Mentos vs Tic Tac:Which is more popular?
In September 2026, Mentos had more branded searches than Tic Tac among chewing gum and mint brands in Australia. Mentos had about 8,100 branded searches, while Tic Tac had 6,600. Mentos made up 26.3% of all chewing gum and mint brand searches we track, and Tic Tac accounted for 21.4%. When we asked ChatGPT and Google AI Overviews about chewing gum and mint brands, Mentos and Tic Tac each appeared in two of the four answers. Mentos was mentioned before Tic Tac in two out of three answers.
Who do people search for more?
Mentos, about 23% more searches than Tic Tac
Who does AI mention more?
Both were mentioned in 2 of 4 answers.
Who does AI recommend more?
Mentos, named ahead of Tic Tac in 2 of 3 answers
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Top chewing gum and mint brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and one Google AI Overview, Mentos and Tic Tac were each mentioned in two out of four: in one of the three ChatGPT answers and in the Google AI Overview. Mentos was listed before Tic Tac in two out of three answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Eclipse1st
Extra2nd- Mentos3rd
Tic Tac4th
Trident4th
Hubba Bubba6th
Juicy Fruit–
Airwaves–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Extra3 of 4Named in 2 of 3 ChatGPT answersNamed in 1 of 1 Google answers- Mentos2 of 4Named in 1 of 3 ChatGPT answersNamed in 1 of 1 Google answers
Tic Tac2 of 4Named in 1 of 3 ChatGPT answersNamed in 1 of 1 Google answers
Eclipse2 of 4Named in 1 of 3 ChatGPT answersNamed in 1 of 1 Google answers
Hubba Bubba1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Trident1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Juicy Fruit0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Airwaves0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
See every answer about chewing gum and mint brands
4 answers
Asked ChatGPT
“Which chewing gum should I buy?”
Asked ChatGPT
“What are the best chewing gum brands?”
Asked ChatGPT
“What are the best mints for fresh breath?”
Searched Google, AI Overview
“mints”
Searched Google, AI Overview
“chewing gum”
Google showed no AI Overview for this search.
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in Australia on October 26, 2026.
Is Mentos or Tic Tac more popular in search?
This chart shows how often people search Google for Mentos and Tic Tac by name. Each line represents a brand's share of searches for all eight chewing gum and mint brands we track, month by month, from searches in Australia.
Share of searches by month for Mentos, Tic Tac. The figures are in the table below the chart.
View monthly share of searches table
| Month | Mentos | Tic Tac | Extra | Eclipse | Hubba Bubba | Juicy Fruit | Trident | Airwaves |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 24.7% | 24.7% | 16.5% | 13.5% | 13.5% | 3.7% | 1.8% | 1.5% |
| Nov 2025 | 26% | 21.3% | 17.3% | 14.2% | 14.2% | 3.9% | 1.9% | 1.3% |
| Dec 2025 | 22.3% | 22.3% | 14.7% | 14.7% | 18.2% | 4.5% | 2% | 1.3% |
| Jan 2026 | 21.3% | 21.3% | 17.4% | 14% | 17.4% | 4.8% | 2.3% | 1.5% |
| Feb 2026 | 19.7% | 24.2% | 16.1% | 16.1% | 16.1% | 4.5% | 2.1% | 1.2% |
| Mar 2026 | 22.4% | 22.4% | 18.2% | 14.9% | 14.9% | 4.1% | 1.6% | 1.3% |
| Apr 2026 | 19.1% | 19.1% | 19.1% | 15.7% | 19.1% | 4.3% | 2.1% | 1.4% |
| May 2026 | 24.3% | 19.9% | 19.9% | 13.2% | 16.2% | 3.7% | 1.8% | 1.2% |
| Jun 2026 | 21.5% | 21.5% | 17.6% | 14.4% | 17.6% | 4% | 1.9% | 1.6% |
| Jul 2026 | 20.9% | 20.9% | 17% | 17% | 17% | 3.9% | 1.9% | 1.5% |
| Aug 2026 | 24.7% | 20.1% | 16.5% | 16.5% | 16.5% | 3.1% | 1.5% | 1.2% |
| Sep 2026 | 26.3% | 21.4% | 17.5% | 14.3% | 14.3% | 3.2% | 1.6% | 1.3% |
How has the Mentos and Tic Tac comparison changed over the last 12 months?
3 findings
- The lead changed hands 2 times in the 12 months ending September 2026: Tic Tac took it in February 2026, Mentos took it in May 2026.
- Across the 12 months ending September 2026, Mentos’ share of searches among chewing gum and mint brands in Australia moved from 24.7% to 26.3%, and its estimated monthly branded searches moved from 6.6K to 8.1K.
- Across the 12 months ending September 2026, Tic Tac’s share of searches among chewing gum and mint brands in Australia moved from 24.7% to 21.4%, and its estimated monthly branded searches held steady at 6.6K.
How did search popularity change for Australia chewing gum and mint brands in September 2026?
2 changes
In September 2026, Mentos gained share of searches among chewing gum and mint brands in Australia, from 24.7% to 26.3%.

In September 2026, Tic Tac gained share of searches among chewing gum and mint brands in Australia, from 20.1% to 21.4%.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Mentos’ and Tic Tac’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
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