Hearing clinics in Australia:Which are most popular?
In September 2026, Hearing Australia was the most searched hearing clinic in Australia, accounting for 60.9% of all searches among the four clinics we track. When we checked with ChatGPT and Google AI Overviews, Hearing Australia showed up in every answer.
Hearing AustraliaShare of searches 60.9%Mentioned in 4 of 4 AI answers
AmplifonShare of searches 33.3%Mentioned in 1 of 4 AI answers
SpecsaversShare of searches 3.6%Mentioned in 1 of 4 AI answers
Bay AudioShare of searches 2.2%Mentioned in 1 of 4 AI answers
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Top hearing clinics in ChatGPT and Google AI Overviews
In Brandwave's three ChatGPT questions and one Google AI Overview, Hearing Australia appeared every time.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Hearing Australia4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
- Amplifon1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
- Specsavers1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
- Bay Audio1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
See every answer about hearing clinics
4 answers
Asked ChatGPT
“Where's the best place to get a hearing test in Australia?”
Asked ChatGPT
“Which hearing clinic in Australia has the best hearing aids?”
Asked ChatGPT
“What are the biggest hearing clinic chains in Australia?”
Searched Google, AI Overview
“hearing test”
Searched Google, AI Overview
“audiology”
Google showed no AI Overview for this search.
Brands are shown in the order each answer named them. The survey took place in Australia on October 23, 2026.
Which hearing clinics do people search for most?
This chart shows how often people search Google for each hearing clinic by name. Each line represents a brand's share of searches for all four hearing clinics we track, month by month, from searches in Australia.
Share of searches by month for Hearing Australia, Amplifon, Specsavers, Bay Audio. The figures are in the table below the chart.
View monthly share of searches table
| Month | Hearing Australia | Amplifon | Specsavers | Bay Audio |
|---|---|---|---|---|
| Oct 2025 | 60.1% | 32.8% | 2.9% | 4.2% |
| Nov 2025 | 60.5% | 33% | 2.9% | 3.6% |
| Dec 2025 | 60.7% | 33.1% | 2.7% | 3.6% |
| Jan 2026 | 60.5% | 33% | 2.9% | 3.6% |
| Feb 2026 | 64.8% | 28.9% | 3.1% | 3.1% |
| Mar 2026 | 61.2% | 33.5% | 3% | 2.4% |
| Apr 2026 | 61.3% | 33.5% | 2.9% | 2.3% |
| May 2026 | 60.5% | 33% | 3.6% | 2.9% |
| Jun 2026 | 61.3% | 33.5% | 2.9% | 2.3% |
| Jul 2026 | 60.9% | 33.3% | 2.9% | 2.9% |
| Aug 2026 | 65.2% | 29.1% | 3.1% | 2.6% |
| Sep 2026 | 60.9% | 33.3% | 3.6% | 2.2% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 60.9% | 27.1K | -18.1% | -4.3 points | |
| 2, held 2nd | 33.3% | 14.8K | 0% | +4.1 points | |
| 3, held 3rd | 3.6% | 1.6K | 0% | +0.4 points | |
| 4, held 4th | 2.2% | 1K | -23.1% | -0.3 points |
60.9%
Held 1st. 27.1K estimated branded searches, -18.1% vs prior month. Share -4.3 points.
2.
Amplifon33.3%
Held 2nd. 14.8K estimated branded searches, 0% vs prior month. Share +4.1 points.
3.6%
Held 3rd. 1.6K estimated branded searches, 0% vs prior month. Share +0.4 points.
2.2%
Held 4th. 1K estimated branded searches, -23.1% vs prior month. Share -0.3 points.
Specsavers sells other things too, so only its searches that name this product count here, like “specsavers audiology”.
Which brand is most popular in search among hearing clinics in Australia?
4 brands
In September 2026, Hearing Australia was the most searched among hearing clinics in Australia, with an estimated 27.1K branded searches, 60.9% of all searches for the four we track. Amplifon is in 2nd place, 27.6 percentage points behind at 33.3%.
| Brand | Share of searches | Peak | Low | Rank |
|---|---|---|---|---|
| Hearing Australia | 60.1% → 60.9% | 65.2%Aug 2026 | 60.1%Oct 2025 | 1st |
| Amplifon | 32.8% → 33.3% | 33.5%Apr 2026 | 28.9%Feb 2026 | 2nd |
| Specsavers | 2.9% → 3.6% | 3.6%Sep 2026 | 2.7%Dec 2025 | 4th → 3rd |
| Bay Audio | 4.2% → 2.2% | 4.2%Oct 2025 | 2.2%Sep 2026 | 3rd → 4th |
Each finding as a sentence
- Across the 12 months ending September 2026, Hearing Australia’s share of searches among hearing clinics in Australia increased from 60.1% to 60.9%.
- Across the 12 months ending September 2026, Specsavers’ share of searches among hearing clinics in Australia increased from 2.9% to 3.6%.
- Across the 12 months ending September 2026, Bay Audio’s share of searches among hearing clinics in Australia decreased from 4.2% to 2.2%.
- Across the 12 months ending September 2026, Hearing Australia’s share of searches among hearing clinics in Australia peaked at 65.2% in August 2026 and was lowest at 60.1% in October 2025.
- Across the 12 months ending September 2026, Amplifon’s share of searches among hearing clinics in Australia peaked at 33.5% in April 2026 and was lowest at 28.9% in February 2026.
- Across the 12 months ending September 2026, Specsavers rose from 4th to 3rd among hearing clinics in Australia.
- Across the 12 months ending September 2026, Bay Audio fell from 3rd to 4th among hearing clinics in Australia.
- Across the 12 months ending September 2026, Amplifon held steady: its share of searches among hearing clinics in Australia moved less than 0.5 percentage points.
How did search popularity change for Australia hearing clinics in September 2026?
4 changes
In September 2026, Amplifon gained share of searches among hearing clinics in Australia, from 29.1% to 33.3%.
In September 2026, Hearing Australia lost share of searches among hearing clinics in Australia, from 65.2% to 60.9%.
Estimated monthly branded searches for Specsavers in Australia rose 23.1% over 12 measured months, from 1.3K to 1.6K in September 2026.
Estimated monthly branded searches for Bay Audio in Australia fell 47.4% over 12 measured months, from 1.9K to 1K in September 2026.
How are branded searches counted for hearing clinics?
4 search terms
Each brand's share of searches among hearing clinics comes from the terms listed under its name. When people mostly search for a brand because of something else it sells, only the searches that name this product count here.
Hearing Australia
1 branded search term
- hearing australia
Amplifon
1 branded search term
- amplifon
Specsavers
1 branded search term
- specsavers audiology
Bay Audio
1 branded search term
- bay audio
Compare popularity between leading brands
- Hearing Australia vs Amplifon: compare popularity
- Hearing Australia vs Specsavers: compare popularity
- Hearing Australia vs Bay Audio: compare popularity
- Amplifon vs Specsavers: compare popularity
- Amplifon vs Bay Audio: compare popularity
- Specsavers vs Bay Audio: compare popularity
- Compare any of these brands
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