Brandwave

BestHeating vs Radiator Outlet:Which is more popular?

In September 2026, Radiator Outlet had more branded searches than BestHeating among radiator retailers in the United Kingdom. Radiator Outlet had about 12,100 branded searches, while BestHeating had 2,900. Radiator Outlet made up 43.7% of all radiator retailer searches we track, and BestHeating accounted for 10.5%. When we asked ChatGPT and Google AI Overviews about radiator retailers, BestHeating appeared in four of the five answers and Radiator Outlet in none.

Among radiator retailers in the United Kingdom in September 2026

Who do people search for more?

Radiator Outlet, about 4 searches for every 1 for BestHeating

Radiator Outlet 12.1K searchesBestHeating 2.9K searches

Who does AI mention more?

BestHeating, mentioned in 4 of 5 answers, Radiator Outlet in 0

BestHeating in 4 of 5Radiator Outlet in 0 of 5

Who does AI recommend more?

BestHeating, the only one of the two named

BestHeating first in 2Radiator Outlet never named

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Top radiator retailers in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, BestHeating was mentioned in four out of five: in two of the three ChatGPT answers and in both Google AI Overviews. Radiator Outlet did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. BestHeating1st
  2. Victorian Plumbing2nd
  3. The Radiator Centre3rd
  4. Plumbworld4th
  5. Radiator Outlet–
  6. Stelrad–
  7. Trade Radiators–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • BestHeating4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • The Radiator Centre2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Victorian Plumbing1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Plumbworld1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Radiator Outlet0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Stelrad0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Trade Radiators0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about radiator retailers

5 answers

Brands are shown in the order each answer named them. The survey took place in United Kingdom on October 28, 2026.

Is BestHeating or Radiator Outlet more popular in search?

This chart shows how often people search Google for BestHeating and Radiator Outlet by name. Each line represents a brand's share of searches for all seven radiator retailers we track, month by month, from searches in United Kingdom.

BestHeating and Radiator Outlet among radiator retailers in the United Kingdom, by month

Share of searches by month for Radiator Outlet, BestHeating. The figures are in the table below the chart.

View monthly share of searches table
MonthRadiator OutletStelradTrade RadiatorsBestHeatingVictorian PlumbingThe Radiator CentrePlumbworld
Oct 202543.3%19.3%15.8%10.5%4.7%3.8%2.6%
Nov 202543.6%19.4%12.9%12.9%4.7%3.8%2.6%
Dec 202540.6%18.1%18.1%12%4.4%4.4%2.4%
Jan 202636.5%19.9%16.3%16.3%4.8%3.9%2.2%
Feb 202638.4%20.9%17.1%11.2%6.2%3.9%2.3%
Mar 202638.9%17.4%14.2%9.3%4.2%14.2%1.9%
Apr 202643.9%19.5%16%10.6%4.4%3.9%1.7%
May 202646.1%20.5%13.5%8.8%4.7%4.7%1.8%
Jun 202641.3%22.4%14.8%9.7%5.1%5.1%1.6%
Jul 202640.4%21.9%14.4%12%4.4%5%1.9%
Aug 202643.3%19.2%15.7%10.5%4.4%4.4%2.6%
Sep 202643.7%19.5%15.9%10.5%4.7%3.6%2.1%

How has the BestHeating and Radiator Outlet comparison changed over the last 12 months?

3 findings

How did search popularity change for United Kingdom radiator retailers in September 2026?

2 changes
  1. Estimated monthly branded searches for BestHeating in the United Kingdom fell 19.4% over 12 measured months, from 3.6K to 2.9K in September 2026.

  2. Estimated monthly branded searches for Radiator Outlet in the United Kingdom fell 18.2% over 12 measured months, from 14.8K to 12.1K in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using BestHeating’s and Radiator Outlet’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

BestHeating

1 branded search term

  • bestheating

Radiator Outlet

1 branded search term

  • radiator outlet

How the Brand Demand Index is measured

Other head-to-heads among radiator retailers

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