Humanforce vs MYOB:Which is more popular?
In September 2026, Humanforce had more branded searches than MYOB among rostering and payroll software in Australia. Humanforce had about 9,900 branded searches, while MYOB had 590. Humanforce made up 4.4% of all rostering and payroll software searches we track, and MYOB accounted for 0.26%. When we asked ChatGPT and Google AI Overviews about rostering and payroll software, MYOB appeared in all five answers and Humanforce in none.
Who do people search for more?
Humanforce, about 17 searches for every 1 for MYOB
Who does AI mention more?
MYOB, mentioned in every answer we collected
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Top rostering and payroll software in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, MYOB appeared in all five answers. Humanforce did not appear in any of the five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Deputy1st
Tanda2nd
Employment Hero3rd
RosterElf4th
Xero5th- MYOB6th
Payroller7th
Connecteam8th- Humanforce–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Xero5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- MYOB5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Employment Hero4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Tanda4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- RosterElf4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Deputy4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Payroller2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Connecteam1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Humanforce0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about rostering and payroll software
5 answers
Asked ChatGPT
“Which rostering and payroll software should my business use in Australia?”
Asked ChatGPT
“What are the best rostering and payroll software platforms in Australia?”
Asked ChatGPT
“What's the best rostering software in Australia for a cafe with casual staff?”
Searched Google, AI Overview
“payroll software”
Searched Google, AI Overview
“rostering software”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in Australia on October 22, 2026.
Is Humanforce or MYOB more popular in search?
This chart shows how often people search Google for Humanforce and MYOB by name. Each line represents a brand's share of searches for all nine rostering and payroll software we track, month by month, from searches in Australia.
Share of searches by month for Humanforce, MYOB. The figures are in the table below the chart.
View monthly share of searches table
| Month | Employment Hero | Tanda | Payroller | Connecteam | Humanforce | RosterElf | Xero | Deputy | MYOB |
|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 51.8% | 27.3% | 8% | 4.4% | 5.3% | 1.3% | 0.71% | 0.83% | 0.39% |
| Nov 2025 | 52% | 27.4% | 8% | 5.4% | 4.4% | 1.1% | 0.71% | 0.83% | 0.26% |
| Dec 2025 | 51.7% | 27% | 7.9% | 5.3% | 5.3% | 1.3% | 0.69% | 0.78% | 0.25% |
| Jan 2026 | 51.9% | 27.2% | 8% | 5.4% | 4.4% | 1.3% | 0.84% | 0.76% | 0.26% |
| Feb 2026 | 51.9% | 27.2% | 8% | 5.4% | 4.4% | 1.3% | 0.71% | 0.76% | 0.32% |
| Mar 2026 | 56% | 24.2% | 7.1% | 4.7% | 4.7% | 1.4% | 0.74% | 0.78% | 0.34% |
| Apr 2026 | 52.3% | 27.5% | 8.1% | 4.4% | 4.4% | 1.3% | 0.72% | 0.84% | 0.32% |
| May 2026 | 56.2% | 24.2% | 7.1% | 4.8% | 4.8% | 1.1% | 0.75% | 0.74% | 0.28% |
| Jun 2026 | 55.4% | 23.8% | 8.6% | 4.7% | 4.7% | 0.93% | 0.93% | 0.68% | 0.34% |
| Jul 2026 | 54.4% | 23.4% | 10.3% | 4.6% | 4.6% | 0.91% | 0.72% | 0.61% | 0.34% |
| Aug 2026 | 55.4% | 24% | 8.6% | 4.7% | 4.7% | 1.1% | 0.62% | 0.62% | 0.28% |
| Sep 2026 | 52.5% | 27.4% | 8.1% | 4.4% | 4.4% | 1.3% | 0.85% | 0.71% | 0.26% |
MYOB sells other things too, so only its searches that name this product count here, like “myob payroll”.
How has the Humanforce and MYOB comparison changed over the last 12 months?
3 findings
- Humanforce was ahead of MYOB in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Humanforce’s share of searches among rostering and payroll software in Australia moved from 5.3% to 4.4%, and its estimated monthly branded searches moved from 12.1K to 9.9K.
- Across the 12 months ending September 2026, MYOB’s share of searches among rostering and payroll software in Australia moved from 0.39% to 0.26%, and its estimated monthly branded searches moved from 880 to 590.
How did search popularity change for Australia rostering and payroll software in September 2026?
2 changes
Estimated monthly branded searches for MYOB in Australia fell 33% over 12 measured months, from 880 to 590 in September 2026.
Estimated monthly branded searches for Humanforce in Australia fell 18.2% over 12 measured months, from 12.1K to 9.9K in September 2026.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Humanforce’s and MYOB’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Humanforce
1 branded search term
- humanforce
MYOB
1 branded search term
- myob payroll
Other head-to-heads among rostering and payroll software
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