Soft drink brands in Australia:Which are most popular?

Name: Soft drink brands in Australia: Which are searched most?
Creator: Brandwave
License: https://creativecommons.org/licenses/by/4.0/

Coca-Cola and Pepsi tie for the highest share of searches among soft drink brands in Australia, at 26.1% each in September 2026. When we checked with ChatGPT and Google AI Overviews, Bundaberg showed up in every answer. Bundaberg was recommended most often, coming first in one out of two responses that gave a list.

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Top soft drink brands in ChatGPT and Google AI Overviews

In Brandwave's three ChatGPT questions and one Google AI Overview, Bundaberg appeared every time. Bundaberg was recommended most often, coming first in one out of two answers that gave a list. Pepsi was second, and Solo was third.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

How many AI answers named each brand
Brand	ChatGPT	Google	Answers that named it
Bundaberg	Named in 3 of 3 ChatGPT answers	Named in 1 of 1 Google AI Overviews	4 of 4
Coca-Cola	Named in 2 of 3 ChatGPT answers	Named in 0 of 1 Google AI Overviews	2 of 4
Pepsi	Named in 2 of 3 ChatGPT answers	Named in 0 of 1 Google AI Overviews	2 of 4
Sprite	Named in 2 of 3 ChatGPT answers	Named in 0 of 1 Google AI Overviews	2 of 4
Solo	Named in 2 of 3 ChatGPT answers	Named in 0 of 1 Google AI Overviews	2 of 4
Kirks	Named in 1 of 3 ChatGPT answers	Named in 0 of 1 Google AI Overviews	1 of 4
Schweppes	Named in 1 of 3 ChatGPT answers	Named in 0 of 1 Google AI Overviews	1 of 4

Bundaberg4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
Coca-Cola2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Pepsi2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Sprite2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Solo2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Kirks1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Schweppes1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers

See every answer about soft drink brands

4 answers

Asked ChatGPT
“What's the most popular soft drink brand in Australia?”
1. 1Pepsi
2. 2Sprite
3. 3Solo
4. 4Bundaberg
5. 5Coca-Cola
Asked ChatGPT
“Which Australian soft drink brand makes the best ginger beer?”
1. 1Bundaberg
Asked ChatGPT
“What are the best soft drink brands in Australia?”
1. 1Bundaberg
2. 2Schweppes
3. 3Coca-Cola
4. 4Kirks
5. 5Solo
6. 6Pepsi
7. 7Sprite
Searched Google, AI Overview
“soft drink”
Google showed no AI Overview for this search.
Searched Google, AI Overview
“ginger beer”
1. 1Bundaberg

Brands are shown in the order each answer named them. The survey took place in Australia on October 23, 2026.

Which soft drink brands do people search for most?

This chart shows how often people search Google for each soft drink brand by name. Each line represents a brand's share of searches for all seven soft drink brands we track, month by month, from searches in Australia.

Share of searches among soft drink brands in Australia, by month

Month	Coca-Cola	Pepsi	Kirks	Bundaberg	Sprite	Schweppes	Solo
Oct 2025	27.4%	18.3%	11.1%	17.4%	12.2%	8.2%	5.5%
Nov 2025	28.4%	19.1%	15.2%	16.2%	10.4%	7%	3.8%
Dec 2025	23.8%	15.9%	13.8%	25%	10.6%	7.1%	3.9%
Jan 2026	22.4%	22.4%	11.8%	20.9%	10%	8.2%	4.4%
Feb 2026	27.7%	22.7%	13.1%	16.1%	10.1%	6.7%	3.7%
Mar 2026	28.6%	23.4%	13.6%	13.9%	10.4%	7%	3.1%
Apr 2026	26.6%	26.6%	10.3%	15.4%	9.7%	7.9%	3.5%
May 2026	29.6%	24.2%	9.4%	14%	10.8%	8.8%	3.2%
Jun 2026	30.3%	24.8%	7.8%	14.1%	13.6%	6.1%	3.3%
Jul 2026	24.2%	29.6%	8.1%	15.7%	13.2%	5.9%	3.2%
Aug 2026	27.2%	27.2%	9%	12.7%	14.9%	5.4%	3.6%
Sep 2026	26.1%	26.1%	14%	13.3%	11.7%	5.2%	3.5%

Rank	Brand	Share of searches	Estimated monthly branded searches	vs prior month	Share change
1, held 1st	Coca-Cola The Coca-Cola Company	26.1%	33.1K	0%	-1 points
2, held 2nd	Pepsi	26.1%	33.1K	0%	-1 points
3, moved from 5th to 3rd	Kirks	14%	17.7K	+60.9%	+4.9 pointsmoved from 5th to 3rd
4, held 4th	Bundaberg	13.3%	16.9K	+9%	+0.6 points
5, moved from 3rd to 5th	Sprite	11.7%	14.8K	-18.2%	-3.2 pointsmoved from 3rd to 5th
6, held 6th	Schweppes	5.2%	6.6K	0%	-0.2 points
7, held 7th	Solo	3.5%	4.4K	0%	-0.1 points

1.Coca-Cola
26.1%
Held 1st. 33.1K estimated branded searches, 0% vs prior month. Share -1 points.
2.Pepsi
26.1%
Held 2nd. 33.1K estimated branded searches, 0% vs prior month. Share -1 points.
3.Kirks
14%
Moved from 5th to 3rd. 17.7K estimated branded searches, +60.9% vs prior month. Share +4.9 points.
4.Bundaberg
13.3%
Held 4th. 16.9K estimated branded searches, +9% vs prior month. Share +0.6 points.
5.Sprite
11.7%
Moved from 3rd to 5th. 14.8K estimated branded searches, -18.2% vs prior month. Share -3.2 points.
6.Schweppes
5.2%
Held 6th. 6.6K estimated branded searches, 0% vs prior month. Share -0.2 points.
7.Solo
3.5%
Held 7th. 4.4K estimated branded searches, 0% vs prior month. Share -0.1 points.

