Brandwave

The Electric Car Scheme vs ZenAuto:Which is more popular?

In September 2026, The Electric Car Scheme had more branded searches than ZenAuto among electric car salary sacrifice schemes in the United Kingdom. The Electric Car Scheme had about 10,200 branded searches, while ZenAuto had 880. The Electric Car Scheme made up 14.6% of all electric car salary sacrifice scheme searches we track, and ZenAuto accounted for 1.3%. When we asked ChatGPT and Google AI Overviews about electric car salary sacrifice schemes, The Electric Car Scheme appeared in four of the five answers and ZenAuto in none.

Among electric car salary sacrifice schemes in the United Kingdom in September 2026

Who do people search for more?

The Electric Car Scheme, about 12 searches for every 1 for ZenAuto

The Electric Car Scheme 10.2K searchesZenAuto 880 searches

Who does AI mention more?

The Electric Car Scheme, mentioned in 4 of 5 answers, ZenAuto in 0

The Electric Car Scheme in 4 of 5ZenAuto in 0 of 5

Who does AI recommend more?

The Electric Car Scheme, the only one of the two named

The Electric Car Scheme first in 4ZenAuto never named

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Top electric car salary sacrifice schemes in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, The Electric Car Scheme was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. ZenAuto did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Octopus Electric Vehicles1st
  2. The Electric Car Scheme2nd
  3. Loveelectric2nd
  4. Tusker4th
  5. ZenAuto–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Octopus Electric Vehicles5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • The Electric Car Scheme4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Loveelectric4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Tusker3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • ZenAuto0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about electric car salary sacrifice schemes

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in United Kingdom on October 23, 2026.

Is The Electric Car Scheme or ZenAuto more popular in search?

This chart shows how often people search Google for The Electric Car Scheme and ZenAuto by name. Each line represents a brand's share of searches for all five electric car salary sacrifice schemes we track, month by month, from searches in United Kingdom.

The Electric Car Scheme and ZenAuto among electric car salary sacrifice schemes in the United Kingdom, by month

Share of searches by month for The Electric Car Scheme, ZenAuto. The figures are in the table below the chart.

View monthly share of searches table
MonthOctopus Electric VehiclesTuskerThe Electric Car SchemeLoveelectricZenAuto
Oct 202535.4%19.3%27.8%10.5%7%
Nov 202532.7%21.8%27.4%11.9%6.3%
Dec 202537.4%24.9%20.8%10.9%6%
Jan 202632.2%26.3%22.1%11.7%7.7%
Feb 202635.9%24%24.6%10.7%4.7%
Mar 202633.9%27.8%25.2%10.1%3%
Apr 202632.5%32.5%22.4%9.7%2.9%
May 202633.9%33.9%19%10.1%3%
Jun 202638.7%31.6%19.2%7.7%2.8%
Jul 202636.3%36.3%18.1%7.2%2%
Aug 202648.9%26.7%16.3%6.5%1.6%
Sep 202657.9%21.1%14.6%5.1%1.3%

How has the The Electric Car Scheme and ZenAuto comparison changed over the last 12 months?

3 findings

How did search popularity change for United Kingdom electric car salary sacrifice schemes in September 2026?

2 changes
  1. In September 2026, The Electric Car Scheme lost share of searches among electric car salary sacrifice schemes in the United Kingdom, from 16.3% to 14.6%.

  2. ZenAuto’s share of searches among electric car salary sacrifice schemes in the United Kingdom has lost ground for 3 months in a row, from 2.8% to 1.3% in September 2026.

How are branded searches counted?

3 search terms

Brandwave collects information about searches that people make online using The Electric Car Scheme’s and ZenAuto’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

The Electric Car Scheme

2 branded search terms

  • electric car scheme
  • the electric car scheme

ZenAuto

1 branded search term

  • zenauto

How the Brand Demand Index is measured

Other head-to-heads among electric car salary sacrifice schemes

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