Leathercraft suppliers in the United States:Which are most popular?
In September 2026, Tandy Leather was the most searched leathercraft supplier in the United States, accounting for 63.3% of all searches among the seven suppliers we track. When we checked with ChatGPT and Google AI Overviews, Weaver Leather Supply showed up in every answer. Weaver Leather Supply was recommended most often, coming first in one out of three responses.
Tandy LeatherShare of searches 63.3%Mentioned in 2 of 3 AI answersPlace in AI recommendations 4th
Weaver Leather SupplyShare of searches 12.7%Mentioned in 3 of 3 AI answersPlace in AI recommendations 1st
BuckleguyShare of searches 10.4%Mentioned in 0 of 3 AI answersPlace in AI recommendations –
Rocky Mountain Leather SupplyShare of searches 5.6%Mentioned in 2 of 3 AI answersPlace in AI recommendations 2nd
Springfield LeatherShare of searches 5.6%Mentioned in 2 of 3 AI answersPlace in AI recommendations 5th
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Top leathercraft suppliers in ChatGPT and Google AI Overviews
In Brandwave's three ChatGPT questions, Weaver Leather Supply appeared every time. Weaver Leather Supply was recommended most often, coming first in one out of three answers. Rocky Mountain Leather Supply and Wickett & Craig tied for second. Buckleguy, which ranked third in searches, was not mentioned at all.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Weaver Leather Supply3 of 3Named in 3 of 3 ChatGPT answers
Tandy Leather2 of 3Named in 2 of 3 ChatGPT answers
Rocky Mountain Leather Supply2 of 3Named in 2 of 3 ChatGPT answers
Springfield Leather2 of 3Named in 2 of 3 ChatGPT answers
Wickett & Craig2 of 3Named in 2 of 3 ChatGPT answers
Buckleguy0 of 3Named in 0 of 3 ChatGPT answers
Maverick Leather Company0 of 3Named in 0 of 3 ChatGPT answers
See every answer about leathercraft suppliers
3 answers
Asked ChatGPT
“Where's the best place to buy leather for leatherworking?”
Asked ChatGPT
“What leathercraft tools should a beginner buy, and where?”
Asked ChatGPT
“Which leather suppliers sell good vegetable tanned leather online?”
Searched Google, AI Overview
“leather craft supplies”
Google showed no AI Overview for this search.
Searched Google, AI Overview
“leather supply”
Google showed no AI Overview for this search.
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in United States on October 28, 2026.
Which leathercraft suppliers do people search for most?
This chart shows how often people search Google for each leathercraft supplier by name. Each line represents a brand's share of searches for all seven leathercraft suppliers we track, month by month, from searches in United States.
Share of searches by month for Tandy Leather, Weaver Leather Supply, Buckleguy, Rocky Mountain Leather Supply, Springfield Leather. The figures are in the table below the chart.
View monthly share of searches table
| Month | Tandy Leather | Weaver Leather Supply | Buckleguy | Rocky Mountain Leather Supply | Springfield Leather | Wickett & Craig | Maverick Leather Company |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 70.5% | 9.4% | 7.7% | 5.1% | 5.1% | 1.5% | 0.56% |
| Nov 2025 | 70.8% | 9.5% | 7.7% | 5.2% | 5.2% | 1.3% | 0.46% |
| Dec 2025 | 69.8% | 11.4% | 7.6% | 5.1% | 4.2% | 1.5% | 0.45% |
| Jan 2026 | 69.7% | 11.4% | 7.6% | 5.1% | 4.2% | 1.5% | 0.55% |
| Feb 2026 | 69.6% | 11.4% | 7.6% | 5.1% | 4.1% | 1.5% | 0.68% |
| Mar 2026 | 67.8% | 11.1% | 9.1% | 4.9% | 4.9% | 1.5% | 0.66% |
| Apr 2026 | 65.3% | 13.1% | 8.7% | 5.8% | 4.7% | 1.7% | 0.64% |
| May 2026 | 66% | 13.2% | 8.8% | 4.8% | 4.8% | 1.7% | 0.64% |
| Jun 2026 | 61.2% | 15% | 10% | 5.4% | 5.4% | 2% | 0.89% |
| Jul 2026 | 66% | 13.2% | 8.8% | 4.8% | 4.8% | 1.7% | 0.64% |
| Aug 2026 | 63.4% | 15.5% | 8.5% | 5.7% | 4.6% | 1.7% | 0.62% |
| Sep 2026 | 63.3% | 12.7% | 10.4% | 5.6% | 5.6% | 1.7% | 0.75% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 63.3% | 60.5K | 0% | -0.2 points | |
| 2, held 2nd | 12.7% | 12.1K | -18.2% | -2.9 points | |
| 3, held 3rd | 10.4% | 9.9K | +22.2% | +1.9 points | |
| 4, held 4th | 5.6% | 5.4K | 0% | 0 points | |
| 5, held 5th | 5.6% | 5.4K | +22.7% | +1 points | |
| 6, held 6th | 1.7% | 1.6K | 0% | 0 points | |
| 7, held 7th | 0.75% | 720 | +22% | +0.1 points |
63.3%
Held 1st. 60.5K estimated branded searches, 0% vs prior month. Share -0.2 points.
12.7%
Held 2nd. 12.1K estimated branded searches, -18.2% vs prior month. Share -2.9 points.
10.4%
Held 3rd. 9.9K estimated branded searches, +22.2% vs prior month. Share +1.9 points.
Held 4th. 5.4K estimated branded searches, 0% vs prior month. Share 0 points.
5.6%
Held 5th. 5.4K estimated branded searches, +22.7% vs prior month. Share +1 points.
1.7%
Held 6th. 1.6K estimated branded searches, 0% vs prior month. Share 0 points.
0.75%
Held 7th. 720 estimated branded searches, +22% vs prior month. Share +0.1 points.
Which brand is most popular in search among leathercraft suppliers in the United States?
7 brands
In September 2026, Tandy Leather was the most searched among leathercraft suppliers in the United States, with an estimated 60.5K branded searches, 63.3% of all searches for the seven we track. Weaver Leather Supply is in 2nd place, 50.6 percentage points behind at 12.7%.
| Brand | Share of searches | Peak | Low | Rank |
|---|---|---|---|---|
| 70.5% → 63.3% | 70.8%Nov 2025 | 61.2%Jun 2026 | 1st | |
| 9.4% → 12.7% | 15.5%Aug 2026 | 9.4%Oct 2025 | 2nd | |
| 7.7% → 10.4% | 10.4%Sep 2026 | 7.6%Feb 2026 | 3rd | |
| 5.1% → 5.6% | 5.8%Apr 2026 | 4.8%May 2026 | 4th | |
| 5.1% → 5.6% | 5.6%Sep 2026 | 4.1%Feb 2026 | 5th | |
| 1.5% → 1.7% | 2%Jun 2026 | 1.3%Nov 2025 | 6th | |
| 0.56% → 0.75% | 0.89%Jun 2026 | 0.45%Dec 2025 | 7th |
Each finding as a sentence
- Across the 12 months ending September 2026, Tandy Leather’s share of searches among leathercraft suppliers in the United States decreased from 70.5% to 63.3%.
- Across the 12 months ending September 2026, Weaver Leather Supply’s share of searches among leathercraft suppliers in the United States increased from 9.4% to 12.7%.
- Across the 12 months ending September 2026, Buckleguy’s share of searches among leathercraft suppliers in the United States increased from 7.7% to 10.4%.
- Across the 12 months ending September 2026, Rocky Mountain Leather Supply’s share of searches among leathercraft suppliers in the United States increased from 5.1% to 5.6%.
- Across the 12 months ending September 2026, Springfield Leather’s share of searches among leathercraft suppliers in the United States increased from 5.1% to 5.6%.
- Across the 12 months ending September 2026, Tandy Leather’s share of searches among leathercraft suppliers in the United States peaked at 70.8% in November 2025 and was lowest at 61.2% in June 2026.
- Across the 12 months ending September 2026, Weaver Leather Supply’s share of searches among leathercraft suppliers in the United States peaked at 15.5% in August 2026 and was lowest at 9.4% in October 2025.
- Across the 12 months ending September 2026, Buckleguy’s share of searches among leathercraft suppliers in the United States peaked at 10.4% in September 2026 and was lowest at 7.6% in February 2026.
- Across the 12 months ending September 2026, Rocky Mountain Leather Supply’s share of searches among leathercraft suppliers in the United States peaked at 5.8% in April 2026 and was lowest at 4.8% in May 2026.
- Across the 12 months ending September 2026, Springfield Leather’s share of searches among leathercraft suppliers in the United States peaked at 5.6% in September 2026 and was lowest at 4.1% in February 2026.
- Across the 12 months ending September 2026, Wickett & Craig and Maverick Leather Company held steady: their share of searches among leathercraft suppliers in the United States each moved less than 0.5 percentage points.
How did search popularity change for United States leathercraft suppliers in September 2026?
5 changes

