Brandwave

Everyman vs ODEON:Which is more popular?

In September 2026, ODEON had more branded searches than Everyman among cinema chains in the United Kingdom. ODEON had about 1 million branded searches, while Everyman had 165,000. ODEON made up 29.5% of all cinema chain searches we track, and Everyman accounted for 4.8%. When we asked ChatGPT and Google AI Overviews about cinema chains, ODEON appeared in all three answers and Everyman in two. ODEON was mentioned before Everyman in every answer.

Among cinema chains in the United Kingdom in September 2026

Who do people search for more?

ODEON, about 6 searches for every 1 for Everyman

ODEON 1M searchesEveryman 165K searches

Who does AI mention more?

ODEON, mentioned in every answer we collected

ODEON in 3 of 3Everyman in 2 of 3

Who does AI recommend more?

ODEON, named ahead of Everyman in every answer

ODEON first in 3Everyman never first

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Top cinema chains in ChatGPT and Google AI Overviews

In three ChatGPT questions, ODEON appeared in all three answers. Everyman was mentioned in two out of three: in two of the three ChatGPT answers. ODEON was listed before Everyman in every answer.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Cineworld1st
  2. Vue2nd
  3. ODEON3rd
  4. Everyman4th
  5. Showcase Cinemas5th
  6. Picturehouse6th

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Cineworld3 of 3Named in 3 of 3 ChatGPT answers
  • ODEON3 of 3Named in 3 of 3 ChatGPT answers
  • Vue3 of 3Named in 3 of 3 ChatGPT answers
  • Everyman2 of 3Named in 2 of 3 ChatGPT answers
  • Showcase Cinemas2 of 3Named in 2 of 3 ChatGPT answers
  • Picturehouse1 of 3Named in 1 of 3 ChatGPT answers

See every answer about cinema chains

3 answers

Brands are shown in the order each answer named them. The survey took place in United Kingdom on October 22, 2026.

Is Everyman or ODEON more popular in search?

This chart shows how often people search Google for Everyman and ODEON by name. Each line represents a brand's share of searches for all six cinema chains we track, month by month, from searches in United Kingdom.

Everyman and ODEON among cinema chains in the United Kingdom, by month

Share of searches by month for ODEON, Everyman. The figures are in the table below the chart.

View monthly share of searches table
MonthCineworldODEONVueEverymanShowcase CinemasPicturehouse
Oct 202532.1%28%26.4%6.4%5.3%1.8%
Nov 202530.5%31.2%25.1%6.1%5%2.1%
Dec 202534.1%28.6%23%6.9%5.6%1.9%
Jan 202627.8%29.7%27.8%6.8%5.6%2.3%
Feb 202626.5%33%26.5%6.5%5.3%2.2%
Mar 202628%29.7%28%6.8%5.6%1.9%
Apr 202630.9%31.7%25.5%5.1%5.1%1.7%
May 202633%27.7%27%5.4%5.4%1.5%
Jun 202630.9%31.7%25.5%5.1%5.1%1.7%
Jul 202631.7%31.2%25.9%4.3%5.2%1.7%
Aug 202633.8%28.1%27.5%4.5%4.5%1.5%
Sep 202635.2%29.5%23.7%4.8%4.8%2%

How has the Everyman and ODEON comparison changed over the last 12 months?

3 findings
  • ODEON was ahead of Everyman in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Everyman’s share of searches among cinema chains in the United Kingdom moved from 6.4% to 4.8%, and its estimated monthly branded searches moved from 201K to 165K.
  • Across the 12 months ending September 2026, ODEON’s share of searches among cinema chains in the United Kingdom moved from 28% to 29.5%, and its estimated monthly branded searches moved from 874K to 1M.

How did search popularity change for United Kingdom cinema chains in September 2026?

2 changes
  1. In September 2026, ODEON gained share of searches among cinema chains in the United Kingdom, from 28.1% to 29.5%.

  2. Estimated monthly branded searches for Everyman in the United Kingdom fell 17.9% over 12 measured months, from 201K to 165K in September 2026.

How are branded searches counted?

3 search terms

Brandwave collects information about searches that people make online using Everyman’s and ODEON’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Everyman

1 branded search term

  • everyman cinema

ODEON

2 branded search terms

  • odeon
  • odeon cinema

How the Brand Demand Index is measured

Other head-to-heads among cinema chains

Creator with pink hair and a pink jacket

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