Helix Bar Review vs Kaplan:Which is more popular?
In September 2026, Kaplan had more branded searches than Helix Bar Review among bar exam prep courses in the United States. Kaplan had about 390 branded searches, while Helix Bar Review had 260. Kaplan made up 1.1% of all bar exam prep course searches we track, and Helix Bar Review accounted for 0.76%. When we asked ChatGPT and Google AI Overviews about bar exam prep courses, Kaplan appeared in all five answers and Helix Bar Review in one. Kaplan was mentioned before Helix Bar Review in every answer.
Who do people search for more?
Kaplan, about 50% more searches than Helix Bar Review
Who does AI mention more?
Kaplan, mentioned in every answer we collected
Who does AI recommend more?
Kaplan, named ahead of Helix Bar Review in every answer
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Top bar exam prep courses in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Kaplan appeared in all five answers. Helix Bar Review was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. Kaplan was listed before Helix Bar Review in every answer.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Barbri1st- Kaplan2nd
Themis Bar Review3rd
UWorld4th
Quimbee5th
Helix Bar Review6th
AdaptiBar–- BarMax–
Seperac–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Barbri5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Kaplan5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Themis Bar Review4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- UWorld3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Helix Bar Review1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Quimbee1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- AdaptiBar0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- BarMax0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Seperac0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about bar exam prep courses
5 answers
Asked ChatGPT
“What's the best bar prep course?”
Asked ChatGPT
“Which bar review course has the highest pass rate?”
Asked ChatGPT
“Is an expensive bar prep course worth it?”
Searched Google, AI Overview
“bar exam prep”
Searched Google, AI Overview
“bar review course”
Brands are shown in the order each answer named them. The survey took place in United States on October 28, 2026.
Is Helix Bar Review or Kaplan more popular in search?
This chart shows how often people search Google for Helix Bar Review and Kaplan by name. Each line represents a brand's share of searches for all nine bar exam prep course brands we track, month by month, from searches in United States.
Share of searches by month for Kaplan, Helix Bar Review. The figures are in the table below the chart.
View monthly share of searches table
| Month | Barbri | AdaptiBar | Themis Bar Review | BarMax | Kaplan | Helix Bar Review | Seperac | Quimbee | UWorld |
|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 57.2% | 20.9% | 9.2% | 9.3% | 0.67% | 0.67% | 1.7% | 0.16% | 0.09% |
| Nov 2025 | 54.5% | 24.4% | 10.7% | 8.9% | 0.53% | 0.64% | 0.18% | 0.12% | 0.12% |
| Dec 2025 | 49.2% | 32.9% | 8.7% | 8% | 0.47% | 0.38% | 0.13% | 0.09% | 0.09% |
| Jan 2026 | 37.4% | 37.4% | 12.1% | 11.1% | 0.81% | 0.81% | 0.24% | 0.08% | 0.12% |
| Feb 2026 | 34.5% | 42.4% | 11.1% | 10.3% | 0.61% | 0.74% | 0.21% | 0.1% | 0.1% |
| Mar 2026 | 54.4% | 19.9% | 13.1% | 10.8% | 0.42% | 0.96% | 0.22% | 0.06% | 0.1% |
| Apr 2026 | 49.6% | 27.1% | 13.4% | 8.1% | 0.59% | 0.71% | 0.38% | 0.09% | 0.13% |
| May 2026 | 44.5% | 36.4% | 12.9% | 4.8% | 0.43% | 0.53% | 0.23% | 0.05% | 0.12% |
| Jun 2026 | 34.9% | 52.1% | 8.7% | 3.1% | 0.51% | 0.41% | 0.18% | 0.03% | 0.09% |
| Jul 2026 | 23.9% | 65.2% | 6.4% | 3.2% | 0.52% | 0.42% | 0.23% | 0.02% | 0.08% |
| Aug 2026 | 59.5% | 11.8% | 12.2% | 14.5% | 1.1% | 0.69% | 0.16% | 0.1% | 0.1% |
| Sep 2026 | 52.7% | 19.2% | 15.1% | 10.5% | 1.1% | 0.76% | 0.41% | 0.09% | 0.09% |
How has the Helix Bar Review and Kaplan comparison changed over the last 12 months?
3 findings
- The lead changed hands 3 times in the 12 months ending September 2026: Kaplan took it in December 2025, Helix Bar Review took it in February 2026, Kaplan took it in June 2026.
- Across the 12 months ending September 2026, Helix Bar Review’s share of searches among bar exam prep courses in the United States moved from 0.67% to 0.76%, and its estimated monthly branded searches moved from 390 to 260.
- Across the 12 months ending September 2026, Kaplan’s share of searches among bar exam prep courses in the United States moved from 0.67% to 1.1%, and its estimated monthly branded searches held steady at 390.
How did search popularity change for United States bar exam prep courses in September 2026?
2 changes
Kaplan’s share of searches among bar exam prep courses in the United States has gained ground for 3 months in a row, from 0.51% to 1.1% in September 2026.
Estimated monthly branded searches for Helix Bar Review in the United States fell 33.3% over 12 measured months, from 390 to 260 in September 2026.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Helix Bar Review’s and Kaplan’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Helix Bar Review
1 branded search term
- helix bar review
Kaplan
1 branded search term
- kaplan bar review
Other head-to-heads among bar exam prep courses
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