In September 2026, Buckleguy gained share of searches among leathercraft suppliers in the United States, from 8.5% to 10.4%.

In September 2026, Springfield Leather gained share of searches among leathercraft suppliers in the United States, from 4.6% to 5.6%.

In September 2026, Weaver Leather Supply lost share of searches among leathercraft suppliers in the United States, from 15.5% to 12.7%.

Estimated monthly branded searches for Maverick Leather Company in the United States rose 22% over 12 measured months, from 590 to 720 in September 2026.

Estimated monthly branded searches for Tandy Leather in the United States fell 18.2% over 12 measured months, from 74K to 60.5K in September 2026.
How are branded searches counted for leathercraft suppliers?
7 search terms
Each brand's share of searches among leathercraft suppliers comes from the terms listed under its name. When people mostly search for a brand because of something else it sells, only the searches that name this product count here.
Tandy Leather
1 branded search term
- tandy leather
Weaver Leather Supply
1 branded search term
- weaver leather supply
Buckleguy
1 branded search term
- buckleguy
Rocky Mountain Leather Supply
1 branded search term
- rocky mountain leather supply
Springfield Leather
1 branded search term
- springfield leather
Wickett & Craig
1 branded search term
- wickett and craig
Maverick Leather Company
1 branded search term
- maverick leather company
Compare popularity between leading brands

Tandy Leather vs Weaver Leather Supply: compare popularity
Tandy Leather vs Buckleguy: compare popularity
Tandy Leather vs Rocky Mountain Leather Supply: compare popularity
Tandy Leather vs Springfield Leather: compare popularity
Weaver Leather Supply vs Buckleguy: compare popularity
Weaver Leather Supply vs Rocky Mountain Leather Supply: compare popularity
Weaver Leather Supply vs Springfield Leather: compare popularity
Buckleguy vs Rocky Mountain Leather Supply: compare popularity
Buckleguy vs Springfield Leather: compare popularity
Rocky Mountain Leather Supply vs Springfield Leather: compare popularity- Compare any of these brands

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