Brandwave

How popular isServiceM8?

In September 2026, people searched for ServiceM8 by name about 6,600 times in the United Kingdom, about the same as the previous year. These searches made up 9.4% of all United Kingdom field service software searches, placing ServiceM8 fourth out of seven brands. When we asked both ChatGPT and Google AI Overviews about field service software, ServiceM8 appeared in four of the five answers and was the second most recommended of the seven.

Search and AI answers in September 2026

ServiceM8 is the fourth most searched of 7 competitors and the second most recommended in AI answers.

  1. TradifyShare of searches 47.4%Mentioned in 4 of 5 AI answersPlace in AI recommendations 1st
  2. JoblogicShare of searches 17.3%Mentioned in 4 of 5 AI answersPlace in AI recommendations 3rd
  3. BigChangeShare of searches 14.2%Mentioned in 1 of 5 AI answersPlace in AI recommendations 6th
  4. ServiceM8Share of searches 9.4%Mentioned in 4 of 5 AI answersPlace in AI recommendations 2nd
  5. SimproShare of searches 6.3%Mentioned in 1 of 5 AI answersPlace in AI recommendations 7th

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Top field service software in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, ServiceM8 was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. ServiceM8 is the second most recommended of the seven.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Tradify1st
  2. ServiceM82nd
  3. Joblogic3rd
  4. Powered Now4th
  5. Commusoft5th
  6. BigChange6th
  7. Simpro7th

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Tradify4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Joblogic4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • ServiceM84 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Commusoft3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Powered Now3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • BigChange1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Simpro1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about field service software

5 answers

Brands are shown in the order each answer named them. The survey took place in United Kingdom on October 23, 2026.

Which field service software compete with ServiceM8?

ServiceM8 against field service software in the United Kingdom, by month

Share of searches by month for Tradify, Joblogic, BigChange, ServiceM8, Simpro, Commusoft, Powered Now. The figures are in the table below the chart.

View monthly share of searches table
MonthTradifyJoblogicBigChangeServiceM8SimproCommusoftPowered Now
Oct 202529.8%24.3%19.9%10.9%8.9%3.1%3.1%
Nov 202533.7%22.5%18.4%10.1%8.2%3.5%3.5%
Dec 202543.4%19.4%15.9%8.6%7%3.1%2.5%
Jan 202641.8%18.6%15.3%10.2%6.8%3.7%3.7%
Feb 202641.8%18.6%15.3%10.2%6.8%4.5%2.9%
Mar 202639.8%17.8%17.8%9.7%7.9%3.5%3.5%
Apr 202643.2%19.3%15.8%8.6%7%3%3%
May 202642.9%19.1%15.7%8.5%7%3.8%3%
Jun 202642.4%18.9%15.5%10.3%6.9%3%3%
Jul 202647.4%17.3%14.2%9.4%6.3%2.7%2.7%
Aug 202646.1%16.8%13.8%11.2%6.1%3.2%2.7%
Sep 202647.4%17.3%14.2%9.4%6.3%2.7%2.7%

  1. 1.Tradify

    47.4%

    Held 1st. 33.1K estimated branded searches, +22.1% vs prior month. Share +1.3 points.

  2. 2.Joblogic

    17.3%

    Held 2nd. 12.1K estimated branded searches, +22.2% vs prior month. Share +0.5 points.

  3. 3.BigChange

    14.2%

    Held 3rd. 9.9K estimated branded searches, +22.2% vs prior month. Share +0.4 points.

  4. 4.ServiceM8

    9.4%

    Held 4th. 6.6K estimated branded searches, 0% vs prior month. Share -1.8 points.

  5. 5.Simpro

    6.3%

    Held 5th. 4.4K estimated branded searches, +22.2% vs prior month. Share +0.2 points.

  6. 6.Commusoft

    2.7%

    Held 6th. 1.9K estimated branded searches, 0% vs prior month. Share -0.5 points.

  7. 7.Powered Now

    2.7%

    Held 7th. 1.9K estimated branded searches, +18.8% vs prior month. Share 0 points.

Compare popularity between ServiceM8 and its closest rivals

Every comparison with ServiceM8

6 comparisons

How has branded search demand for ServiceM8 changed in the United Kingdom over the last 12 months?

3 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for ServiceM8 in the United Kingdom held steady at 6.6K.
  • Across the 12 months ending September 2026, ServiceM8’s share of searches among field service software in the United Kingdom decreased from 10.9% to 9.4%.
  • Across the 12 months ending September 2026, ServiceM8’s share of searches among field service software in the United Kingdom peaked at 11.2% in August 2026 and was lowest at 8.5% in May 2026.

How did search popularity change for United Kingdom field service software in September 2026?

6 changes

  1. In September 2026, Tradify gained share of searches among field service software in the United Kingdom, from 46.1% to 47.4%.

  2. In September 2026, ServiceM8 lost share of searches among field service software in the United Kingdom, from 11.2% to 9.4%.

  3. In September 2026, Commusoft lost share of searches among field service software in the United Kingdom, from 3.2% to 2.7%.

  4. Estimated monthly branded searches for Simpro in the United Kingdom fell 18.5% over 12 measured months, from 5.4K to 4.4K in September 2026.

  5. Estimated monthly branded searches for Joblogic in the United Kingdom fell 18.2% over 12 measured months, from 14.8K to 12.1K in September 2026.

  6. Estimated monthly branded searches for BigChange in the United Kingdom fell 18.2% over 12 measured months, from 12.1K to 9.9K in September 2026.

How are ServiceM8’s branded searches counted?

1 search term

Brandwave collects information about searches that people make online using ServiceM8’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • servicem8

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How the Brand Demand Index is measured

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