Brandwave

DISH vs Verizon Fios:Which is more popular?

In September 2026, DISH had more branded searches than Verizon Fios among TV providers in the United States. DISH had about 273,000 branded searches, while Verizon Fios had 21,400. DISH made up 16.8% of all TV provider searches we track, and Verizon Fios accounted for 1.3%. When we asked ChatGPT and Google AI Overviews about TV providers, DISH appeared in three of the five answers and Verizon Fios in two. DISH was mentioned before Verizon Fios in two out of three answers.

Among TV providers in the United States in September 2026

Who do people search for more?

DISH, about 13 searches for every 1 for Verizon Fios

DISH 273K searchesVerizon Fios 21.4K searches

Who does AI mention more?

DISH, mentioned in 3 of 5 answers, Verizon Fios in 2

DISH in 3 of 5Verizon Fios in 2 of 5

Who does AI recommend more?

DISH, named ahead of Verizon Fios in 2 of 3 answers

DISH first in 2Verizon Fios first in 1

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Top TV providers in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, DISH was mentioned in three out of five: in one of the three ChatGPT answers and in both Google AI Overviews. Verizon Fios was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. DISH was listed before Verizon Fios in two out of three answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Spectrum1st
  2. Xfinity2nd
  3. DIRECTV3rd
  4. DISH4th
  5. Verizon Fios5th
  6. Optimum6th

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • DIRECTV3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Spectrum3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • DISH3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Xfinity3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Verizon Fios2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Optimum1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers

See every answer about TV providers

5 answers

Brands are shown in the order each answer named them. The survey took place in United States on October 22, 2026.

Is DISH or Verizon Fios more popular in search?

This chart shows how often people search Google for DISH and Verizon Fios by name. Each line represents a brand's share of searches for all six TV providers we track, month by month, from searches in United States.

DISH and Verizon Fios among TV providers in the United States, by month

Share of searches by month for DISH, Verizon Fios. The figures are in the table below the chart.

View monthly share of searches table
MonthDIRECTVSpectrumDISHVerizon FiosXfinityOptimum
Oct 202561.9%18.7%16.6%1.5%0.92%0.41%
Nov 202564%15.8%17.2%1.4%1.2%0.42%
Dec 202564%15.7%17.5%1.2%1.2%0.42%
Jan 202666.2%13.3%17.8%1.1%1.2%0.36%
Feb 202666%13.3%17.7%1.1%1.5%0.44%
Mar 202666.2%13.3%17.8%1.1%1.2%0.36%
Apr 202664.1%15.8%17.5%1.2%1.2%0.35%
May 202666.4%13.3%17.8%1.1%0.98%0.36%
Jun 202665.6%16.2%14.7%1.3%1.8%0.44%
Jul 202664.1%15.8%17.5%1.3%0.95%0.42%
Aug 202666.3%13.3%18.1%0.9%0.98%0.36%
Sep 202661.7%18.6%16.8%1.3%1.1%0.5%

How has the DISH and Verizon Fios comparison changed over the last 12 months?

3 findings
  • DISH was ahead of Verizon Fios in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, DISH’s share of searches among TV providers in the United States moved from 16.6% to 16.8%, and its estimated monthly branded searches moved from 328K to 273K.
  • Across the 12 months ending September 2026, Verizon Fios’ share of searches among TV providers in the United States moved from 1.5% to 1.3%, and its estimated monthly branded searches moved from 30.2K to 21.4K.

How did search popularity change for United States TV providers in September 2026?

3 changes

  1. In September 2026, Spectrum overtook DISH to rank 2nd among TV providers in the United States, with 18.6% of the searches.

  2. In September 2026, DISH lost share of searches among TV providers in the United States, from 18.1% to 16.8%.

  3. In September 2026, Verizon Fios rose from 5th to 4th among TV providers in the United States.

How are branded searches counted?

4 search terms

Brandwave collects information about searches that people make online using DISH’s and Verizon Fios’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

DISH

2 branded search terms

  • dish network
  • dish tv

Verizon Fios

2 branded search terms

  • fios tv
  • verizon fios tv

How the Brand Demand Index is measured

Other head-to-heads among TV providers

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