Brandwave

EDF vs Yü Energy:Which is more popular?

In September 2026, Yü Energy had more branded searches than EDF among business energy suppliers in the United Kingdom. Yü Energy had about 14,800 branded searches, while EDF had 2,400. Yü Energy made up 37% of all business energy supplier searches we track, and EDF accounted for 6%. When we asked ChatGPT and Google AI Overviews about business energy suppliers, EDF appeared in three of the five answers and Yü Energy in two. EDF was mentioned before Yü Energy in three out of four answers that named either.

Among business energy suppliers in the United Kingdom in September 2026

Who do people search for more?

Yü Energy, about 6 searches for every 1 for EDF

Yü Energy 14.8K searchesEDF 2.4K searches

Who does AI mention more?

EDF, mentioned in 3 of 5 answers, Yü Energy in 2

EDF in 3 of 5Yü Energy in 2 of 5

Who does AI recommend more?

EDF, named ahead of Yü Energy in 3 of 4 answers

EDF first in 3Yü Energy first in 1

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Top business energy suppliers in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, EDF was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Yü Energy was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. EDF was listed before Yü Energy in three out of four answers that named either.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. British Gas Business1st
  2. Octopus Energy2nd
  3. E.ON Next3rd
  4. EDF4th
  5. Crown Gas & Power5th
  6. Opus Energy6th
  7. Yü Energy7th

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • British Gas Business5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • E.ON Next5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Octopus Energy4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • EDF3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Yü Energy2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Crown Gas & Power2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Opus Energy1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about business energy suppliers

5 answers

Brands are shown in the order each answer named them. The survey took place in United Kingdom on October 23, 2026.

Is EDF or Yü Energy more popular in search?

This chart shows how often people search Google for EDF and Yü Energy by name. Each line represents a brand's share of searches for all seven business energy suppliers we track, month by month, from searches in United Kingdom.

EDF and Yü Energy among business energy suppliers in the United Kingdom, by month

Share of searches by month for Yü Energy, EDF. The figures are in the table below the chart.

View monthly share of searches table
MonthBritish Gas BusinessYü EnergyCrown Gas & PowerOctopus EnergyEDFOpus EnergyE.ON Next
Oct 202536%36%7.1%7.1%7.1%4.6%2.1%
Nov 202535.2%35.2%8.4%7%7%4.7%2.6%
Dec 202540%32.8%7.9%6.3%6.3%4.3%2.4%
Jan 202636.1%36.1%8.8%7.1%5.9%3.9%2.1%
Feb 202637.7%37.7%7.4%6.1%4.8%4.1%2.2%
Mar 202633.5%41%6.6%6.6%6.6%2.9%2.9%
Apr 202634.6%42.3%6.8%5.6%5.6%3%2.1%
May 202633.4%40.8%8%6.6%5.2%3.6%2.4%
Jun 202637.8%37.8%7.4%6.1%6.1%2.6%2.2%
Jul 202638.8%38.8%6.3%6.3%5%2.6%2.3%
Aug 202637.1%37.1%7.4%7.4%5.8%3.1%2.2%
Sep 202637%37%7.3%7.3%6%3.3%2.2%

How has the EDF and Yü Energy comparison changed over the last 12 months?

3 findings

How did search popularity change for United Kingdom business energy suppliers in September 2026?

1 change
  1. Estimated monthly branded searches for EDF in the United Kingdom fell 17.2% over 12 measured months, from 2.9K to 2.4K in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using EDF’s and Yü Energy’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

EDF

1 branded search term

  • edf business

Yü Energy

1 branded search term

  • yu energy

How the Brand Demand Index is measured

Other head-to-heads among business energy suppliers

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