EV charging networks in the United Kingdom:Which are most popular?
In September 2026, Tesla Supercharger was the most searched EV charging network in the United Kingdom, accounting for 60.9% of all searches among the eight networks we track. When we checked with ChatGPT and Google AI Overviews, Gridserve was mentioned most often, in four of the five answers. Tesla Supercharger was recommended most often, coming first in two out of three responses that gave a list.
Tesla SuperchargerShare of searches 60.9%Mentioned in 3 of 5 AI answersPlace in AI recommendations 1st
IonityShare of searches 8.2%Mentioned in 2 of 5 AI answersPlace in AI recommendations 6th
Pod PointShare of searches 8.2%Mentioned in 1 of 5 AI answersPlace in AI recommendations 5th
bp pulseShare of searches 6.7%Mentioned in 1 of 5 AI answersPlace in AI recommendations 8th
Shell RechargeShare of searches 6.7%Mentioned in 2 of 5 AI answersPlace in AI recommendations 4th
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Top EV charging networks in ChatGPT and Google AI Overviews
In Brandwave's three ChatGPT questions and two Google AI Overviews, Gridserve was mentioned most often, in four of the five answers. Tesla Supercharger was recommended most often, coming first in two out of three answers that gave a list. InstaVolt was second, and Osprey was third.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Tesla Supercharger1st
InstaVolt2nd
Osprey3rd
Shell Recharge4th
Pod Point5th
Ionity6th
Gridserve7th
bp pulse8th
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Gridserve4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Tesla Supercharger3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
InstaVolt3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Osprey3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Ionity2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Shell Recharge2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Pod Point1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
bp pulse1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about EV charging networks
5 answers
Asked ChatGPT
“What's the best EV charging network in the UK?”
Asked ChatGPT
“Which public EV charging network in the UK is most reliable?”
Asked ChatGPT
“What are the biggest EV charging networks in the UK?”
Searched Google, AI Overview
“ev charging”
Searched Google, AI Overview
“electric car charging”
Brands are shown in the order each answer named them. The survey took place in United Kingdom on October 23, 2026.
Which EV charging networks do people search for most?
This chart shows how often people search Google for each EV charging network by name. Each line represents a brand's share of searches for all eight EV charging networks we track, month by month, from searches in United Kingdom.
Share of searches by month for Tesla Supercharger, Ionity, Pod Point, bp pulse, Shell Recharge, Gridserve, InstaVolt. The figures are in the table below the chart.
View monthly share of searches table
| Month | Tesla Supercharger | Ionity | Pod Point | bp pulse | Shell Recharge | Gridserve | InstaVolt | Osprey |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 58.8% | 7.9% | 9.7% | 7.9% | 6.5% | 4.3% | 4.3% | 0.57% |
| Nov 2025 | 62.6% | 6.9% | 8.4% | 8.4% | 5.6% | 3.8% | 3.8% | 0.61% |
| Dec 2025 | 67.2% | 7.4% | 7.4% | 6% | 4% | 4% | 3.3% | 0.53% |
| Jan 2026 | 63.7% | 7% | 8.6% | 7% | 4.7% | 3.8% | 4.7% | 0.62% |
| Feb 2026 | 64.8% | 7.1% | 7.1% | 7.1% | 4.8% | 3.9% | 4.8% | 0.51% |
| Mar 2026 | 63.5% | 7% | 8.5% | 7% | 5.7% | 3.8% | 3.8% | 0.73% |
| Apr 2026 | 67% | 6% | 7.4% | 4.9% | 6% | 4% | 4% | 0.53% |
| May 2026 | 65.5% | 7.2% | 7.2% | 4.8% | 5.9% | 3.9% | 4.8% | 0.52% |
| Jun 2026 | 66.8% | 6% | 7.4% | 6% | 6% | 3.3% | 4% | 0.43% |
| Jul 2026 | 66.2% | 7.3% | 7.3% | 4.9% | 6% | 4% | 4% | 0.43% |
| Aug 2026 | 67.8% | 7.5% | 6.1% | 5% | 5% | 4.1% | 4.1% | 0.44% |
| Sep 2026 | 60.9% | 8.2% | 8.2% | 6.7% | 6.7% | 4.5% | 4.5% | 0.48% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 60.9% | 165K | -32.9% | -7 points | |
| 2, held 2nd | 8.2% | 22.2K | -18.1% | +0.7 points | |
| 3, held 3rd | 8.2% | 22.2K | 0% | +2.1 points | |
| 4, held 4th | 6.7% | 18.1K | 0% | +1.7 points | |
| 5, held 5th | 6.7% | 18.1K | 0% | +1.7 points | |
| 6, held 6th | 4.5% | 12.1K | -18.2% | +0.4 points | |
| 7, held 7th | 4.5% | 12.1K | -18.2% | +0.4 points | |
| 8, held 8th | 0.48% | 1.3K | -18.8% | 0 points |
60.9%
Held 1st. 165K estimated branded searches, -32.9% vs prior month. Share -7 points.
2.
Ionity8.2%
Held 2nd. 22.2K estimated branded searches, -18.1% vs prior month. Share +0.7 points.
8.2%
Held 3rd. 22.2K estimated branded searches, 0% vs prior month. Share +2.1 points.
4.
bp pulse6.7%
Held 4th. 18.1K estimated branded searches, 0% vs prior month. Share +1.7 points.
6.7%
Held 5th. 18.1K estimated branded searches, 0% vs prior month. Share +1.7 points.
4.5%
Held 6th. 12.1K estimated branded searches, -18.2% vs prior month. Share +0.4 points.
4.5%
Held 7th. 12.1K estimated branded searches, -18.2% vs prior month. Share +0.4 points.
8.
Osprey0.48%
Held 8th. 1.3K estimated branded searches, -18.8% vs prior month. Share 0 points.
Which brand is most popular in search among EV charging networks in the United Kingdom?
8 brands
In September 2026, Tesla Supercharger was the most searched among EV charging networks in the United Kingdom, with an estimated 165K branded searches, 60.9% of all searches for the eight we track. Ionity is in 2nd place, 52.7 percentage points behind at 8.2%.
| Brand | Share of searches | Peak | Low | Rank |
|---|---|---|---|---|
| 58.8% → 60.9% | 67.8%Aug 2026 | 58.8%Oct 2025 | 1st | |
| 7.9% → 8.2% | 8.2%Sep 2026 | 6%Jun 2026 | 4th → 2nd | |
| 9.7% → 8.2% | 9.7%Oct 2025 | 6.1%Aug 2026 | 2nd → 3rd | |
| 7.9% → 6.7% | 8.4%Nov 2025 | 4.8%May 2026 | 3rd → 4th | |
| 6.5% → 6.7% | 6.7%Sep 2026 | 4%Dec 2025 | 5th | |
| 4.3% → 4.5% | 4.5%Sep 2026 | 3.3%Jun 2026 | 6th | |
| 4.3% → 4.5% | 4.8%May 2026 | 3.3%Dec 2025 | 7th | |
| 0.57% → 0.48% | 0.73%Mar 2026 | 0.43%Jul 2026 | 8th |
Each finding as a sentence
- Across the 12 months ending September 2026, Tesla Supercharger’s share of searches among EV charging networks in the United Kingdom increased from 58.8% to 60.9%.
- Across the 12 months ending September 2026, Pod Point’s share of searches among EV charging networks in the United Kingdom decreased from 9.7% to 8.2%.
- Across the 12 months ending September 2026, bp pulse’s share of searches among EV charging networks in the United Kingdom decreased from 7.9% to 6.7%.
- Across the 12 months ending September 2026, Tesla Supercharger’s share of searches among EV charging networks in the United Kingdom peaked at 67.8% in August 2026 and was lowest at 58.8% in October 2025.
- Across the 12 months ending September 2026, Ionity’s share of searches among EV charging networks in the United Kingdom peaked at 8.2% in September 2026 and was lowest at 6% in June 2026.
- Across the 12 months ending September 2026, Pod Point’s share of searches among EV charging networks in the United Kingdom peaked at 9.7% in October 2025 and was lowest at 6.1% in August 2026.
- Across the 12 months ending September 2026, bp pulse’s share of searches among EV charging networks in the United Kingdom peaked at 8.4% in November 2025 and was lowest at 4.8% in May 2026.
- Across the 12 months ending September 2026, Shell Recharge’s share of searches among EV charging networks in the United Kingdom peaked at 6.7% in September 2026 and was lowest at 4% in December 2025.
- Across the 12 months ending September 2026, Gridserve’s share of searches among EV charging networks in the United Kingdom peaked at 4.5% in September 2026 and was lowest at 3.3% in June 2026.
- Across the 12 months ending September 2026, InstaVolt’s share of searches among EV charging networks in the United Kingdom peaked at 4.8% in May 2026 and was lowest at 3.3% in December 2025.
- Across the 12 months ending September 2026, Ionity rose from 4th to 2nd among EV charging networks in the United Kingdom.
- Across the 12 months ending September 2026, Pod Point fell from 2nd to 3rd among EV charging networks in the United Kingdom.
- Across the 12 months ending September 2026, bp pulse fell from 3rd to 4th among EV charging networks in the United Kingdom.
- Across the 12 months ending September 2026, Shell Recharge, Gridserve, InstaVolt and Osprey held steady: their share of searches among EV charging networks in the United Kingdom each moved less than 0.5 percentage points.
How did search popularity change for United Kingdom EV charging networks in September 2026?
7 changes

