Brandwave

Cricket Wireless vs Visible:Which is more popular?

In September 2026, Cricket Wireless had more branded searches than Visible among wireless carriers in the United States. Cricket Wireless had about 1 million branded searches, while Visible had 74,000. Cricket Wireless made up 4.3% of all wireless carrier searches we track, and Visible accounted for 0.32%. When we asked ChatGPT and Google AI Overviews about wireless carriers, Cricket Wireless and Visible each appeared in four of the five answers. Visible was mentioned before Cricket Wireless in three out of four answers that named either.

Among wireless carriers in the United States in September 2026

Who do people search for more?

Cricket Wireless, about 14 searches for every 1 for Visible

Cricket Wireless 1M searchesVisible 74K searches

Who does AI mention more?

Both were mentioned in 4 of 5 answers.

Cricket Wireless in 4 of 5Visible in 4 of 5

Who does AI recommend more?

Visible, named ahead of Cricket Wireless in 3 of 4 answers

Visible first in 3Cricket Wireless first in 1

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Top wireless carriers in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Cricket Wireless and Visible were each mentioned in four out of five: in two of the three ChatGPT answers and in both Google AI Overviews. Visible was listed before Cricket Wireless in three out of four answers that named either.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Verizon1st
  2. T-Mobile2nd
  3. AT&T3rd
  4. Visible4th
  5. Mint Mobile5th
  6. Cricket Wireless6th
  7. Xfinity7th
  8. Google Fi8th
  9. Spectrum9th

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • T-Mobile5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Verizon5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • AT&T5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Cricket Wireless4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Mint Mobile4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Visible4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Xfinity1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Spectrum1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Google Fi1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about wireless carriers

5 answers

Brands are shown in the order each answer named them. The survey took place in United States on October 23, 2026.

Is Cricket Wireless or Visible more popular in search?

This chart shows how often people search Google for Cricket Wireless and Visible by name. Each line represents a brand's share of searches for all nine wireless carriers we track, month by month, from searches in United States.

Cricket Wireless and Visible among wireless carriers in the United States, by month

Share of searches by month for Cricket Wireless, Visible. The figures are in the table below the chart.

View monthly share of searches table
MonthT-MobileVerizonAT&TCricket WirelessMint MobileXfinitySpectrumGoogle FiVisible
Oct 202543.8%24.1%19.7%4.8%3.2%1.8%1.5%0.97%0.11%
Nov 202543.8%24.1%19.7%4.8%3.2%1.8%1.2%1.2%0.11%
Dec 202541.6%28.1%18.8%4.6%3.1%1.7%1.1%0.92%0.12%
Jan 202637.5%30.7%20.5%4.1%3.4%1.5%1.2%1%0.17%
Feb 202639.1%26.2%21.4%5.2%3.5%1.9%1.3%1.1%0.26%
Mar 202643.6%23.9%19.5%4.8%3.2%1.8%1.4%1.2%0.64%
Apr 202638.9%26%21.3%5.2%3.5%1.9%1.6%1%0.57%
May 202639%26.1%21.4%5.2%3.5%1.6%1.6%1%0.57%
Jun 202643.9%24%19.6%4.8%3.2%1.4%1.4%1.2%0.43%
Jul 202643.5%23.8%19.5%4.8%3.9%1.4%1.4%1.2%0.43%
Aug 202641.3%27.6%18.5%4.5%3.7%1.4%1.4%1.4%0.33%
Sep 202639.6%26.5%21.7%4.3%2.9%2%1.6%1.1%0.32%

How has the Cricket Wireless and Visible comparison changed over the last 12 months?

3 findings

How did search popularity change for United States wireless carriers in September 2026?

2 changes
  1. Estimated monthly branded searches for Visible in the United States rose 173.1% over 12 measured months, from 27.1K to 74K in September 2026.

  2. Estimated monthly branded searches for Cricket Wireless in the United States fell 18% over 12 measured months, from 1.2M to 1M in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Cricket Wireless’ and Visible’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Cricket Wireless

1 branded search term

  • cricket wireless

Visible

1 branded search term

  • visible wireless

How the Brand Demand Index is measured

Other head-to-heads among wireless carriers

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