Australian Gold vs Aveeno:Which is more popular?
In September 2026, Australian Gold and Aveeno were level in searches among sunscreen brands in the United States, with an estimated 2.9K branded searches each, at 0.88% of the total each. When we asked ChatGPT and Google AI Overviews about sunscreen brands, neither Australian Gold nor Aveeno appeared in any of the five answers.
Who do people search for more?
Australian Gold and Aveeno are searched for about as often as each other.
Who does AI mention more?
Both were mentioned in 0 of 5 answers.
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Top sunscreen brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, neither Australian Gold nor Aveeno showed up in any of the five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Neutrogena4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
EltaMD3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
CeraVe3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
La Roche-Posay2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Supergoop!2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Banana Boat1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Blue Lizard1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Beauty of Joseon0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Australian Gold0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Aveeno0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about sunscreen brands
5 answers
Asked ChatGPT
“Which sunscreen should I buy?”
Asked ChatGPT
“What are the best sunscreen brands?”
Asked ChatGPT
“What is the best sunscreen for your face?”
Searched Google, AI Overview
“sunscreen”
Searched Google, AI Overview
“sunscreen for face”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in United States on October 26, 2026.
Is Australian Gold or Aveeno more popular in search?
This chart shows how often people search Google for Australian Gold and Aveeno by name. Each line represents a brand's share of searches for all 14 sunscreen brands we track, month by month, from searches in United States.
Share of searches by month for Australian Gold, Aveeno. The figures are in the table below the chart.
View monthly share of searches table
| Month | Beauty of Joseon | La Roche-Posay | Banana Boat | EltaMD | Supergoop! | Blue Lizard | Sun Bum | Neutrogena | CeraVe | Coppertone | Hawaiian Tropic | Australian Gold | Aveeno | Isntree |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 16.9% | 13.8% | 20.6% | 13.8% | 11.3% | 2.2% | 6.2% | 5% | 3.4% | 2.8% | 1.5% | 0.65% | 0.99% | 0.99% |
| Nov 2025 | 24% | 13.1% | 10.7% | 16% | 16% | 1.7% | 5.9% | 3.9% | 3.2% | 1.7% | 1.4% | 0.52% | 0.78% | 0.94% |
| Dec 2025 | 21% | 14.1% | 14.1% | 14.1% | 14.1% | 2.8% | 6.3% | 4.2% | 3.4% | 1.9% | 1.9% | 0.56% | 0.83% | 0.83% |
| Jan 2026 | 19.8% | 13.2% | 13.2% | 13.2% | 13.2% | 4% | 7.3% | 4.8% | 4% | 2.2% | 2.6% | 0.78% | 0.78% | 0.95% |
| Feb 2026 | 18.4% | 15% | 15% | 12.3% | 12.3% | 3.7% | 6.7% | 4.5% | 4.5% | 2% | 3% | 0.88% | 0.88% | 0.88% |
| Mar 2026 | 16.5% | 13.5% | 11% | 11% | 13.5% | 6% | 9% | 6% | 4% | 1.8% | 4% | 1.5% | 0.98% | 0.98% |
| Apr 2026 | 16.3% | 13.3% | 10.9% | 10.9% | 13.3% | 7.3% | 8.9% | 6% | 4.9% | 1.8% | 3.3% | 1.2% | 1.2% | 0.97% |
| May 2026 | 12.6% | 12.6% | 10.3% | 8.4% | 18.8% | 10.3% | 8.4% | 5.7% | 4.6% | 1.4% | 3.8% | 1.4% | 0.92% | 0.61% |
| Jun 2026 | 14.4% | 14.4% | 9.7% | 7.9% | 9.7% | 14.4% | 9.7% | 6.5% | 4.3% | 1.6% | 3.6% | 1.9% | 1.1% | 0.58% |
| Jul 2026 | 14.6% | 14.6% | 11.9% | 8% | 9.7% | 14.6% | 8% | 6.5% | 4.4% | 1.9% | 2.9% | 1.6% | 0.87% | 0.58% |
| Aug 2026 | 16.2% | 16.2% | 13.3% | 10.9% | 8.9% | 8.9% | 7.3% | 7.3% | 4% | 1.8% | 2.2% | 1.2% | 0.97% | 0.97% |
| Sep 2026 | 18.4% | 15% | 12.3% | 12.3% | 12.3% | 6.7% | 6.7% | 5.5% | 4.5% | 2% | 1.6% | 0.88% | 0.88% | 0.73% |
How has the Australian Gold and Aveeno comparison changed over the last 12 months?
3 findings
- The lead changed hands once in the 12 months ending September 2026: Australian Gold took it in March 2026.
- Across the 12 months ending September 2026, Australian Gold’s share of searches among sunscreen brands in the United States moved from 0.65% to 0.88%, and its estimated monthly branded searches moved from 1.9K to 2.9K.
- Across the 12 months ending September 2026, Aveeno’s share of searches among sunscreen brands in the United States moved from 0.99% to 0.88%, and its estimated monthly branded searches held steady at 2.9K.
How did search popularity change for United States sunscreen brands in September 2026?
1 change

Australian Gold’s share of searches among sunscreen brands in the United States has lost ground for 3 months in a row, from 1.9% to 0.88% in September 2026.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Australian Gold’s and Aveeno’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Australian Gold
1 branded search term
- australian gold sunscreen
Aveeno
1 branded search term
- aveeno sunscreen
Other head-to-heads among sunscreen brands

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