Cobra Golf vs TaylorMade:Which is more popular?
In September 2026, TaylorMade had more branded searches than Cobra Golf among golf club brands in the United Kingdom. TaylorMade had about 14,800 branded searches, while Cobra Golf had 1,900. TaylorMade made up 27.2% of all golf club brand searches we track, and Cobra Golf accounted for 3.5%. When we asked ChatGPT and Google AI Overviews about golf club brands, TaylorMade appeared in three of the five answers and Cobra Golf in one. Cobra Golf and TaylorMade were each mentioned first in one of the two answers that named either.
Who do people search for more?
TaylorMade, about 8 searches for every 1 for Cobra Golf
Who does AI mention more?
TaylorMade, mentioned in 3 of 5 answers, Cobra Golf in 1
Who does AI recommend more?
Each is named first in 1 of 2 answers.
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Top golf club brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, TaylorMade was mentioned in three out of five: in one of the three ChatGPT answers and in both Google AI Overviews. Cobra Golf was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. Cobra Golf and TaylorMade were each listed first in one of the two answers that named either.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Callaway1st
PING2nd
TaylorMade3rd
Wilson4th
Cobra Golf5th
Titleist–
Srixon–
Mizuno–
Cleveland Golf–
PXG–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Callaway4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
TaylorMade3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Wilson2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Mizuno1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
PING1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Cobra Golf1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Titleist0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Srixon0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Cleveland Golf0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
PXG0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about golf club brands
5 answers
Asked ChatGPT
“What are the best golf clubs for a beginner in the UK?”
Asked ChatGPT
“Which golf club brand is best for a high handicapper?”
Asked ChatGPT
“Are expensive golf clubs worth it?”
Searched Google, AI Overview
“golf clubs”
Searched Google, AI Overview
“best golf clubs”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in United Kingdom on October 27, 2026.
Is Cobra Golf or TaylorMade more popular in search?
This chart shows how often people search Google for Cobra Golf and TaylorMade by name. Each line represents a brand's share of searches for all ten golf club brands we track, month by month, from searches in United Kingdom.
Share of searches by month for TaylorMade, Cobra Golf. The figures are in the table below the chart.
View monthly share of searches table
| Month | Titleist | TaylorMade | Callaway | Srixon | Mizuno | PING | Cobra Golf | Cleveland Golf | Wilson | PXG |
|---|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 34.4% | 28.1% | 12.6% | 4.5% | 5.6% | 5.6% | 3.7% | 2.5% | 2% | 1.1% |
| Nov 2025 | 33.1% | 33.1% | 12.1% | 3.6% | 4.3% | 5.4% | 3.6% | 2.4% | 1.5% | 0.88% |
| Dec 2025 | 36.1% | 29.5% | 10.8% | 4.8% | 4.8% | 5.8% | 3.2% | 2% | 1.8% | 1.4% |
| Jan 2026 | 30.6% | 30.6% | 9.1% | 4.1% | 7.4% | 6.1% | 6.1% | 2.2% | 2.7% | 1.2% |
| Feb 2026 | 32.4% | 26.5% | 9.6% | 5.3% | 6.3% | 6.3% | 5.3% | 3.5% | 3.5% | 1.3% |
| Mar 2026 | 37.9% | 25.2% | 9.2% | 4.9% | 4.9% | 7.5% | 4.1% | 2.2% | 2.7% | 1.2% |
| Apr 2026 | 32.8% | 32.8% | 9.8% | 5.3% | 4.4% | 6.5% | 3.5% | 1.9% | 1.9% | 1.1% |
| May 2026 | 36.3% | 29.8% | 8.8% | 4.8% | 4.8% | 5.9% | 3.9% | 2.5% | 2.1% | 0.96% |
| Jun 2026 | 36.5% | 29.7% | 10.8% | 4.8% | 3.9% | 5.9% | 3.1% | 2.1% | 2.1% | 0.97% |
| Jul 2026 | 37% | 30.2% | 11% | 4.8% | 4% | 4.8% | 3.2% | 1.7% | 2.2% | 1.2% |
| Aug 2026 | 31.9% | 26% | 21.2% | 4.2% | 3.4% | 5.2% | 2.7% | 2.3% | 1.9% | 1.3% |
| Sep 2026 | 33.2% | 27.2% | 12.1% | 8.1% | 5.3% | 5.3% | 3.5% | 1.8% | 1.8% | 1.6% |
How has the Cobra Golf and TaylorMade comparison changed over the last 12 months?
3 findings
- TaylorMade was ahead of Cobra Golf in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Cobra Golf’s share of searches among golf club brands in the United Kingdom moved from 3.7% to 3.5%, and its estimated monthly branded searches moved from 2.4K to 1.9K.
- Across the 12 months ending September 2026, TaylorMade’s share of searches among golf club brands in the United Kingdom moved from 28.1% to 27.2%, and its estimated monthly branded searches moved from 18.1K to 14.8K.
How did search popularity change for United Kingdom golf club brands in September 2026?
2 changes

In September 2026, TaylorMade gained share of searches among golf club brands in the United Kingdom, from 26% to 27.2%.

In September 2026, Cobra Golf gained share of searches among golf club brands in the United Kingdom, from 2.7% to 3.5%.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Cobra Golf’s and TaylorMade’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Cobra Golf
1 branded search term
- cobra golf
TaylorMade
1 branded search term
- taylormade
Other head-to-heads among golf club brands

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