Brandwave

LazyLawn vs Wickes:Which is more popular?

In September 2026, LazyLawn had more branded searches than Wickes among artificial grass suppliers in the United Kingdom. LazyLawn had about 590 branded searches, while Wickes had 480. LazyLawn made up 9% of all artificial grass supplier searches we track, and Wickes accounted for 7.3%. When we asked ChatGPT and Google AI Overviews about artificial grass suppliers, LazyLawn appeared in one of the four answers and Wickes in none.

Among artificial grass suppliers in the United Kingdom in September 2026

Who do people search for more?

LazyLawn, about 23% more searches than Wickes

LazyLawn 590 searchesWickes 480 searches

Who does AI mention more?

LazyLawn, mentioned in 1 of 4 answers, Wickes in 0

LazyLawn in 1 of 4Wickes in 0 of 4

Follow LazyLawn vs Wickes and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Track your brand against a rival →

Top artificial grass suppliers in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, LazyLawn was mentioned in one out of four: in one of the three ChatGPT answers, but not in the Google AI Overview. Wickes did not appear in any of the four answers.

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • B&Q1 of 4Named in 0 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Artificial Grass Direct1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • TruLawn1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • LazyLawn1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Easigrass0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Wickes0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Perfectly Green0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Namgrass0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers

See every answer about artificial grass suppliers

4 answers
  • Asked ChatGPT

    “Which artificial grass is best for a family garden in the UK?”

    1. Asked ChatGPT

      “Where's the best place to buy artificial grass in the UK?”

      1. 1Artificial Grass Direct
      2. 2LazyLawn
    2. Asked ChatGPT

      “What's the most realistic looking artificial grass brand?”

      1. 1TruLawn
    3. Searched Google, AI Overview

      “artificial grass”

      Google showed no AI Overview for this search.

    4. Searched Google, AI Overview

      “fake grass”

      1. 1B&Q

    Brands are shown in the order each answer named them. The survey took place in United Kingdom on October 28, 2026.

    Is LazyLawn or Wickes more popular in search?

    This chart shows how often people search Google for LazyLawn and Wickes by name. Each line represents a brand's share of searches for all eight artificial grass suppliers we track, month by month, from searches in United Kingdom.

    LazyLawn and Wickes among artificial grass suppliers in the United Kingdom, by month

    Share of searches by month for LazyLawn, Wickes. The figures are in the table below the chart.

    View monthly share of searches table
    MonthB&QArtificial Grass DirectEasigrassTruLawnLazyLawnWickesPerfectly GreenNamgrass
    Oct 202525.6%17.4%11.6%14.2%11.6%7.7%7.7%4.1%
    Nov 202526.5%15.6%12.7%15.6%10.3%6.9%6.9%5.6%
    Dec 202529.8%16.3%10.8%16.3%10.8%7.1%5.8%3.1%
    Jan 202620.6%18.1%14.8%18.1%12.1%5.3%6.6%4.3%
    Feb 202627.4%15.1%15.1%12.3%12.3%6.7%6.7%4.5%
    Mar 202633.5%17.7%12.1%12.1%9.3%8.2%3.6%3.6%
    Apr 202639.8%17.7%9.6%7.4%9.6%9.6%3.5%2.9%
    May 202641.6%18.5%7.7%7.7%7.7%10%3.7%3%
    Jun 202636.1%19.1%8.8%10%10%8.8%3.9%3.2%
    Jul 202640.9%17.6%8.2%9.3%8.2%9.3%3.6%3%
    Aug 202638.6%17.2%9.4%9.4%9.4%9.4%4.2%2.3%
    Sep 202628.8%19.7%13.4%13.4%9%7.3%5.9%2.6%

    Wickes sells other things too, so only its searches that name this product count here, like “wickes artificial grass”.

    How has the LazyLawn and Wickes comparison changed over the last 12 months?

    3 findings
    • The lead changed hands 4 times in the 12 months ending September 2026: Wickes took it in May 2026, LazyLawn took it in June 2026, Wickes took it in July 2026, LazyLawn took it in September 2026.
    • Across the 12 months ending September 2026, LazyLawn’s share of searches among artificial grass suppliers in the United Kingdom moved from 11.6% to 9%, and its estimated monthly branded searches held steady at 590.
    • Across the 12 months ending September 2026, Wickes’ share of searches among artificial grass suppliers in the United Kingdom moved from 7.7% to 7.3%, and its estimated monthly branded searches moved from 390 to 480.

    How did search popularity change for United Kingdom artificial grass suppliers in September 2026?

    2 changes
    1. In September 2026, TruLawn overtook LazyLawn to rank 4th among artificial grass suppliers in the United Kingdom, with 13.4% of the searches.

    2. In September 2026, Wickes lost share of searches among artificial grass suppliers in the United Kingdom, from 9.4% to 7.3%.

    How are branded searches counted?

    2 search terms

    Brandwave collects information about searches that people make online using LazyLawn’s and Wickes’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

    LazyLawn

    1 branded search term

    • lazylawn

    Wickes

    1 branded search term

    • wickes artificial grass

    How the Brand Demand Index is measured

    Other head-to-heads among artificial grass suppliers

    Creator with pink hair and a pink jacket

    Put your own brand in this comparison

    Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.