Brinks Home vs Ring:Which is more popular?
In September 2026, Brinks Home had more branded searches than Ring among home security companies in the United States. Brinks Home had about 33,700 branded searches, while Ring had 6,600. Brinks Home made up 4.9% of all home security company searches we track, and Ring accounted for 0.96%. When we asked ChatGPT and Google AI Overviews about home security companies, Ring appeared in all five answers and Brinks Home in none.
Who do people search for more?
Brinks Home, about 5 searches for every 1 for Ring
Who does AI mention more?
Ring, mentioned in every answer we collected
Who does AI recommend more?
Ring, the only one of the two named
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Top home security companies in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Ring appeared in all five answers. Brinks Home did not appear in any of the five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
SimpliSafe1st
ADT2nd
Vivint3rd- Ring4th
Cove5th- Brinks Home–
Frontpoint–
abode–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- SimpliSafe5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Ring5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- ADT4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Vivint4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Cove2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Brinks Home0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Frontpoint0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- abode0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about home security companies
5 answers
Asked ChatGPT
“Which home security company should I use in the US?”
Asked ChatGPT
“What are the best home security systems in the US?”
Asked ChatGPT
“What's the best home security system in the US without a long contract?”
Searched Google, AI Overview
“home security systems”
Searched Google, AI Overview
“best home security system”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in United States on October 22, 2026.
Is Brinks Home or Ring more popular in search?
This chart shows how often people search Google for Brinks Home and Ring by name. Each line represents a brand's share of searches for all eight home security companies we track, month by month, from searches in United States.
Share of searches by month for Brinks Home, Ring. The figures are in the table below the chart.
View monthly share of searches table
| Month | ADT | SimpliSafe | Vivint | Brinks Home | Cove | Ring | Frontpoint | abode |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 46.1% | 25.2% | 20.6% | 4.2% | 1.2% | 1.2% | 0.9% | 0.55% |
| Nov 2025 | 39% | 31.8% | 21.4% | 3.6% | 1.6% | 1.3% | 0.84% | 0.57% |
| Dec 2025 | 41.5% | 27.7% | 22.8% | 3.8% | 1.4% | 1.4% | 0.9% | 0.5% |
| Jan 2026 | 46.2% | 25.2% | 20.7% | 4.2% | 1.2% | 1% | 0.82% | 0.55% |
| Feb 2026 | 43.9% | 24.1% | 24.1% | 4% | 1.4% | 0.96% | 0.85% | 0.64% |
| Mar 2026 | 41.3% | 27.6% | 22.6% | 4.6% | 1.7% | 0.91% | 0.8% | 0.49% |
| Apr 2026 | 38.7% | 26% | 26% | 5.3% | 1.6% | 1% | 0.91% | 0.57% |
| May 2026 | 41.7% | 22.9% | 27.9% | 3.8% | 1.4% | 0.92% | 0.8% | 0.61% |
| Jun 2026 | 41.3% | 22.6% | 27.6% | 4.6% | 1.4% | 1.1% | 0.8% | 0.6% |
| Jul 2026 | 41.5% | 22.7% | 27.7% | 4.6% | 1.1% | 0.91% | 0.83% | 0.61% |
| Aug 2026 | 44.3% | 24.2% | 24.2% | 4.1% | 1.2% | 0.79% | 0.78% | 0.43% |
| Sep 2026 | 43.8% | 24% | 24% | 4.9% | 1.2% | 0.96% | 0.77% | 0.42% |
How has the Brinks Home and Ring comparison changed over the last 12 months?
3 findings
- Brinks Home was ahead of Ring in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Brinks Home’s share of searches among home security companies in the United States moved from 4.2% to 4.9%, and its estimated monthly branded searches held steady at 33.7K.
- Across the 12 months ending September 2026, Ring’s share of searches among home security companies in the United States moved from 1.2% to 0.96%, and its estimated monthly branded searches moved from 9.9K to 6.6K.
How did search popularity change for United States home security companies in September 2026?
2 changes
In September 2026, Brinks Home gained share of searches among home security companies in the United States, from 4.1% to 4.9%.
Estimated monthly branded searches for Ring in the United States fell 33.3% over 12 measured months, from 9.9K to 6.6K in September 2026.
How are branded searches counted?
3 search terms
Brandwave collects information about searches that people make online using Brinks Home’s and Ring’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Brinks Home
2 branded search terms
- brinks home
- brinks home security
Ring
1 branded search term
- ring alarm
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