Brandwave

Blinds 2go vs English Blinds:Which is more popular?

In September 2026, Blinds 2go had more branded searches than English Blinds among blinds retailers in the United Kingdom. Blinds 2go had about 110,000 branded searches, while English Blinds had 1,900. Blinds 2go made up 50.9% of all blinds retailer searches we track, and English Blinds accounted for 0.88%. When we asked ChatGPT and Google AI Overviews about blinds retailers, Blinds 2go appeared in four of the five answers and English Blinds in one. Blinds 2go was mentioned before English Blinds in every answer that named either.

Among blinds retailers in the United Kingdom in September 2026

Who do people search for more?

Blinds 2go, about 58 searches for every 1 for English Blinds

Blinds 2go 110K searchesEnglish Blinds 1.9K searches

Who does AI mention more?

Blinds 2go, mentioned in 4 of 5 answers, English Blinds in 1

Blinds 2go in 4 of 5English Blinds in 1 of 5

Who does AI recommend more?

Blinds 2go, named ahead of English Blinds in 4 of 4 answers

Blinds 2go first in 4English Blinds never first

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Top blinds retailers in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Blinds 2go was mentioned in four out of five: in two of the three ChatGPT answers and in both Google AI Overviews. English Blinds was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. Blinds 2go was listed before English Blinds in every answer that named either.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Blinds 2go1st
  2. 247 Blinds2nd
  3. Blinds Direct3rd
  4. Swift Direct Blinds4th
  5. Hillarys5th
  6. English Blinds6th
  7. Make My Blinds7th
  8. Thomas Sanderson8th

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • 247 Blinds5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Blinds 2go4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Blinds Direct4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Swift Direct Blinds3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Hillarys2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Make My Blinds1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • English Blinds1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Thomas Sanderson1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about blinds retailers

5 answers

Brands are shown in the order each answer named them. The survey took place in United Kingdom on October 23, 2026.

Is Blinds 2go or English Blinds more popular in search?

This chart shows how often people search Google for Blinds 2go and English Blinds by name. Each line represents a brand's share of searches for all eight blinds retailers we track, month by month, from searches in United Kingdom.

Blinds 2go and English Blinds among blinds retailers in the United Kingdom, by month

Share of searches by month for Blinds 2go, English Blinds. The figures are in the table below the chart.

View monthly share of searches table
MonthBlinds 2goBlinds Direct247 BlindsHillarysMake My BlindsSwift Direct BlindsEnglish BlindsThomas Sanderson
Oct 202546.3%25.5%17%6.2%2.3%1.5%0.8%0.37%
Nov 202543.8%24.1%19.7%7.2%2.1%1.8%0.96%0.35%
Dec 202546.3%25.4%17%6.2%2.3%1.5%1%0.37%
Jan 202643.2%28.9%15.8%7.1%2.1%1.7%0.91%0.34%
Feb 202645.6%25%16.7%7.5%2.2%1.8%0.96%0.3%
Mar 202651.3%23%15.4%5.6%2.1%1.4%0.91%0.27%
Apr 202648.8%22%18%6.6%2%1.6%0.84%0.26%
May 202650.3%22.6%15.1%6.8%2.5%1.6%0.87%0.27%
Jun 202645.2%24.7%16.5%7.4%2.7%2.2%0.95%0.29%
Jul 202641.2%27.5%18.4%6.7%2.5%2.5%0.86%0.33%
Aug 202646.2%25.4%17%5.1%2.3%2.8%1%0.3%
Sep 202650.9%22.9%15.3%5.6%2%2%0.88%0.33%

How has the Blinds 2go and English Blinds comparison changed over the last 12 months?

3 findings

How did search popularity change for United Kingdom blinds retailers in September 2026?

1 change
  1. In September 2026, Blinds 2go gained share of searches among blinds retailers in the United Kingdom, from 46.2% to 50.9%.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Blinds 2go’s and English Blinds’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Blinds 2go

1 branded search term

  • blinds 2go

English Blinds

1 branded search term

  • english blinds

How the Brand Demand Index is measured

Other head-to-heads among blinds retailers

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