Brandwave

Animed Direct vs Vet UK:Which is more popular?

In September 2026, Animed Direct had more branded searches than Vet UK among online pet pharmacies in the United Kingdom. Animed Direct had about 22,200 branded searches, while Vet UK had 8,100. Animed Direct made up 10.2% of all online pet pharmacy searches we track, and Vet UK accounted for 3.7%. When we asked ChatGPT and Google AI Overviews about online pet pharmacies, Vet UK appeared in two of the five answers and Animed Direct in one. Vet UK was mentioned before Animed Direct in two out of three answers that named either.

Among online pet pharmacies in the United Kingdom in September 2026

Who do people search for more?

Animed Direct, about 3 searches for every 1 for Vet UK

Animed Direct 22.2K searchesVet UK 8.1K searches

Who does AI mention more?

Vet UK, mentioned in 2 of 5 answers, Animed Direct in 1

Vet UK in 2 of 5Animed Direct in 1 of 5

Who does AI recommend more?

Vet UK, named ahead of Animed Direct in 2 of 3 answers

Vet UK first in 2Animed Direct first in 1

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Top online pet pharmacies in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Vet UK was mentioned in two out of five: not in any of the three ChatGPT answers, but in both Google AI Overviews. Animed Direct was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. Vet UK was listed before Animed Direct in two out of three answers that named either.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. VioVet1st
  2. Pet Drugs Online2nd
  3. Pharmacy2U3rd
  4. Vet UK4th
  5. Weldricks Pharmacy5th
  6. Animed Direct6th
  7. VetShop–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • VioVet4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Pet Drugs Online3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Pharmacy2U3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Vet UK2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Weldricks Pharmacy2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Animed Direct1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • VetShop0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about online pet pharmacies

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in United Kingdom on October 28, 2026.

Is Animed Direct or Vet UK more popular in search?

This chart shows how often people search Google for Animed Direct and Vet UK by name. Each line represents a brand's share of searches for all seven online pet pharmacies we track, month by month, from searches in United Kingdom.

Animed Direct and Vet UK among online pet pharmacies in the United Kingdom, by month

Share of searches by month for Animed Direct, Vet UK. The figures are in the table below the chart.

View monthly share of searches table
MonthPet Drugs OnlineVioVetAnimed DirectVet UKWeldricks PharmacyVetShopPharmacy2U
Oct 202556.9%25.6%14%2.8%0.13%0.46%0.04%
Nov 202556.9%25.6%14%2.8%0.2%0.52%0.05%
Dec 202556.9%25.6%14%2.8%0.25%0.45%0.04%
Jan 202661%22.4%12.3%3.7%0.22%0.4%0.04%
Feb 202656%25.2%13.8%4.1%0.3%0.45%0.14%
Mar 202660.4%22.2%12.1%4.4%0.32%0.45%0.08%
Apr 202661%22.4%12.2%3.7%0.27%0.4%0.09%
May 202660.9%22.3%12.2%3.7%0.32%0.45%0.07%
Jun 202661%22.3%12.2%3.7%0.27%0.45%0.09%
Jul 202660.9%22.3%12.2%3.7%0.33%0.4%0.09%
Aug 202660.9%22.3%12.2%3.7%0.45%0.32%0.09%
Sep 202662.1%22.8%10.2%3.7%0.6%0.46%0.1%

How has the Animed Direct and Vet UK comparison changed over the last 12 months?

3 findings

How did search popularity change for United Kingdom online pet pharmacies in September 2026?

2 changes

  1. In September 2026, Animed Direct lost share of searches among online pet pharmacies in the United Kingdom, from 12.2% to 10.2%.

  2. Estimated monthly branded searches for Vet UK in the United Kingdom rose 50% over 12 measured months, from 5.4K to 8.1K in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Animed Direct’s and Vet UK’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Animed Direct

1 branded search term

  • animed direct

Vet UK

1 branded search term

  • vetuk

How the Brand Demand Index is measured

Other head-to-heads among online pet pharmacies

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