Everdure vs Ninja:Which is more popular?
In September 2026, Ninja had more branded searches than Everdure among BBQ brands in the United Kingdom. Ninja had about 5,400 branded searches, while Everdure had 390. Ninja made up 13.1% of all BBQ brand searches we track, and Everdure accounted for 0.95%. When we asked ChatGPT and Google AI Overviews about BBQ brands, Ninja appeared in one of the five answers and Everdure in none.
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Top BBQ brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Ninja was mentioned in one out of five: not in any of the three ChatGPT answers, but in one of the two Google AI Overviews. Everdure did not appear in any of the five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Weber5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Napoleon4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Big Green Egg2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Kamado Joe2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Traeger2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Char-Broil2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Ninja1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Outback0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Masterbuilt0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Everdure0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about BBQ brands
5 answers
Asked ChatGPT
“Which BBQ should I buy in the UK?”
Asked ChatGPT
“What are the best BBQ brands?”
Asked ChatGPT
“What is the best gas BBQ?”
Searched Google, AI Overview
“bbq”
Searched Google, AI Overview
“gas bbq”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in United Kingdom on October 26, 2026.
Is Everdure or Ninja more popular in search?
This chart shows how often people search Google for Everdure and Ninja by name. Each line represents a brand's share of searches for all 12 BBQ brands we track, month by month, from searches in United Kingdom.
Share of searches by month for Ninja, Everdure. The figures are in the table below the chart.
View monthly share of searches table
| Month | Big Green Egg | Weber | Kamado Joe | Ninja | Outback | Napoleon | Traeger | Masterbuilt | Campingaz | Char-Broil | Everdure | Landmann |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 24.8% | 20.2% | 20.2% | 16.5% | 4.9% | 2.2% | 5.8% | 1.2% | 0.98% | 0.98% | 1.2% | 0.98% |
| Nov 2025 | 28.8% | 19.2% | 19.2% | 15.7% | 4.7% | 2.1% | 5.5% | 1.1% | 0.76% | 1.1% | 0.93% | 0.93% |
| Dec 2025 | 26.4% | 17.6% | 21.6% | 17.6% | 4.3% | 1.6% | 6.4% | 1.6% | 0.45% | 1.3% | 0.69% | 0.69% |
| Jan 2026 | 25.1% | 20.6% | 20.6% | 13.7% | 4.8% | 2.2% | 4.8% | 1.2% | 0.66% | 1.2% | 4.1% | 0.99% |
| Feb 2026 | 25% | 25% | 20.4% | 9.1% | 7.3% | 2.5% | 4.8% | 1.5% | 0.98% | 1.2% | 0.98% | 1.2% |
| Mar 2026 | 20.3% | 30.4% | 16.6% | 9.1% | 11.1% | 3.3% | 3.3% | 1.1% | 1.1% | 1.5% | 0.81% | 1.5% |
| Apr 2026 | 18.3% | 33.5% | 15% | 12.3% | 10% | 3% | 2.4% | 1.1% | 0.89% | 1.3% | 0.72% | 1.3% |
| May 2026 | 14.5% | 39.5% | 14.5% | 11.8% | 9.7% | 2.9% | 1.9% | 0.83% | 1% | 1.3% | 0.83% | 1.3% |
| Jun 2026 | 16% | 35.6% | 16% | 13% | 8.7% | 3.2% | 2.1% | 1.2% | 1.2% | 1.2% | 0.93% | 1.2% |
| Jul 2026 | 17.7% | 32.2% | 17.7% | 14.4% | 7.9% | 2.9% | 1.9% | 1% | 1.3% | 1% | 0.8% | 1.3% |
| Aug 2026 | 19.7% | 29.5% | 16.1% | 16.1% | 7.2% | 3.2% | 2.6% | 1.1% | 1.4% | 1.1% | 0.96% | 1.1% |
| Sep 2026 | 24.1% | 24.1% | 19.7% | 13.1% | 5.8% | 3.9% | 3.9% | 1.4% | 1.2% | 0.95% | 0.95% | 0.95% |
How has the Everdure and Ninja comparison changed over the last 12 months?
3 findings
- Ninja was ahead of Everdure in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Everdure’s share of searches among BBQ brands in the United Kingdom moved from 1.2% to 0.95%, and its estimated monthly branded searches held steady at 390.
- Across the 12 months ending September 2026, Ninja’s share of searches among BBQ brands in the United Kingdom moved from 16.5% to 13.1%, and its estimated monthly branded searches held steady at 5.4K.
How did search popularity change for United Kingdom BBQ brands in September 2026?
2 changes

In September 2026, Ninja lost share of searches among BBQ brands in the United Kingdom, from 16.1% to 13.1%.

In September 2026, Everdure rose from 12th to 11th among BBQ brands in the United Kingdom.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Everdure’s and Ninja’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among BBQ brands

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