Brandwave

Clarendon Homes vs McDonald Jones Homes:Which is more popular?

In September 2026, Clarendon Homes and McDonald Jones Homes were level in searches among home builders in Australia, with an estimated 9.9K branded searches each, at 10.2% of the total each. When we asked ChatGPT and Google AI Overviews about home builders, Clarendon Homes appeared in two of the five answers and McDonald Jones Homes in one. Clarendon Homes was mentioned before McDonald Jones Homes in two out of three answers that named either.

Among home builders in Australia in September 2026

Who do people search for more?

Clarendon Homes and McDonald Jones Homes are searched for about as often as each other.

Clarendon Homes 9.9K searchesMcDonald Jones Homes 9.9K searches

Who does AI mention more?

Clarendon Homes, mentioned in 2 of 5 answers, McDonald Jones Homes in 1

Clarendon Homes in 2 of 5McDonald Jones Homes in 1 of 5

Who does AI recommend more?

Clarendon Homes, named ahead of McDonald Jones Homes in 2 of 3 answers

Clarendon Homes first in 2McDonald Jones Homes first in 1

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Top home builders in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Clarendon Homes was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. McDonald Jones Homes was mentioned in one out of five: not in any of the three ChatGPT answers, but in one of the two Google AI Overviews. Clarendon Homes was listed before McDonald Jones Homes in two out of three answers that named either.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Metricon1st
  2. G.J. Gardner Homes2nd
  3. Simonds Homes3rd
  4. Carlisle Homes4th
  5. McDonald Jones Homes5th
  6. Clarendon Homes6th
  7. Henley7th
  8. Burbank–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Metricon4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • G.J. Gardner Homes4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Carlisle Homes3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Clarendon Homes2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Simonds Homes2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • McDonald Jones Homes1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Henley1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Burbank0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about home builders

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in Australia on October 22, 2026.

Is Clarendon Homes or McDonald Jones Homes more popular in search?

This chart shows how often people search Google for Clarendon Homes and McDonald Jones Homes by name. Each line represents a brand's share of searches for all eight home builders we track, month by month, from searches in Australia.

Clarendon Homes and McDonald Jones Homes among home builders in Australia, by month

Share of searches by month for Clarendon Homes, McDonald Jones Homes. The figures are in the table below the chart.

View monthly share of searches table
MonthMetriconG.J. Gardner HomesCarlisle HomesClarendon HomesMcDonald Jones HomesSimonds HomesHenleyBurbank
Oct 202520.5%16.8%16.8%11.2%11.2%11.2%7.5%5%
Nov 202523.2%15.5%15.5%12.6%10.3%10.3%6.9%5.6%
Dec 202520.5%16.7%16.7%11.2%11.2%11.2%7.5%5%
Jan 202623.9%16%16%10.7%10.7%10.7%7.2%4.8%
Feb 202621.9%17.9%14.6%9.8%12%12%6.5%5.3%
Mar 202622.8%15.2%15.2%10.2%10.2%12.5%8.3%5.6%
Apr 202623.7%15.8%15.8%10.6%10.6%10.6%7.1%5.8%
May 202623.2%15.5%15.5%10.3%10.3%12.6%6.9%5.6%
Jun 202624.4%16.3%16.3%10.9%8.9%10.9%7.3%4.9%
Jul 202633.2%14.8%14.8%8.1%8.1%9.9%6.6%4.4%
Aug 202624.9%16.7%16.7%9.1%9.1%11.1%7.5%5%
Sep 202622.9%18.7%15.3%10.2%10.2%10.2%6.8%5.6%

How has the Clarendon Homes and McDonald Jones Homes comparison changed over the last 12 months?

3 findings

How did search popularity change for Australia home builders in September 2026?

2 changes
  1. In September 2026, Clarendon Homes overtook Simonds Homes to rank 4th among home builders in Australia, with 10.2% of the searches.

  2. In September 2026, McDonald Jones Homes overtook Simonds Homes to rank 5th among home builders in Australia, with 10.2% of the searches.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Clarendon Homes’ and McDonald Jones Homes’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Clarendon Homes

1 branded search term

  • clarendon homes

McDonald Jones Homes

1 branded search term

  • mcdonald jones homes

How the Brand Demand Index is measured

Other head-to-heads among home builders

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