Brandwave

CommSec vs Pearler:Which is more popular?

In September 2026, CommSec had more branded searches than Pearler among share trading platforms in Australia. CommSec had about 165,000 branded searches, while Pearler had 12,100. CommSec made up 56% of all share trading platform searches we track, and Pearler accounted for 4.1%. When we asked ChatGPT and Google AI Overviews about share trading platforms, CommSec appeared in four of the five answers and Pearler in two. CommSec was mentioned before Pearler in four out of five answers.

Among share trading platforms in Australia in September 2026

Who do people search for more?

CommSec, about 14 searches for every 1 for Pearler

CommSec 165K searchesPearler 12.1K searches

Who does AI mention more?

CommSec, mentioned in 4 of 5 answers, Pearler in 2

CommSec in 4 of 5Pearler in 2 of 5

Who does AI recommend more?

CommSec, named ahead of Pearler in 4 of 5 answers

CommSec first in 4Pearler first in 1

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Top share trading platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, CommSec was mentioned in four out of five: in two of the three ChatGPT answers and in both Google AI Overviews. Pearler was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. CommSec was listed before Pearler in four out of five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. CMC Invest1st
  2. moomoo2nd
  3. Interactive Brokers3rd
  4. CommSec4th
  5. Stake5th
  6. Pearler6th
  7. Webull7th
  8. nabtrade–
  9. Selfwealth–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • CMC Invest5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • CommSec4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • moomoo4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Interactive Brokers4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Stake4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Pearler2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Webull1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • nabtrade0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Selfwealth0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about share trading platforms

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in Australia on October 22, 2026.

Is CommSec or Pearler more popular in search?

This chart shows how often people search Google for CommSec and Pearler by name. Each line represents a brand's share of searches for all nine share trading platforms we track, month by month, from searches in Australia.

CommSec and Pearler among share trading platforms in Australia, by month

Share of searches by month for CommSec, Pearler. The figures are in the table below the chart.

View monthly share of searches table
MonthCommSecnabtradeCMC InvestmoomooSelfwealthInteractive BrokersPearlerWebullStake
Oct 202554.4%16.4%4.9%6%6%4%4%2.2%2.1%
Nov 202550.6%18.6%4.5%6.8%6.8%4.5%3.7%2.5%1.9%
Dec 202550.5%18.5%4.5%6.8%6.8%4.5%4.5%2%1.9%
Jan 202650.8%15.3%5.6%6.8%6.8%4.6%5.6%2.5%1.9%
Feb 202650.3%18.5%5.5%6.8%6.8%4.5%3.7%2%1.9%
Mar 202654.2%16.3%6%6%6%4%4%1.8%1.7%
Apr 202653%15.9%7.1%5.8%5.8%4.8%3.9%2.1%1.6%
May 202651%15.3%6.9%6.9%5.6%5.6%4.6%2.5%1.6%
Jun 202656.6%13.9%6.3%6.3%5.1%5.1%3.4%1.9%1.5%
Jul 202657.5%14.2%6.4%5.2%5.2%4.2%4.2%1.9%1.2%
Aug 202655.1%16.6%6.1%6.1%5%4.1%4.1%1.8%1.2%
Sep 202656%13.7%7.5%6.1%5%4.1%4.1%1.8%1.5%

How has the CommSec and Pearler comparison changed over the last 12 months?

3 findings
  • CommSec was ahead of Pearler in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, CommSec’s share of searches among share trading platforms in Australia moved from 54.4% to 56%, and its estimated monthly branded searches moved from 246K to 165K.
  • Across the 12 months ending September 2026, Pearler’s share of searches among share trading platforms in Australia moved from 4% to 4.1%, and its estimated monthly branded searches moved from 18.1K to 12.1K.

How did search popularity change for Australia share trading platforms in September 2026?

2 changes
  1. In September 2026, CommSec gained share of searches among share trading platforms in Australia, from 55.1% to 56%.

  2. Estimated monthly branded searches for Pearler in Australia fell 33.1% over 12 measured months, from 18.1K to 12.1K in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using CommSec’s and Pearler’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

CommSec

1 branded search term

  • commsec

Pearler

1 branded search term

  • pearler

How the Brand Demand Index is measured

Other head-to-heads among share trading platforms

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