Blinds retailers in Australia:Which are most popular?

Name: Blinds retailers in Australia: Which are searched most?
Creator: Brandwave
License: https://creativecommons.org/licenses/by/4.0/

In September 2026, Blinds Online was the most searched blinds retailer in Australia, accounting for 28% of all searches among the eight retailers we track. When we checked with ChatGPT and Google AI Overviews, Spotlight was mentioned most often, in two of the four answers. Spotlight was recommended most often, though no response put it first.

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Top blinds retailers in ChatGPT and Google AI Overviews

In Brandwave's three ChatGPT questions and one Google AI Overview, Spotlight was mentioned most often, in two of the four answers. Spotlight was recommended most often, though no answer put it first. Blinds Online and IKEA tied for second. Wynstan, which ranked third in searches, was not mentioned at all.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

How many AI answers named each brand
Brand	ChatGPT	Google	Answers that named it
Spotlight	Named in 1 of 3 ChatGPT answers	Named in 1 of 1 Google AI Overviews	2 of 4
Blinds Online	Named in 1 of 3 ChatGPT answers	Named in 0 of 1 Google AI Overviews	1 of 4
IKEA	Named in 0 of 3 ChatGPT answers	Named in 1 of 1 Google AI Overviews	1 of 4
Luxaflex	Named in 1 of 3 ChatGPT answers	Named in 0 of 1 Google AI Overviews	1 of 4
The Blind Factory	Named in 1 of 3 ChatGPT answers	Named in 0 of 1 Google AI Overviews	1 of 4
Wynstan	Named in 0 of 3 ChatGPT answers	Named in 0 of 1 Google AI Overviews	0 of 4
Bunnings	Named in 0 of 3 ChatGPT answers	Named in 0 of 1 Google AI Overviews	0 of 4
Blinds by Peter Meyer	Named in 0 of 3 ChatGPT answers	Named in 0 of 1 Google AI Overviews	0 of 4

Spotlight2 of 4Named in 1 of 3 ChatGPT answersNamed in 1 of 1 Google answers
Blinds Online1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
IKEA1 of 4Named in 0 of 3 ChatGPT answersNamed in 1 of 1 Google answers
Luxaflex1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
The Blind Factory1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Wynstan0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Bunnings0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Blinds by Peter Meyer0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers

See every answer about blinds retailers

4 answers

Asked ChatGPT
“Where's the best place to buy blinds in Australia?”
Asked ChatGPT
“Which company makes the best made to measure blinds?”
1. 1The Blind Factory
Asked ChatGPT
“Who should I get to quote for blinds and shutters near me?”
Searched Google, AI Overview
“blinds”
1. 1IKEA
2. 2Spotlight
Searched Google, AI Overview
“blinds near me”
Google showed no AI Overview for this search.

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in Australia on October 23, 2026.

Which blinds retailers do people search for most?

This chart shows how often people search Google for each blinds retailer by name. Each line represents a brand's share of searches for all eight blinds retailers we track, month by month, from searches in Australia.

Share of searches among blinds retailers in Australia, by month

Month	Blinds Online	Spotlight	Wynstan	Bunnings	IKEA	Luxaflex	The Blind Factory	Blinds by Peter Meyer
Oct 2025	34.4%	22.9%	13.9%	12.5%	6.8%	5.6%	2.5%	1.4%
Nov 2025	35.6%	23.7%	14.4%	10.6%	7.1%	4.6%	2.6%	1.4%
Dec 2025	34.6%	23.1%	10.5%	15.5%	8.4%	4.6%	1.9%	1.4%
Jan 2026	33.7%	22.5%	14.4%	12.3%	8.2%	5.5%	2.4%	1.1%
Feb 2026	30%	20.1%	19.3%	13.4%	7.3%	5.9%	2.6%	1.5%
Mar 2026	31.3%	20.9%	16.5%	14%	7.6%	5.1%	3.4%	1.2%
Apr 2026	34.8%	23.3%	12.1%	12.7%	8.5%	4.6%	3.1%	0.92%
May 2026	35.9%	24%	12.5%	10.7%	7.1%	5.8%	3.2%	0.77%
Jun 2026	35.3%	23.6%	14.2%	10.5%	7%	5.7%	3.1%	0.62%
Jul 2026	28.6%	23.4%	17.4%	12.8%	8.5%	5.6%	3.1%	0.62%
Aug 2026	29.2%	23.9%	17.8%	13%	7.1%	5.7%	2.6%	0.63%
Sep 2026	28%	22.9%	20.8%	12.5%	6.8%	5.5%	3%	0.6%

Rank	Brand	Share of searches	Estimated monthly branded searches	vs prior month	Share change
1, held 1st	Blinds Online	28%	14.8K	0%	-1.3 points
2, held 2nd	Spotlight	22.9%	12.1K	0%	-1 points
3, held 3rd	Wynstan	20.8%	11K	+22.2%	+3 points
4, held 4th	Bunnings	12.5%	6.6K	0%	-0.6 points
5, held 5th	IKEA	6.8%	3.6K	0%	-0.3 points
6, held 6th	Luxaflex	5.5%	2.9K	0%	-0.2 points
7, held 7th	The Blind Factory	3%	1.6K	+23.1%	+0.5 points
8, held 8th	Blinds by Peter Meyer	0.6%	320	0%	0 points

