Lloyds Bank vs Monzo:Which is more popular?
In September 2026, Lloyds Bank had more branded searches than Monzo among personal loan lenders in the United Kingdom. Lloyds Bank had about 7,300 branded searches, while Monzo had 5,880. Lloyds Bank made up 2.1% of all personal loan lender searches we track, and Monzo accounted for 1.7%. When we asked ChatGPT and Google AI Overviews about personal loan lenders, Lloyds Bank appeared in one of the five answers and Monzo in none.
Who do people search for more?
Lloyds Bank, about 24% more searches than Monzo
Who does AI mention more?
Lloyds Bank, mentioned in 1 of 5 answers, Monzo in 0
Follow Lloyds Bank vs Monzo and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Top personal loan lenders in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Lloyds Bank was mentioned in one out of five: not in any of the three ChatGPT answers, but in one of the two Google AI Overviews. Monzo did not appear in any of the five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
M&S Bank1st
First Direct2nd
Nationwide3rd
Santander4th
Tesco Bank5th
HSBC6th
Sainsbury's Bank7th
Lloyds Bank8th
Zopa9th- +4 more
Monzo–- +1 more
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
M&S Bank3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Santander3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
First Direct3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Tesco Bank2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Nationwide2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Zopa1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
HSBC1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Lloyds Bank1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Sainsbury's Bank1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Monzo0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about personal loan lenders
5 answers
Asked ChatGPT
“Where can I get the best personal loan in the UK?”
Asked ChatGPT
“Which UK lenders have the lowest rates on a £10,000 loan?”
Asked ChatGPT
“What's the best way to borrow money for a car or home improvements in the UK?”
Searched Google, AI Overview
“personal loan”
Searched Google, AI Overview
“best personal loans”
Brands are shown in the order each answer named them. The survey took place in United Kingdom on October 27, 2026.
Is Lloyds Bank or Monzo more popular in search?
This chart shows how often people search Google for Lloyds Bank and Monzo by name. Each line represents a brand's share of searches for all 15 personal loan lenders we track, month by month, from searches in United Kingdom.
Share of searches by month for Lloyds Bank, Monzo. The figures are in the table below the chart.
View monthly share of searches table
| Month | Tesco Bank | Novuna | M&S Bank | Nationwide | Admiral | Zopa | Santander | Barclays | HSBC | NatWest | Lloyds Bank | Sainsbury's Bank | Monzo | First Direct | Halifax |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 34.4% | 14.6% | 6.5% | 5.7% | 4.8% | 3.2% | 5.4% | 3.8% | 4.1% | 4.3% | 2.2% | 5.1% | 2.2% | 1.1% | 2.5% |
| Nov 2025 | 32.9% | 16.6% | 6.6% | 5.2% | 5.4% | 3.6% | 5.1% | 4.1% | 4.5% | 4.8% | 2.1% | 3.7% | 2.1% | 1% | 2.3% |
| Dec 2025 | 34.6% | 16.7% | 6.8% | 4.8% | 5.8% | 3.9% | 4.6% | 3.8% | 4.2% | 4.3% | 2.2% | 2.7% | 2.2% | 1.1% | 2.2% |
| Jan 2026 | 30.8% | 17.5% | 7.5% | 6% | 6.1% | 3.4% | 4.9% | 3.9% | 4.4% | 4.6% | 2.3% | 2.9% | 1.9% | 1.2% | 2.7% |
| Feb 2026 | 34.3% | 16% | 6.7% | 5.5% | 5.6% | 3.7% | 5.3% | 3.7% | 4% | 4.2% | 2.2% | 3.2% | 2.1% | 1.1% | 2.4% |
| Mar 2026 | 33% | 18.6% | 6.5% | 5.3% | 5.4% | 3.6% | 5.1% | 3.4% | 3.9% | 4.9% | 2.1% | 3.1% | 1.7% | 1.3% | 2.3% |
| Apr 2026 | 33.4% | 17.9% | 8.1% | 5.4% | 5.5% | 3.7% | 4.4% | 3.5% | 4% | 4.1% | 2.1% | 2.7% | 1.7% | 1.1% | 2.4% |
| May 2026 | 33.6% | 16.1% | 8.8% | 5.6% | 5.7% | 3.8% | 4.5% | 3.6% | 3.9% | 4.2% | 2.1% | 2.7% | 1.8% | 1.1% | 2.5% |
| Jun 2026 | 30.6% | 16.6% | 9.4% | 4.9% | 6.1% | 4.9% | 4.7% | 3.8% | 4.4% | 4.5% | 2.4% | 2.3% | 1.9% | 1.2% | 2.2% |
| Jul 2026 | 34.1% | 15.8% | 8.8% | 5.4% | 5.8% | 4.7% | 4.6% | 3.6% | 3.4% | 4.3% | 2.2% | 2.1% | 1.8% | 1.3% | 2.1% |
| Aug 2026 | 31.3% | 21.4% | 8.2% | 5.2% | 5.3% | 5.2% | 4.1% | 3.3% | 3.6% | 3.3% | 2.1% | 2% | 1.7% | 1.4% | 1.8% |
| Sep 2026 | 31.9% | 18.5% | 10.2% | 5.5% | 5.4% | 5.3% | 4.2% | 3.4% | 3.4% | 3.3% | 2.1% | 2.1% | 1.7% | 1.5% | 1.5% |
Lloyds Bank and Monzo sell other things too, so only their searches that name this product count here, like “lloyds loan”.
How has the Lloyds Bank and Monzo comparison changed over the last 12 months?
3 findings
- The lead changed hands 2 times in the 12 months ending September 2026: Monzo took it in December 2025, Lloyds Bank took it in January 2026.
- Across the 12 months ending September 2026, Lloyds Bank’s share of searches among personal loan lenders in the United Kingdom moved from 2.2% to 2.1%, and its estimated monthly branded searches held steady at 7.3K.
- Across the 12 months ending September 2026, Monzo’s share of searches among personal loan lenders in the United Kingdom moved from 2.2% to 1.7%, and its estimated monthly branded searches moved from 7.1K to 5.9K.
How did search popularity change for United Kingdom personal loan lenders in September 2026?
1 change

In September 2026, Monzo rose from 14th to 13th among personal loan lenders in the United Kingdom.
How are branded searches counted?
4 search terms
Brandwave collects information about searches that people make online using Lloyds Bank’s and Monzo’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Lloyds Bank
2 branded search terms
- lloyds loan
- lloyds personal loan
Monzo
2 branded search terms
- monzo loan
- monzo personal loan
Other head-to-heads among personal loan lenders

Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.