In September 2026, Pod Point gained share of searches among EV charging networks in the United Kingdom, from 6.1% to 8.2%.

In September 2026, bp pulse gained share of searches among EV charging networks in the United Kingdom, from 5% to 6.7%.

In September 2026, Shell Recharge gained share of searches among EV charging networks in the United Kingdom, from 5% to 6.7%.

In September 2026, Ionity gained share of searches among EV charging networks in the United Kingdom, from 7.5% to 8.2%.

In September 2026, Tesla Supercharger lost share of searches among EV charging networks in the United Kingdom, from 67.8% to 60.9%.

Gridserve’s share of searches among EV charging networks in the United Kingdom has gained ground for 3 months in a row, from 3.3% to 4.5% in September 2026.

Estimated monthly branded searches for Osprey in the United Kingdom fell 18.8% over 12 measured months, from 1.6K to 1.3K in September 2026.
How are branded searches counted for EV charging networks?
8 search terms
Each brand's share of searches among EV charging networks comes from the terms listed under its name. When people mostly search for a brand because of something else it sells, only the searches that name this product count here.
Tesla Supercharger
1 branded search term
- tesla supercharger
Ionity
1 branded search term
- ionity
Pod Point
1 branded search term
- pod point
bp pulse
1 branded search term
- bp pulse
Shell Recharge
1 branded search term
- shell recharge
Gridserve
1 branded search term
- gridserve
InstaVolt
1 branded search term
- instavolt
Osprey
1 branded search term
- osprey charging
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