1.Blinds Online
28%
Held 1st. 14.8K estimated branded searches, 0% vs prior month. Share -1.3 points.
2.Spotlight
22.9%
Held 2nd. 12.1K estimated branded searches, 0% vs prior month. Share -1 points.
3.Wynstan
20.8%
Held 3rd. 11K estimated branded searches, +22.2% vs prior month. Share +3 points.
4.Bunnings
12.5%
Held 4th. 6.6K estimated branded searches, 0% vs prior month. Share -0.6 points.
5.IKEA
6.8%
Held 5th. 3.6K estimated branded searches, 0% vs prior month. Share -0.3 points.
6.Luxaflex
5.5%
Held 6th. 2.9K estimated branded searches, 0% vs prior month. Share -0.2 points.
7.The Blind Factory
3%
Held 7th. 1.6K estimated branded searches, +23.1% vs prior month. Share +0.5 points.
8.Blinds by Peter Meyer
0.6%
Held 8th. 320 estimated branded searches, 0% vs prior month. Share 0 points.

Bunnings and IKEA sell other things too, so only their searches that name this product count here, like “bunnings blinds”.

Which brand is most popular in search among blinds retailers in Australia?

8 brands

In September 2026, Blinds Online was the most searched among blinds retailers in Australia, with an estimated 14.8K branded searches, 28% of all searches for the eight we track. Spotlight is in 2nd place, 5.1 percentage points behind at 22.9%.

Australia blinds retailers, last 12 months ending September 2026
Brand	Share of searches	Peak	Low	Rank
Blinds Online	34.4% → 28%	35.9%May 2026	28%Sep 2026	1st
Spotlight	22.9%	24%May 2026	20.1%Feb 2026	2nd
Wynstan	13.9% → 20.8%	20.8%Sep 2026	10.5%Dec 2025	3rd
Bunnings	12.5%	15.5%Dec 2025	10.5%Jun 2026	4th
IKEA	6.8%	8.5%Jul 2026	6.8%Sep 2026	5th
Luxaflex	5.6% → 5.5%	5.9%Feb 2026	4.6%Dec 2025	6th
The Blind Factory	2.5% → 3%	3.4%Mar 2026	1.9%Dec 2025	7th
Blinds by Peter Meyer	1.4% → 0.6%	1.5%Feb 2026	0.6%Sep 2026	8th

Each finding as a sentence

Across the 12 months ending September 2026, Blinds Online’s share of searches among blinds retailers in Australia decreased from 34.4% to 28%.
Across the 12 months ending September 2026, Wynstan’s share of searches among blinds retailers in Australia increased from 13.9% to 20.8%.
Across the 12 months ending September 2026, The Blind Factory’s share of searches among blinds retailers in Australia increased from 2.5% to 3%.
Across the 12 months ending September 2026, Blinds by Peter Meyer’s share of searches among blinds retailers in Australia decreased from 1.4% to 0.6%.
Across the 12 months ending September 2026, Blinds Online’s share of searches among blinds retailers in Australia peaked at 35.9% in May 2026 and was lowest at 28% in September 2026.
Across the 12 months ending September 2026, Spotlight’s share of searches among blinds retailers in Australia peaked at 24% in May 2026 and was lowest at 20.1% in February 2026.
Across the 12 months ending September 2026, Wynstan’s share of searches among blinds retailers in Australia peaked at 20.8% in September 2026 and was lowest at 10.5% in December 2025.
Across the 12 months ending September 2026, Bunnings’ share of searches among blinds retailers in Australia peaked at 15.5% in December 2025 and was lowest at 10.5% in June 2026.
Across the 12 months ending September 2026, IKEA’s share of searches among blinds retailers in Australia peaked at 8.5% in July 2026 and was lowest at 6.8% in September 2026.
Across the 12 months ending September 2026, Luxaflex’s share of searches among blinds retailers in Australia peaked at 5.9% in February 2026 and was lowest at 4.6% in December 2025.
Across the 12 months ending September 2026, The Blind Factory’s share of searches among blinds retailers in Australia peaked at 3.4% in March 2026 and was lowest at 1.9% in December 2025.
Across the 12 months ending September 2026, Spotlight, Bunnings, IKEA and Luxaflex held steady: their share of searches among blinds retailers in Australia each moved less than 0.5 percentage points.

How did search popularity change for Australia blinds retailers in September 2026?

7 changes

In September 2026, Wynstan gained share of searches among blinds retailers in Australia, from 17.8% to 20.8%.
In September 2026, Blinds Online lost share of searches among blinds retailers in Australia, from 29.2% to 28%.
In September 2026, Spotlight lost share of searches among blinds retailers in Australia, from 23.9% to 22.9%.
In September 2026, Bunnings lost share of searches among blinds retailers in Australia, from 13% to 12.5%.
Estimated monthly branded searches for Blinds by Peter Meyer in Australia fell 63.6% over 12 measured months, from 880 to 320 in September 2026.
Estimated monthly branded searches for Luxaflex in Australia fell 19.4% over 12 measured months, from 3.6K to 2.9K in September 2026.
Estimated monthly branded searches for IKEA in Australia fell 18.2% over 12 measured months, from 4.4K to 3.6K in September 2026.

How are branded searches counted for blinds retailers?

10 search terms

Each brand's share of searches among blinds retailers comes from the terms listed under its name. When people mostly search for a brand because of something else it sells, only the searches that name this product count here.