Brandwave

Pit Viper vs Quay:Which is more popular?

In September 2026, Quay had more branded searches than Pit Viper among sunglasses brands in the United States. Quay had about 74,000 branded searches, while Pit Viper had 33,100. Quay made up 5.4% of all sunglasses brand searches we track, and Pit Viper accounted for 2.4%. When we asked ChatGPT and Google AI Overviews about sunglasses brands, neither Pit Viper nor Quay appeared in any of the five answers.

Among sunglasses brands in the United States in September 2026

Who do people search for more?

Quay, about 2 searches for every 1 for Pit Viper

Quay 74K searchesPit Viper 33.1K searches

Who does AI mention more?

Both were mentioned in 0 of 5 answers.

Pit Viper in 0 of 5Quay in 0 of 5

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Top sunglasses brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, neither Pit Viper nor Quay showed up in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Oakley1st
  2. Costa2nd
  3. Ray-Ban3rd
  4. Maui Jim4th
  5. Persol5th
  6. Oliver Peoples6th
  7. Goodr7th
  8. Warby Parker8th
  9. +2 more
  10. Quay–
  11. +1 more
  12. Pit Viper–
  13. +2 more

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Ray-Ban4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Oakley4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Costa3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Goodr2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Maui Jim2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Prada1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Oliver Peoples1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Smith1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Quay0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Pit Viper0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

+5 more

See every answer about sunglasses brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in United States on October 26, 2026.

Is Pit Viper or Quay more popular in search?

This chart shows how often people search Google for Pit Viper and Quay by name. Each line represents a brand's share of searches for all 15 sunglasses brands we track, month by month, from searches in United States.

Pit Viper and Quay among sunglasses brands in the United States, by month

Share of searches by month for Quay, Pit Viper. The figures are in the table below the chart.

View monthly share of searches table
MonthRay-BanOakleyPradaGoodrMaui JimCostaQuayGucciOliver PeoplesPit ViperSmithPersolKnockaroundLe SpecsWarby Parker
Oct 202542%12.6%8.4%6.9%5.7%4.6%5.7%3.8%3.1%2.5%1.1%1.4%1.1%0.5%0.62%
Nov 202548.5%11.8%6.5%8%5.3%4.4%4.4%2.9%2.9%1.6%0.87%1.1%0.87%0.48%0.48%
Dec 202548.9%11.9%6.5%6.5%5.4%4.4%4.4%2.9%3.6%1.6%0.88%1.3%0.72%0.39%0.48%
Jan 202645.3%11.1%7.5%6.1%6.1%4.1%5%4.1%4.1%1.8%1.2%1.5%1%0.54%0.67%
Feb 202642.9%12.9%7.1%7.1%5.8%4.7%5.8%3.9%3.2%2.1%1.2%1.4%0.94%0.63%0.63%
Mar 202639.2%11.7%7.9%9.6%6.4%5.3%6.4%3.5%2.9%2.4%1.3%1.1%1.1%0.7%0.7%
Apr 202638.3%11.4%9.4%9.4%6.3%5.1%6.3%3.4%2.8%2.8%1.3%1%1.3%0.56%0.69%
May 202638.9%11.6%7.8%9.5%6.4%5.2%6.4%3.5%2.3%2.9%1.3%1.3%1.6%0.57%0.7%
Jun 202636.6%13.4%7.3%8.9%6%6%7.3%3.3%2.2%4%1.2%1.2%1.2%0.54%0.66%
Jul 202634.8%12.7%8.5%10.4%7%5.7%7%3.8%2.6%2.6%1.4%1.1%1.1%0.62%0.76%
Aug 202640.2%12%8.1%8.1%6.6%5.4%5.4%3.6%3%2.4%1.6%1.3%1.1%0.59%0.72%
Sep 202639.8%14.5%8%6.5%6.5%5.4%5.4%3.6%2.9%2.4%1.6%1.3%0.88%0.59%0.59%

How has the Pit Viper and Quay comparison changed over the last 12 months?

3 findings

How did search popularity change for United States sunglasses brands in September 2026?

2 changes
  1. Quay’s share of searches among sunglasses brands in the United States has lost ground for 3 months in a row, from 7.3% to 5.4% in September 2026.

  2. Pit Viper’s share of searches among sunglasses brands in the United States has lost ground for 3 months in a row, from 4% to 2.4% in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Pit Viper’s and Quay’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Pit Viper

1 branded search term

  • pit viper sunglasses

Quay

1 branded search term

  • quay sunglasses

How the Brand Demand Index is measured

Other head-to-heads among sunglasses brands

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