1%3.9%3.9%2.6%2.6%1.4%1.4%1.4%1.4%0.52%
Dec 202538%17%9.3%9.3%7.6%4.2%3.4%2.3%2.3%2.3%1.5%1.2%1.2%0.37%
Jan 202638.4%14%9.4%9.4%7.7%5.2%4.2%2.8%2.3%1.9%1.5%1.3%1.5%0.38%
Feb 202628.3%12.6%8.5%23.1%6.9%4.6%3.1%3.8%3.1%1.4%1.1%1.4%1.4%0.62%
Mar 202637.6%13.7%9.2%9.2%9.2%4.1%4.1%2.8%3.4%1.9%1.5%1.5%1.2%0.45%
Apr 202639.4%14.4%9.7%9.7%7.9%3.5%4.3%2.4%2.9%1.6%1.3%1.3%1.3%0.39%
May 202637.7%13.8%9.2%9.2%9.2%5.1%4.1%2.8%2.3%1.9%1.5%1.2%1.5%0.45%
Jun 202637.7%11.3%9.2%9.2%11.3%6.2%4.1%2.8%1.9%1.9%1.5%1.2%1.2%0.45%
Jul 202638.9%9.5%9.5%9.5%11.7%5.2%4.3%2.3%2.3%1.9%1.6%1.3%1.3%0.7%
Aug 202643.3%8.7%8.7%8.7%8.7%7.1%3.9%2.6%2.1%1.7%1.4%1.4%1.2%0.52%
Sep 202648.3%9.7%7.9%7.9%7.9%5.3%3.5%2.4%1.6%1.6%1.3%1.1%1.1%0.58%
  1. 1.Krita

    48.3%

    Held 1st. 673K estimated branded searches, +22.4% vs prior month. Share +4.9 points.

  2. 2.Animaker

    9.7%

    Moved from 4th to 2nd. 135K estimated branded searches, +22.7% vs prior month. Share +1 points.

  3. Moved from 2nd to 3rd. 110K estimated branded searches, 0% vs prior month. Share -0.8 points.

  4. Moved from 3rd to 4th. 110K estimated branded searches, 0% vs prior month. Share -0.8 points.

  5. 5.Vyond

    7.9%

    Held 5th. 110K estimated branded searches, 0% vs prior month. Share -0.8 points.

  6. 6.OpenToonz

    5.3%

    Held 6th. 74K estimated branded searches, -18.2% vs prior month. Share -1.8 points.

  7. Held 7th. 49.5K estimated branded searches, 0% vs prior month. Share -0.3 points.

  8. 8.Toon Boom

    2.4%

    Held 8th. 33.1K estimated branded searches, 0% vs prior month. Share -0.2 points.

  9. 9.Pencil2D

    1.6%

    Held 9th. 22.2K estimated branded searches, -18.1% vs prior month. Share -0.5 points.

  10. Held 10th. 22.2K estimated branded searches, 0% vs prior month. Share -0.2 points.

  11. 11.Blender

    1.3%

    Held 11th. 18.1K estimated branded searches, 0% vs prior month. Share -0.1 points.

  12. Held 12th. 14.8K estimated branded searches, -18.2% vs prior month. Share -0.4 points.

  13. 13.TVPaint

    1.1%

    Held 13th. 14.8K estimated branded searches, 0% vs prior month. Share -0.1 points.

  14. 14.Moho

    0.58%

    Held 14th. 8.1K estimated branded searches, +22.7% vs prior month. Share +0.1 points.

Compare popularity between Adobe Animate and its closest rivals

Every comparison with Adobe Animate

13 comparisons

How has branded search demand for Adobe Animate changed worldwide over the last 12 months?

3 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for Adobe Animate worldwide fell from 165K to 110K.
  • Across the 12 months ending September 2026, Adobe Animate’s share of searches among animation software worldwide decreased from 10.2% to 7.9%.
  • Across the 12 months ending September 2026, Adobe Animate’s share of searches among animation software worldwide peaked at 23.1% in February 2026 and was lowest at 7.9% in September 2026.

How did search popularity change for animation software worldwide in September 2026?

6 changes
  1. In September 2026, Animaker overtook Adobe After Effects and Adobe Animate to rank 2nd among animation software worldwide, with 9.7% of the searches.

  2. In September 2026, Krita gained share of searches among animation software worldwide, from 43.3% to 48.3%.

  3. In September 2026, OpenToonz lost share of searches among animation software worldwide, from 7.1% to 5.3%.

  4. In September 2026, Adobe After Effects lost share of searches among animation software worldwide, from 8.7% to 7.9%.

  5. In September 2026, Adobe Animate lost share of searches among animation software worldwide, from 8.7% to 7.9%.

  6. In September 2026, Vyond lost share of searches among animation software worldwide, from 8.7% to 7.9%.

How are Adobe Animate’s branded searches counted?

1 search term

Brandwave collects information about searches that people make online using Adobe Animate’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • adobe animate

How the Brand Demand Index is measured

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Is Adobe Animate your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.