Alex and Ani vs Ana Luisa:Which is more popular?
In September 2026, Alex and Ani had more branded searches than Ana Luisa among jewelry brands in the United States. Alex and Ani had about 90,500 branded searches, while Ana Luisa had 33,100. Alex and Ani made up 2.7% of all jewelry brand searches we track, and Ana Luisa accounted for 1%. When we asked ChatGPT and Google AI Overviews about jewelry brands, Ana Luisa appeared in one of the three answers and Alex and Ani in none.
Who do people search for more?
Alex and Ani, about 3 searches for every 1 for Ana Luisa
Who does AI mention more?
Ana Luisa, mentioned in 1 of 3 answers, Alex and Ani in 0
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Top jewelry brands in ChatGPT and Google AI Overviews
In three ChatGPT questions, Ana Luisa was mentioned in one out of three: in one of the three ChatGPT answers. Alex and Ani did not appear in any of the three answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mejuri1st
Quince2nd
Catbird3rd
Cartier4th
Tiffany & Co.5th
David Yurman6th
Swarovski7th
Monica Vinader8th
Gorjana9th- +5 more
- Alex and Ani–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Mejuri3 of 3Named in 3 of 3 ChatGPT answers
- Catbird3 of 3Named in 3 of 3 ChatGPT answers
- David Yurman2 of 3Named in 2 of 3 ChatGPT answers
Pandora2 of 3Named in 2 of 3 ChatGPT answers- Cartier2 of 3Named in 2 of 3 ChatGPT answers
- Quince2 of 3Named in 2 of 3 ChatGPT answers
- Gorjana1 of 3Named in 1 of 3 ChatGPT answers
- Ana Luisa1 of 3Named in 1 of 3 ChatGPT answers
- Monica Vinader1 of 3Named in 1 of 3 ChatGPT answers
- Alex and Ani0 of 3Named in 0 of 3 ChatGPT answers
See every answer about jewelry brands
3 answers
Asked ChatGPT
“Which jewelry brands are worth buying?”
Asked ChatGPT
“What are the best jewelry brands?”
Asked ChatGPT
“What are the best gold jewelry brands that won’t tarnish?”
Searched Google, AI Overview
“jewelry”
Google showed no AI Overview for this search.
Searched Google, AI Overview
“gold jewelry”
Google showed no AI Overview for this search.
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in United States on October 26, 2026.
Is Alex and Ani or Ana Luisa more popular in search?
This chart shows how often people search Google for Alex and Ani and Ana Luisa by name. Each line represents a brand's share of searches for all 15 jewelry brands we track, month by month, from searches in United States.
Share of searches by month for Alex and Ani, Ana Luisa. The figures are in the table below the chart.
View monthly share of searches table
| Month | Kendra Scott | James Avery | David Yurman | Pandora | Evry Jewels | Gorjana | Mejuri | Alex and Ani | Ana Luisa | Monica Vinader | Tiffany & Co. | Cartier | Catbird | Quince | Swarovski |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 32% | 17.6% | 11.8% | 11.8% | 6.4% | 6.4% | 6.4% | 1.6% | 0.87% | 0.71% | 1.6% | 1.3% | 0.47% | 0.32% | 0.58% |
| Nov 2025 | 29.4% | 16% | 8.8% | 16% | 13.1% | 4.8% | 5.9% | 1.4% | 0.79% | 0.79% | 0.97% | 0.79% | 0.43% | 0.19% | 0.36% |
| Dec 2025 | 23% | 23% | 12.6% | 18.8% | 5.7% | 5.7% | 4.6% | 2.1% | 0.76% | 0.62% | 1.1% | 0.93% | 0.51% | 0.19% | 0.51% |
| Jan 2026 | 23.5% | 23.5% | 12.9% | 15.8% | 5.8% | 5.8% | 5.8% | 1.7% | 0.78% | 0.64% | 1.2% | 1.2% | 0.52% | 0.28% | 0.52% |
| Feb 2026 | 21.4% | 26% | 11.7% | 17.5% | 5.2% | 5.2% | 6.4% | 1.6% | 0.86% | 0.58% | 1.1% | 1.3% | 0.47% | 0.31% | 0.47% |
| Mar 2026 | 25% | 20.4% | 13.7% | 13.7% | 7.5% | 6.1% | 6.1% | 1.8% | 1% | 0.82% | 1.2% | 1.2% | 0.55% | 0.37% | 0.55% |
| Apr 2026 | 22.1% | 22.1% | 14.8% | 12.1% | 8.1% | 6.6% | 6.6% | 2.4% | 0.89% | 0.73% | 1.1% | 1.1% | 0.6% | 0.4% | 0.49% |
| May 2026 | 22.5% | 22.5% | 12.4% | 18.5% | 4.5% | 6.8% | 5.5% | 2.5% | 0.91% | 0.61% | 0.91% | 1.1% | 0.5% | 0.33% | 0.5% |
| Jun 2026 | 20.5% | 20.5% | 13.7% | 16.7% | 6.1% | 7.5% | 6.1% | 2.8% | 1% | 1% | 1.5% | 1% | 0.55% | 0.37% | 0.68% |
| Jul 2026 | 21.7% | 26.4% | 11.9% | 14.5% | 6.5% | 6.5% | 5.3% | 2.4% | 0.87% | 0.72% | 0.59% | 1.1% | 0.59% | 0.39% | 0.59% |
| Aug 2026 | 23.6% | 19.3% | 12.9% | 15.8% | 7.1% | 7.1% | 7.1% | 2.6% | 0.95% | 0.64% | 0.78% | 0.78% | 0.52% | 0.42% | 0.52% |
| Sep 2026 | 24.9% | 20.4% | 13.6% | 13.6% | 7.4% | 7.4% | 6.1% | 2.7% | 1% | 0.67% | 0.67% | 0.45% | 0.45% | 0.37% | 0.24% |
How has the Alex and Ani and Ana Luisa comparison changed over the last 12 months?
3 findings
- Alex and Ani was ahead of Ana Luisa in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Alex and Ani’s share of searches among jewelry brands in the United States moved from 1.6% to 2.7%, and its estimated monthly branded searches moved from 60.5K to 90.5K.
- Across the 12 months ending September 2026, Ana Luisa’s share of searches among jewelry brands in the United States moved from 0.87% to 1%, and its estimated monthly branded searches held steady at 33.1K.
How did search popularity change for United States jewelry brands in September 2026?
1 change
Estimated monthly branded searches for Alex and Ani in the United States rose 49.6% over 12 measured months, from 60.5K to 90.5K in September 2026.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Alex and Ani’s and Ana Luisa’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Alex and Ani
1 branded search term
- alex and ani
Ana Luisa
1 branded search term
- ana luisa
Other head-to-heads among jewelry brands
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