Brandwave

Eufy vs Ring:Which is more popular?

In September 2026, Ring had more branded searches than Eufy among security camera brands in the United Kingdom. Ring had about 33,100 branded searches, while Eufy had 22,200. Ring made up 20% of all security camera brand searches we track, and Eufy accounted for 13.4%. When we asked ChatGPT and Google AI Overviews about security camera brands, Eufy appeared in three of the four answers and Ring in none.

Among security camera brands in the United Kingdom in September 2026

Who do people search for more?

Ring, about 49% more searches than Eufy

Ring 33.1K searchesEufy 22.2K searches

Who does AI mention more?

Eufy, mentioned in 3 of 4 answers, Ring in 0

Eufy in 3 of 4Ring in 0 of 4

Who does AI recommend more?

Eufy, the only one of the two named

Eufy first in 3Ring never named

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Top security camera brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, Eufy was mentioned in three out of four: in all three ChatGPT answers, but not in the Google AI Overview. Ring did not appear in any of the four answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Eufy1st
  2. TP-Link Tapo2nd
  3. Reolink3rd
  4. Ring–
  5. Arlo–
  6. Blink–
  7. Hikvision–
  8. Google Nest–
  9. Swann–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • TP-Link Tapo4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Eufy3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Reolink3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Ring0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Arlo0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Blink0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Hikvision0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Google Nest0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Swann0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers

See every answer about security camera brands

4 answers

Brands are shown in the order each answer named them. The survey took place in United Kingdom on October 27, 2026.

Is Eufy or Ring more popular in search?

This chart shows how often people search Google for Eufy and Ring by name. Each line represents a brand's share of searches for all nine security camera brands we track, month by month, from searches in United Kingdom.

Eufy and Ring among security camera brands in the United Kingdom, by month

Share of searches by month for Ring, Eufy. The figures are in the table below the chart.

View monthly share of searches table
MonthTP-Link TapoRingEufyReolinkArloBlinkHikvisionGoogle NestSwann
Oct 202517.4%26.1%11.7%11.7%9.5%11.7%9.5%1.5%0.84%
Nov 202517.4%21.2%14.2%14.2%9.5%11.6%9.5%1.5%0.84%
Dec 202519.6%24%13.1%10.7%10.7%10.7%8.8%1.4%0.95%
Jan 202619.7%19.7%13.2%13.2%10.7%10.7%10.7%1.1%0.95%
Feb 202621.5%21.5%11.8%11.8%9.6%9.6%11.8%1.2%1%
Mar 202619.7%19.7%13.2%13.2%10.7%10.7%10.7%1.1%0.95%
Apr 202621.5%21.5%14.4%11.8%9.6%9.6%9.6%1%0.85%
May 202621.5%21.5%14.4%11.7%9.6%9.6%9.6%1%1%
Jun 202620.5%20.5%13.8%13.8%9.2%11.2%9.2%0.99%0.81%
Jul 202621.5%21.5%14.4%11.8%9.6%9.6%9.6%1%0.85%
Aug 202625.1%20.5%13.8%11.2%9.2%9.2%9.2%0.99%0.81%
Sep 202624.5%20%13.4%13.4%9%9%9%0.97%0.79%

How has the Eufy and Ring comparison changed over the last 12 months?

3 findings

How did search popularity change for United Kingdom security camera brands in September 2026?

1 change
  1. In September 2026, Ring lost share of searches among security camera brands in the United Kingdom, from 20.5% to 20%.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Eufy’s and Ring’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Eufy

1 branded search term

  • eufy camera

Ring

1 branded search term

  • ring camera

How the Brand Demand Index is measured

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