Brandwave

Crown Gas & Power vs Octopus Energy:Which is more popular?

In September 2026, Crown Gas & Power and Octopus Energy were level in searches among business energy suppliers in the United Kingdom, with an estimated 2.9K branded searches each, at 7.3% of the total each. When we asked ChatGPT and Google AI Overviews about business energy suppliers, Octopus Energy appeared in four of the five answers and Crown Gas & Power in two. Octopus Energy was mentioned before Crown Gas & Power in three out of four answers that named either.

Among business energy suppliers in the United Kingdom in September 2026

Who do people search for more?

Crown Gas & Power and Octopus Energy are searched for about as often as each other.

Crown Gas & Power 2.9K searchesOctopus Energy 2.9K searches

Who does AI mention more?

Octopus Energy, mentioned in 4 of 5 answers, Crown Gas & Power in 2

Octopus Energy in 4 of 5Crown Gas & Power in 2 of 5

Who does AI recommend more?

Octopus Energy, named ahead of Crown Gas & Power in 3 of 4 answers

Octopus Energy first in 3Crown Gas & Power first in 1

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Top business energy suppliers in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Octopus Energy was mentioned in four out of five: in two of the three ChatGPT answers and in both Google AI Overviews. Crown Gas & Power was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Octopus Energy was listed before Crown Gas & Power in three out of four answers that named either.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. British Gas Business1st
  2. Octopus Energy2nd
  3. E.ON Next3rd
  4. EDF4th
  5. Crown Gas & Power5th
  6. Opus Energy6th
  7. Yü Energy7th

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • British Gas Business5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • E.ON Next5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Octopus Energy4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • EDF3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Yü Energy2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Crown Gas & Power2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Opus Energy1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about business energy suppliers

5 answers

Brands are shown in the order each answer named them. The survey took place in United Kingdom on October 23, 2026.

Is Crown Gas & Power or Octopus Energy more popular in search?

This chart shows how often people search Google for Crown Gas & Power and Octopus Energy by name. Each line represents a brand's share of searches for all seven business energy suppliers we track, month by month, from searches in United Kingdom.

Crown Gas & Power and Octopus Energy among business energy suppliers in the United Kingdom, by month

Share of searches by month for Crown Gas & Power, Octopus Energy. The figures are in the table below the chart.

View monthly share of searches table
MonthBritish Gas BusinessYü EnergyCrown Gas & PowerOctopus EnergyEDFOpus EnergyE.ON Next
Oct 202536%36%7.1%7.1%7.1%4.6%2.1%
Nov 202535.2%35.2%8.4%7%7%4.7%2.6%
Dec 202540%32.8%7.9%6.3%6.3%4.3%2.4%
Jan 202636.1%36.1%8.8%7.1%5.9%3.9%2.1%
Feb 202637.7%37.7%7.4%6.1%4.8%4.1%2.2%
Mar 202633.5%41%6.6%6.6%6.6%2.9%2.9%
Apr 202634.6%42.3%6.8%5.6%5.6%3%2.1%
May 202633.4%40.8%8%6.6%5.2%3.6%2.4%
Jun 202637.8%37.8%7.4%6.1%6.1%2.6%2.2%
Jul 202638.8%38.8%6.3%6.3%5%2.6%2.3%
Aug 202637.1%37.1%7.4%7.4%5.8%3.1%2.2%
Sep 202637%37%7.3%7.3%6%3.3%2.2%

How has the Crown Gas & Power and Octopus Energy comparison changed over the last 12 months?

3 findings

How did search popularity change for United Kingdom business energy suppliers in September 2026?

0 changes

Neither Crown Gas & Power nor Octopus Energy moved beyond provider rounding among business energy suppliers in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Crown Gas & Power’s and Octopus Energy’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Crown Gas & Power

1 branded search term

  • crown gas and power

Octopus Energy

1 branded search term

  • octopus business energy

How the Brand Demand Index is measured

Other head-to-heads among business energy suppliers

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