Barratt Homes vs Bellway:Which is more popular?
In September 2026, Barratt Homes had more branded searches than Bellway among house builders in the United Kingdom. Barratt Homes had about 33,100 branded searches, while Bellway had 29,600. Barratt Homes made up 12.9% of all house builder searches we track, and Bellway accounted for 11.5%. When we asked ChatGPT and Google AI Overviews about house builders, Bellway appeared in three of the five answers and Barratt Homes in two. Bellway was mentioned before Barratt Homes in two out of three answers that named either.
Who do people search for more?
Barratt Homes, about 12% more searches than Bellway
Who does AI mention more?
Bellway, mentioned in 3 of 5 answers, Barratt Homes in 2
Who does AI recommend more?
Bellway, named ahead of Barratt Homes in 2 of 3 answers
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Top house builders in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Bellway was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Barratt Homes was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Bellway was listed before Barratt Homes in two out of three answers that named either.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Redrow1st
Bloor Homes2nd
David Wilson Homes3rd
Taylor Wimpey4th
CALA Homes5th
Berkeley6th- Barratt Homes7th
- Bellway8th
Miller Homes9th
Persimmon Homes10th
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Redrow4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Taylor Wimpey3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Bellway3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- David Wilson Homes3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Bloor Homes3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- CALA Homes3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Berkeley3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Persimmon Homes2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Barratt Homes2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Miller Homes2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
See every answer about house builders
5 answers
Asked ChatGPT
“Which house builder should I buy a new build home from in the UK?”
Asked ChatGPT
“What are the best house builders in the UK?”
Asked ChatGPT
“What's the best quality new build home builder in the UK?”
Searched Google, AI Overview
“new homes”
Searched Google, AI Overview
“new build homes”
Brands are shown in the order each answer named them. The survey took place in United Kingdom on October 22, 2026.
Is Barratt Homes or Bellway more popular in search?
This chart shows how often people search Google for Barratt Homes and Bellway by name. Each line represents a brand's share of searches for all ten house builders we track, month by month, from searches in United Kingdom.
Share of searches by month for Barratt Homes, Bellway. The figures are in the table below the chart.
View monthly share of searches table
| Month | Persimmon Homes | Taylor Wimpey | Barratt Homes | Bellway | David Wilson Homes | Redrow | Bloor Homes | Miller Homes | CALA Homes | Berkeley |
|---|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 34.9% | 14% | 9.4% | 10.5% | 7.7% | 8.1% | 5.1% | 4.2% | 3.4% | 2.8% |
| Nov 2025 | 46.9% | 12.1% | 8.1% | 8% | 6.6% | 5.7% | 3.6% | 3.6% | 3% | 2.4% |
| Dec 2025 | 42.7% | 12.6% | 8.4% | 8.4% | 6.9% | 6.7% | 4.6% | 3.8% | 3.8% | 2.2% |
| Jan 2026 | 32.3% | 14.9% | 10% | 10.9% | 8.2% | 7.5% | 5.5% | 4.5% | 3.6% | 2.7% |
| Feb 2026 | 26% | 15.6% | 10.4% | 11.4% | 10.4% | 8.2% | 5.7% | 4.7% | 4.7% | 3.1% |
| Mar 2026 | 23.3% | 15.7% | 10.5% | 12.7% | 10.5% | 7.8% | 5.7% | 5.7% | 4.7% | 3.4% |
| Apr 2026 | 24.3% | 16.4% | 10.9% | 10.9% | 10.9% | 8.2% | 6% | 4.9% | 4% | 3.6% |
| May 2026 | 25.3% | 15.2% | 10.1% | 12.3% | 10.1% | 8% | 5.5% | 5.5% | 4.5% | 3.3% |
| Jun 2026 | 22.2% | 16.3% | 10.9% | 12.1% | 10.9% | 8.1% | 6% | 6% | 4% | 3.5% |
| Jul 2026 | 24.3% | 16.3% | 10.9% | 13.3% | 9% | 8.1% | 6% | 4.9% | 4% | 3.2% |
| Aug 2026 | 23.8% | 16% | 10.7% | 13% | 10.7% | 8% | 5.9% | 4.8% | 3.9% | 3.2% |
| Sep 2026 | 23.5% | 15.8% | 12.9% | 11.5% | 10.6% | 7.9% | 5.8% | 4.7% | 3.9% | 3.4% |
How has the Barratt Homes and Bellway comparison changed over the last 12 months?
3 findings
- The lead changed hands 5 times in the 12 months ending September 2026: Barratt Homes took it in November 2025, Bellway took it in January 2026, Barratt Homes took it in April 2026, Bellway took it in May 2026, Barratt Homes took it in September 2026.
- Across the 12 months ending September 2026, Barratt Homes’ share of searches among house builders in the United Kingdom moved from 9.4% to 12.9%, and its estimated monthly branded searches held steady at 33.1K.
- Across the 12 months ending September 2026, Bellway’s share of searches among house builders in the United Kingdom moved from 10.5% to 11.5%, and its estimated monthly branded searches moved from 37K to 29.6K.
How did search popularity change for United Kingdom house builders in September 2026?
2 changes
In September 2026, Barratt Homes overtook Bellway to rank 3rd among house builders in the United Kingdom, with 12.9% of the searches.
In September 2026, Bellway lost share of searches among house builders in the United Kingdom, from 13% to 11.5%.
How are branded searches counted?
3 search terms
Brandwave collects information about searches that people make online using Barratt Homes’ and Bellway’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Barratt Homes
1 branded search term
- barratt homes
Bellway
2 branded search terms
- bellway
- bellway homes
Other head-to-heads among house builders
- Persimmon Homes vs Taylor Wimpey: compare popularity
- Persimmon Homes vs Barratt Homes: compare popularity
- Persimmon Homes vs Bellway: compare popularity
- Persimmon Homes vs David Wilson Homes: compare popularity
- Taylor Wimpey vs Barratt Homes: compare popularity
- Taylor Wimpey vs Bellway: compare popularity
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