Brandwave

How popular isThe CareSide?

In September 2026, people searched for The CareSide by name about 1,600 times in Australia, about the same as the previous year. These searches made up 3% of all Australia home care provider searches, placing The CareSide seventh out of seven providers. When we asked both ChatGPT and Google AI Overviews about home care providers, The CareSide appeared in two of the four answers and was the fourth most recommended of the seven.

Search and AI answers in September 2026

The CareSide is the seventh most searched of 7 competitors and the fourth most recommended in AI answers.

  1. Bolton ClarkeShare of searches 41.3%Mentioned in 3 of 4 AI answersPlace in AI recommendations 2nd
  2. Trilogy CareShare of searches 27.6%Mentioned in 2 of 4 AI answersPlace in AI recommendations 3rd
  3. Five Good FriendsShare of searches 10.1%Mentioned in 2 of 4 AI answersPlace in AI recommendations 5th
  4. Feros CareShare of searches 8.2%Mentioned in 0 of 4 AI answersPlace in AI recommendations –
  5. The CareSideShare of searches 3%Mentioned in 2 of 4 AI answersPlace in AI recommendations 4th

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Top home care providers in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, The CareSide was mentioned in two out of four: in two of the three ChatGPT answers, but not in the Google AI Overview. The CareSide is the fourth most recommended of the seven.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Australian Unity1st
  2. Bolton Clarke2nd
  3. Trilogy Care3rd
  4. The CareSide4th
  5. Five Good Friends5th
  6. Feros Care–
  7. Just Better Care–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Bolton Clarke3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Trilogy Care2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Five Good Friends2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Australian Unity2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • The CareSide2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Feros Care0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Just Better Care0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers

See every answer about home care providers

4 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in Australia on October 23, 2026.

Which home care providers compete with The CareSide?

The CareSide against home care providers in Australia, by month

Share of searches by month for Bolton Clarke, Trilogy Care, Five Good Friends, Feros Care, Just Better Care, Australian Unity, The CareSide. The figures are in the table below the chart.

View monthly share of searches table
MonthBolton ClarkeTrilogy CareFive Good FriendsFeros CareJust Better CareAustralian UnityThe CareSide
Oct 202543.5%23.7%10.6%8.6%5.7%4.7%3.1%
Nov 202543.1%23.5%10.5%8.5%5.6%5.6%3.1%
Dec 202548.6%21.7%9.6%7.9%5.3%4.2%2.8%
Jan 202644%24%10.7%7.1%5.7%4.8%3.8%
Feb 202642.9%23.4%10.4%8.5%5.6%5.6%3.7%
Mar 202647.8%21.3%9.5%7.8%5.1%5.1%3.4%
Apr 202643.1%23.5%10.5%8.5%5.6%5.6%3.1%
May 202642.9%23.4%10.4%8.5%5.6%5.6%3.7%
Jun 202641.1%27.4%10%8.1%5.4%4.4%3.5%
Jul 202642%28%10.2%6.8%5.5%4.5%3%
Aug 202638.9%31.8%9.5%7.7%5.1%4.2%2.8%
Sep 202641.3%27.6%10.1%8.2%5.4%4.5%3%
  1. 1.Bolton Clarke

    41.3%

    Held 1st. 22.2K estimated branded searches, 0% vs prior month. Share +2.4 points.

  2. Held 2nd. 14.8K estimated branded searches, -18.2% vs prior month. Share -4.2 points.

  3. Held 3rd. 5.4K estimated branded searches, 0% vs prior month. Share +0.6 points.

  4. Held 4th. 4.4K estimated branded searches, 0% vs prior month. Share +0.5 points.

  5. Held 5th. 2.9K estimated branded searches, 0% vs prior month. Share +0.3 points.

  6. Held 6th. 2.4K estimated branded searches, 0% vs prior month. Share +0.3 points.

  7. Held 7th. 1.6K estimated branded searches, 0% vs prior month. Share +0.2 points.

Compare popularity between The CareSide and its closest rivals

Every comparison with The CareSide

6 comparisons

How has branded search demand for The CareSide changed in Australia over the last 12 months?

2 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for The CareSide in Australia held steady at 1.6K.
  • Across the 12 months ending September 2026, The CareSide’s share of searches among home care providers in Australia held steady, from 3.1% to 3%.

How did search popularity change for Australia home care providers in September 2026?

3 changes
  1. In September 2026, Bolton Clarke gained share of searches among home care providers in Australia, from 38.9% to 41.3%.

  2. In September 2026, Five Good Friends gained share of searches among home care providers in Australia, from 9.5% to 10.1%.

  3. In September 2026, Trilogy Care lost share of searches among home care providers in Australia, from 31.8% to 27.6%.

How are The CareSide’s branded searches counted?

1 search term

Brandwave collects information about searches that people make online using The CareSide’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • the careside

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How the Brand Demand Index is measured

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Is The CareSide your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.