Brandwave

How popular isUltrahuman?

In September 2026, people searched for Ultrahuman by name about 9,900 times in Australia, a 22.2% increase from the previous year. These searches made up 6.2% of all Australia smart ring brand searches, placing Ultrahuman third out of four brands. When we asked both ChatGPT and Google AI Overviews about smart ring brands, Ultrahuman appeared in three of the five answers and was the fourth most recommended of the four.

Search and AI answers in September 2026

Ultrahuman is the third most searched of 4 competitors and the fourth most recommended in AI answers.

  1. OuraShare of searches 85%Mentioned in 5 of 5 AI answersPlace in AI recommendations 1st
  2. RingConnShare of searches 7.6%Mentioned in 5 of 5 AI answersPlace in AI recommendations 2nd
  3. UltrahumanShare of searches 6.2%Mentioned in 3 of 5 AI answersPlace in AI recommendations 4th
  4. Samsung Galaxy RingShare of searches 1.2%Mentioned in 5 of 5 AI answersPlace in AI recommendations 3rd
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Top smart ring brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Ultrahuman was mentioned in three out of five: in one of the three ChatGPT answers and in both Google AI Overviews. Ultrahuman is the fourth most recommended of the four.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Oura1st
  2. RingConn2nd
  3. Samsung Galaxy Ring3rd
  4. Ultrahuman4th

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Oura5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • RingConn5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Samsung Galaxy Ring5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Ultrahuman3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers

See every answer about smart ring brands

5 answers

Brands are shown in the order each answer named them. The survey took place in Australia on October 26, 2026.

Which smart ring brands compete with Ultrahuman?

Ultrahuman against smart ring brands in Australia, by month

Share of searches by month for Oura, RingConn, Ultrahuman. The figures are in the table below the chart.

View monthly share of searches table
MonthOuraRingConnUltrahumanSamsung Galaxy Ring
Oct 202578%8.5%10.4%3.1%
Nov 202576.9%8.5%12.6%2%
Dec 202578.4%7%12.9%1.7%
Jan 202678.7%8.7%10.6%2.1%
Feb 202678.8%8.6%10.5%2%
Mar 202678.7%7%12.9%1.4%
Apr 202682.2%7.4%9%1.4%
May 202679%8.7%10.6%1.7%
Jun 202680.3%10.8%7.2%1.7%
Jul 202684.1%7.5%6.2%2.2%
Aug 202686.9%6.4%5.2%1.5%
Sep 202685%7.6%6.2%1.2%
  1. 1.Oura

    85%

    Held 1st. 135K estimated branded searches, -18.2% vs prior month. Share -1.9 points.

  2. 2.RingConn

    7.6%

    Held 2nd. 12.1K estimated branded searches, 0% vs prior month. Share +1.2 points.

  3. Held 3rd. 9.9K estimated branded searches, 0% vs prior month. Share +1 points.

  4. Held 4th. 1.9K estimated branded searches, -34.5% vs prior month. Share -0.3 points.

Compare popularity between Ultrahuman and its closest rivals

Every comparison with Ultrahuman

3 comparisons

How has branded search demand for Ultrahuman changed in Australia over the last 12 months?

4 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for Ultrahuman in Australia rose from 8.1K to 9.9K.
  • Across the 12 months ending September 2026, Ultrahuman’s share of searches among smart ring brands in Australia decreased from 10.4% to 6.2%.
  • Across the 12 months ending September 2026, Ultrahuman’s share of searches among smart ring brands in Australia peaked at 12.9% in December 2025 and was lowest at 5.2% in August 2026.
  • Across the 12 months ending September 2026, Ultrahuman fell from 2nd to 3rd among smart ring brands in Australia.

How did search popularity change for Australia smart ring brands in September 2026?

4 changes
  1. In September 2026, RingConn gained share of searches among smart ring brands in Australia, from 6.4% to 7.6%.

  2. In September 2026, Ultrahuman gained share of searches among smart ring brands in Australia, from 5.2% to 6.2%.

  3. In September 2026, Oura lost share of searches among smart ring brands in Australia, from 86.9% to 85%.

  4. Estimated monthly branded searches for Samsung Galaxy Ring in Australia fell 20.8% over 12 measured months, from 2.4K to 1.9K in September 2026.

How are Ultrahuman’s branded searches counted?

1 search term

Brandwave collects information about searches that people make online using Ultrahuman’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • ultrahuman ring

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How the Brand Demand Index is measured

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Is Ultrahuman your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.