Which brand is most popular in search among soft drink brands in Australia?

7 brands

Coca-Cola and Pepsi tie for the highest share of searches among soft drink brands in Australia, at 26.1% each in September 2026.

Australia soft drink brands, last 12 months ending September 2026
Brand	Share of searches	Peak	Low	Rank
Coca-Cola	27.4% → 26.1%	30.3%Jun 2026	22.4%Jan 2026	1st
Pepsi	18.3% → 26.1%	29.6%Jul 2026	15.9%Dec 2025	2nd
Kirks	11.1% → 14%	15.2%Nov 2025	7.8%Jun 2026	5th → 3rd
Bundaberg	17.4% → 13.3%	25%Dec 2025	12.7%Aug 2026	3rd → 4th
Sprite	12.2% → 11.7%	14.9%Aug 2026	9.7%Apr 2026	4th → 5th
Schweppes	8.2% → 5.2%	8.8%May 2026	5.2%Sep 2026	6th
Solo	5.5% → 3.5%	5.5%Oct 2025	3.1%Mar 2026	7th

Each finding as a sentence

Across the 12 months ending September 2026, Coca-Cola’s share of searches among soft drink brands in Australia decreased from 27.4% to 26.1%.
Across the 12 months ending September 2026, Pepsi’s share of searches among soft drink brands in Australia increased from 18.3% to 26.1%.
Across the 12 months ending September 2026, Kirks’ share of searches among soft drink brands in Australia increased from 11.1% to 14%.
Across the 12 months ending September 2026, Bundaberg’s share of searches among soft drink brands in Australia decreased from 17.4% to 13.3%.
Across the 12 months ending September 2026, Sprite’s share of searches among soft drink brands in Australia decreased from 12.2% to 11.7%.
Across the 12 months ending September 2026, Schweppes’ share of searches among soft drink brands in Australia decreased from 8.2% to 5.2%.
Across the 12 months ending September 2026, Solo’s share of searches among soft drink brands in Australia decreased from 5.5% to 3.5%.
Across the 12 months ending September 2026, Coca-Cola’s share of searches among soft drink brands in Australia peaked at 30.3% in June 2026 and was lowest at 22.4% in January 2026.
Across the 12 months ending September 2026, Pepsi’s share of searches among soft drink brands in Australia peaked at 29.6% in July 2026 and was lowest at 15.9% in December 2025.
Across the 12 months ending September 2026, Kirks’ share of searches among soft drink brands in Australia peaked at 15.2% in November 2025 and was lowest at 7.8% in June 2026.
Across the 12 months ending September 2026, Bundaberg’s share of searches among soft drink brands in Australia peaked at 25% in December 2025 and was lowest at 12.7% in August 2026.
Across the 12 months ending September 2026, Sprite’s share of searches among soft drink brands in Australia peaked at 14.9% in August 2026 and was lowest at 9.7% in April 2026.
Across the 12 months ending September 2026, Schweppes’ share of searches among soft drink brands in Australia peaked at 8.8% in May 2026 and was lowest at 5.2% in September 2026.
Across the 12 months ending September 2026, Solo’s share of searches among soft drink brands in Australia peaked at 5.5% in October 2025 and was lowest at 3.1% in March 2026.
Across the 12 months ending September 2026, Kirks rose from 5th to 3rd among soft drink brands in Australia.
Across the 12 months ending September 2026, Bundaberg fell from 3rd to 4th among soft drink brands in Australia.
Across the 12 months ending September 2026, Sprite fell from 4th to 5th among soft drink brands in Australia.

How did search popularity change for Australia soft drink brands in September 2026?

7 changes

In September 2026, Kirks overtook Sprite and Bundaberg to rank 3rd among soft drink brands in Australia, with 14% of the searches.
In September 2026, Bundaberg gained share of searches among soft drink brands in Australia, from 12.7% to 13.3%.
In September 2026, Sprite lost share of searches among soft drink brands in Australia, from 14.9% to 11.7%.
In September 2026, Coca-Cola lost share of searches among soft drink brands in Australia, from 27.2% to 26.1%.
In September 2026, Pepsi lost share of searches among soft drink brands in Australia, from 27.2% to 26.1%.
Schweppes’ share of searches among soft drink brands in Australia has lost ground for 3 months in a row, from 6.1% to 5.2% in September 2026.
Estimated monthly branded searches for Solo in Australia fell 18.5% over 12 measured months, from 5.4K to 4.4K in September 2026.

How are branded searches counted for soft drink brands?

12 search terms

Each brand's share of searches among soft drink brands comes from the terms listed under its name. When people mostly search for a brand because of something else it sells, only the searches that name this product count here.