AKC Pet Insurance vs Nationwide:Which is searched more in the United States?
In September 2026, Nationwide had more branded searches than AKC Pet Insurance among pet insurance providers in the United States. Nationwide had about 98,600 branded searches, while AKC Pet Insurance had 14,800. Nationwide made up 13.9% of all pet insurance provider searches we track, and AKC Pet Insurance accounted for 2.1%.
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Is AKC Pet Insurance or Nationwide more popular in search?
Compare providers offering insurance for pet owners. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of searches by month for Nationwide, AKC Pet Insurance. The figures are in the table below the chart.
View monthly share of searches table
| Month | Trupanion | Lemonade | Nationwide | Pets Best | Spot | Embrace | Fetch | ASPCA Pet Health Insurance | Healthy Paws | AKC Pet Insurance |
|---|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 17% | 11.8% | 15.1% | 12.9% | 12.1% | 8% | 5.8% | 9.8% | 5.2% | 2.3% |
| Nov 2025 | 17.3% | 12% | 15.1% | 14.2% | 10.5% | 8% | 5.8% | 9.9% | 5.2% | 1.9% |
| Dec 2025 | 18.3% | 14.3% | 14.7% | 11.3% | 10.2% | 7.9% | 5.8% | 9.9% | 5.1% | 2.3% |
| Jan 2026 | 18.3% | 14.3% | 14.8% | 10.3% | 10% | 7.8% | 5.7% | 12.6% | 4.2% | 1.9% |
| Feb 2026 | 16.2% | 13.9% | 14.2% | 9.9% | 9.9% | 7.7% | 5.5% | 17% | 4% | 1.8% |
| Mar 2026 | 20.8% | 17.3% | 12.1% | 10.1% | 8.8% | 7.7% | 8.1% | 9.2% | 4.1% | 1.9% |
| Apr 2026 | 20.8% | 15.7% | 13.2% | 10.2% | 9.2% | 8.5% | 7.4% | 8.3% | 4.6% | 2.1% |
| May 2026 | 20.1% | 20% | 11.8% | 9.7% | 9.7% | 8.9% | 5.4% | 8.8% | 4% | 1.8% |
| Jun 2026 | 16.9% | 24.1% | 11.6% | 11.8% | 9.6% | 7.3% | 6.5% | 6.6% | 3.9% | 1.8% |
| Jul 2026 | 16.3% | 23.2% | 11.1% | 11.3% | 10.8% | 7% | 6.3% | 8.4% | 3.8% | 1.7% |
| Aug 2026 | 18.9% | 14.8% | 13.1% | 13.2% | 10.8% | 8.1% | 8.9% | 5.3% | 4.4% | 2.4% |
| Sep 2026 | 18.7% | 15.7% | 13.9% | 12.7% | 10.9% | 8.6% | 7.7% | 5.2% | 4.7% | 2.1% |
How has the AKC Pet Insurance and Nationwide comparison changed over the last 12 months?
3 findings
- Nationwide was ahead of AKC Pet Insurance in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, AKC Pet Insurance’s share of searches among pet insurance providers in the United States moved from 2.3% to 2.1%, and its estimated monthly branded searches moved from 18.1K to 14.8K.
- Across the 12 months ending September 2026, Nationwide’s share of searches among pet insurance providers in the United States moved from 15.1% to 13.9%, and its estimated monthly branded searches moved from 118K to 98.6K.
How did search popularity change for United States pet insurance providers in September 2026?
2 changes
In September 2026, Nationwide overtook Pets Best to rank 3rd among pet insurance providers in the United States, with 13.9% of the searches.
Estimated monthly branded searches for AKC Pet Insurance in the United States fell 18.2% over 12 measured months, from 18.1K to 14.8K in September 2026.
How are branded searches counted?
3 search terms
Brandwave collects information about searches that people make online using AKC Pet Insurance’s and Nationwide’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
AKC Pet Insurance
1 branded search term
- akc pet insurance
Nationwide
2 branded search terms
- nationwide pet
- nationwide pet insurance
Other head-to-heads among pet insurance providers
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