Brandwave

Jim Lawrence vs Lights4fun:Which is more popular?

In September 2026, Lights4fun had more branded searches than Jim Lawrence among lighting retailers in the United Kingdom. Lights4fun had about 14,800 branded searches, while Jim Lawrence had 9,900. Lights4fun made up 16.5% of all lighting retailer searches we track, and Jim Lawrence accounted for 11%. When we asked ChatGPT and Google AI Overviews about lighting retailers, Jim Lawrence appeared in one of the five answers and Lights4fun in none.

Among lighting retailers in the United Kingdom in September 2026

Who do people search for more?

Lights4fun, about 49% more searches than Jim Lawrence

Lights4fun 14.8K searchesJim Lawrence 9.9K searches

Who does AI mention more?

Jim Lawrence, mentioned in 1 of 5 answers, Lights4fun in 0

Jim Lawrence in 1 of 5Lights4fun in 0 of 5

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Top lighting retailers in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Jim Lawrence was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. Lights4fun did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Dunelm1st
  2. John Lewis2nd
  3. Pooky3rd
  4. Habitat4th
  5. Lights.co.uk5th
  6. Jim Lawrence6th
  7. Litecraft7th
  8. Lights4fun–
  9. Dowsing & Reynolds–
  10. Pagazzi–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Dunelm3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Pooky2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • John Lewis2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Habitat2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Jim Lawrence1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Lights.co.uk1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Litecraft1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Lights4fun0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Dowsing & Reynolds0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Pagazzi0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about lighting retailers

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in United Kingdom on October 28, 2026.

Is Jim Lawrence or Lights4fun more popular in search?

This chart shows how often people search Google for Jim Lawrence and Lights4fun by name. Each line represents a brand's share of searches for all ten lighting retailers we track, month by month, from searches in United Kingdom.

Jim Lawrence and Lights4fun among lighting retailers in the United Kingdom, by month

Share of searches by month for Lights4fun, Jim Lawrence. The figures are in the table below the chart.

View monthly share of searches table
MonthDunelmPookyLights4funJohn LewisJim LawrenceDowsing & ReynoldsLights.co.ukLitecraftPagazziHabitat
Oct 202521.7%21.7%14.5%14.5%9.7%6.5%2.3%2.9%4.3%1.9%
Nov 202516.3%19.9%29.8%10.9%7.3%6%2.2%2.2%4%1.4%
Dec 202515%18.4%33.6%10%8.2%5.5%2%2.4%3.6%1.3%
Jan 202623.2%23.2%10.4%12.7%10.4%6.9%2.5%3.1%5.7%2.1%
Feb 202624.9%20.3%7.4%13.6%11.1%7.4%2.7%3.3%7.4%1.8%
Mar 202619.9%24.4%8.9%13.3%10.9%8.9%2.6%3.2%5.9%1.8%
Apr 202618.9%23.1%12.7%12.7%12.7%8.4%3.1%3.1%3.7%1.7%
May 202619.4%23.7%13%10.6%13%8.6%3.1%3.1%3.8%1.7%
Jun 202620.8%25.5%11.4%11.4%11.4%9.3%2.7%2.7%3.4%1.4%
Jul 202619.2%28.7%12.8%10.5%10.5%8.5%3.1%2.5%3.1%1.1%
Aug 202620%24.6%13.4%11%11%9%3.2%3.2%3.2%1.4%
Sep 202620.1%20.1%16.5%13.5%11%7.3%3.2%3.2%3.2%1.8%

How has the Jim Lawrence and Lights4fun comparison changed over the last 12 months?

3 findings

How did search popularity change for United Kingdom lighting retailers in September 2026?

3 changes
  1. In September 2026, John Lewis overtook Jim Lawrence to rank 4th among lighting retailers in the United Kingdom, with 13.5% of the searches.

  2. In September 2026, Lights4fun gained share of searches among lighting retailers in the United Kingdom, from 13.4% to 16.5%.

  3. Estimated monthly branded searches for Jim Lawrence in the United Kingdom fell 18.2% over 12 measured months, from 12.1K to 9.9K in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Jim Lawrence’s and Lights4fun’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Jim Lawrence

1 branded search term

  • jim lawrence

Lights4fun

1 branded search term

  • lights4fun

How the Brand Demand Index is measured

Other head-to-heads among lighting retailers

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