Brandwave

How popular isPearler?

In September 2026, people searched for Pearler by name about 12,100 times in Australia, a 33.1% decrease from the previous year. These searches made up 25.2% of all Australia micro-investing app searches, placing Pearler first out of six apps. When we asked both ChatGPT and Google AI Overviews about micro-investing apps, Pearler appeared in four of the five answers and was the fourth most recommended of the six.

Search and AI answers in September 2026

Pearler is the most searched of 6 competitors and the fourth most recommended in AI answers.

  1. PearlerShare of searches 25.2%Mentioned in 4 of 5 AI answersPlace in AI recommendations 4th
  2. RaizShare of searches 25.2%Mentioned in 4 of 5 AI answersPlace in AI recommendations 2nd
  3. SpaceshipShare of searches 17.9%Mentioned in 4 of 5 AI answersPlace in AI recommendations 3rd
  4. SharesiesShare of searches 16.8%Mentioned in 3 of 5 AI answersPlace in AI recommendations 5th
  5. CommSecShare of searches 7.5%Mentioned in 5 of 5 AI answersPlace in AI recommendations 1st

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Top micro-investing apps in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Pearler was mentioned in four out of five: in two of the three ChatGPT answers and in both Google AI Overviews. Pearler is the fourth most recommended of the six.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. CommSec1st
  2. Raiz2nd
  3. Spaceship3rd
  4. Pearler4th
  5. Sharesies5th
  6. Stockspot–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • CommSec5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Pearler4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Raiz4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Spaceship4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Sharesies3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Stockspot0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about micro-investing apps

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in Australia on October 23, 2026.

Which micro-investing apps compete with Pearler?

Pearler against micro-investing apps in Australia, by month

Share of searches by month for Pearler, Raiz, Spaceship, Sharesies, CommSec, Stockspot. The figures are in the table below the chart.

View monthly share of searches table
MonthPearlerRaizSpaceshipSharesiesCommSecStockspot
Oct 202525.5%25.5%16.6%13.9%9.3%9.3%
Nov 202524%24%19.4%13.1%8.7%10.7%
Dec 202526.3%26.3%16.5%11.7%9.6%9.6%
Jan 202630.1%24.6%11%16.4%9%9%
Feb 202623.2%28.4%15.9%15.5%8.4%8.4%
Mar 202628.6%23.4%15.4%15.6%8.5%8.5%
Apr 202613.9%31.2%34.2%9.3%6.2%5.1%
May 202624.8%24.8%19%16.6%7.4%7.4%
Jun 202622.4%27.5%15.4%18.4%8.2%8.2%
Jul 202625.6%31.3%13.8%14%7.6%7.6%
Aug 202624.9%30.4%16%13.6%6.1%9.1%
Sep 202625.2%25.2%17.9%16.8%7.5%7.5%

  1. 1.Pearler

    25.2%

    Moved from 2nd to 1st. 12.1K estimated branded searches, -18.2% vs prior month. Share +0.3 points.

  2. 2.Raiz

    25.2%

    Moved from 1st to 2nd. 12.1K estimated branded searches, -33.1% vs prior month. Share -5.3 points.

  3. 3.Spaceship

    17.9%

    Held 3rd. 8.6K estimated branded searches, -9.5% vs prior month. Share +1.9 points.

  4. 4.Sharesies

    16.8%

    Held 4th. 8.1K estimated branded searches, 0% vs prior month. Share +3.2 points.

  5. 5.CommSec

    7.5%

    Moved from 6th to 5th. 3.6K estimated branded searches, 0% vs prior month. Share +1.4 points.

  6. 6.Stockspot

    7.5%

    Moved from 5th to 6th. 3.6K estimated branded searches, -33.3% vs prior month. Share -1.6 points.

CommSec sells other things too, so only its searches that name this product count here, like “commsec pocket”.

Compare popularity between Pearler and its closest rivals

Every comparison with Pearler

12 comparisons

How has branded search demand for Pearler changed in Australia over the last 12 months?

2 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for Pearler in Australia fell from 18.1K to 12.1K.
  • Across the 12 months ending September 2026, Pearler’s share of searches among micro-investing apps in Australia peaked at 30.1% in January 2026 and was lowest at 13.9% in April 2026.

How did search popularity change for Australia micro-investing apps in September 2026?

6 changes

  1. In September 2026, CommSec overtook Stockspot to rank 5th among micro-investing apps in Australia, with 7.5% of the searches.

  2. In September 2026, Sharesies gained share of searches among micro-investing apps in Australia, from 13.6% to 16.8%.

  3. In September 2026, Spaceship gained share of searches among micro-investing apps in Australia, from 16% to 17.9%.

  4. In September 2026, Raiz lost share of searches among micro-investing apps in Australia, from 30.4% to 25.2%.

  5. In September 2026, Stockspot lost share of searches among micro-investing apps in Australia, from 9.1% to 7.5%.

  6. In September 2026, Pearler rose from 2nd to 1st among micro-investing apps in Australia.

How are Pearler’s branded searches counted?

1 search term

Brandwave collects information about searches that people make online using Pearler’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • pearler

Do you work for Pearler? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

Where does Pearler compete?

Pearler is ranked in two competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of searchesRanking
Share trading platforms7th of 94.1%Show ranking
Micro-investing apps1st of 625.2%Shown above
Creator with pink hair and a pink jacket

Is Pearler your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.

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