Brandwave

Revolut vs Tide:Which is more popular?

In September 2026, Revolut had more branded searches than Tide among business bank accounts in the United Kingdom. Revolut had about 33,100 branded searches, while Tide had 11,200. Revolut made up 49.6% of all business bank account searches we track, and Tide accounted for 16.8%. When we asked ChatGPT and Google AI Overviews about business bank accounts, Tide appeared in all five answers and Revolut in two. Tide was mentioned before Revolut in every answer.

Among business bank accounts in the United Kingdom in September 2026

Who do people search for more?

Revolut, about 3 searches for every 1 for Tide

Revolut 33.1K searchesTide 11.2K searches

Who does AI mention more?

Tide, mentioned in every answer we collected

Tide in 5 of 5Revolut in 2 of 5

Who does AI recommend more?

Tide, named ahead of Revolut in every answer

Tide first in 5Revolut never first

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Top business bank accounts in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Tide appeared in all five answers. Revolut was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. Tide was listed before Revolut in every answer.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Starling Bank1st
  2. Monzo2nd
  3. Mettle3rd
  4. Tide4th
  5. Revolut5th
  6. ANNA–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Tide5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Monzo5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Starling Bank5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Mettle4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Revolut2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • ANNA0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about business bank accounts

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in United Kingdom on October 22, 2026.

Is Revolut or Tide more popular in search?

This chart shows how often people search Google for Revolut and Tide by name. Each line represents a brand's share of searches for all six business bank accounts we track, month by month, from searches in United Kingdom.

Revolut and Tide among business bank accounts in the United Kingdom, by month

Share of searches by month for Revolut, Tide. The figures are in the table below the chart.

View monthly share of searches table
MonthRevolutMettleTideMonzoANNAStarling Bank
Oct 202546.6%20.8%18.9%7.6%5.1%1%
Nov 202546.1%16.8%22.4%7.5%6.1%1%
Dec 202548.7%17.8%19.4%7.9%5.2%1.1%
Jan 202644.5%19.9%17.6%10.9%5.9%1.2%
Feb 202647.8%17.5%18.9%9.5%5.2%1%
Mar 202645.2%20.2%18.3%9%6%1.2%
Apr 202647%17.2%19%9.4%6.2%1.2%
May 202647.3%17.3%19.6%9.4%5.1%1.3%
Jun 202648%17.6%19.9%7.8%5.2%1.5%
Jul 202649.6%18.1%16.8%8.1%5.4%1.9%
Aug 202650.6%18.5%16.7%8.3%4.4%1.5%
Sep 202649.6%18.1%16.8%9.9%4.3%1.3%

How has the Revolut and Tide comparison changed over the last 12 months?

3 findings

How did search popularity change for United Kingdom business bank accounts in September 2026?

2 changes
  1. In September 2026, Revolut lost share of searches among business bank accounts in the United Kingdom, from 50.6% to 49.6%.

  2. Estimated monthly branded searches for Tide in the United Kingdom fell 16.4% over 12 measured months, from 13.4K to 11.2K in September 2026.

How are branded searches counted?

3 search terms

Brandwave collects information about searches that people make online using Revolut’s and Tide’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Revolut

1 branded search term

  • revolut business

Tide

2 branded search terms

  • tide bank
  • tide business

How the Brand Demand Index is measured

Other head-to-heads among business bank accounts

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