Brandwave

Joblogic vs ServiceM8:Which is more popular?

In September 2026, Joblogic had more branded searches than ServiceM8 among field service software in the United Kingdom. Joblogic had about 12,100 branded searches, while ServiceM8 had 6,600. Joblogic made up 17.3% of all field service software searches we track, and ServiceM8 accounted for 9.4%. When we asked ChatGPT and Google AI Overviews about field service software, Joblogic and ServiceM8 each appeared in four of the five answers. ServiceM8 was mentioned before Joblogic in four out of five answers.

Among field service software in the United Kingdom in September 2026

Who do people search for more?

Joblogic, about 83% more searches than ServiceM8

Joblogic 12.1K searchesServiceM8 6.6K searches

Who does AI mention more?

Both were mentioned in 4 of 5 answers.

Joblogic in 4 of 5ServiceM8 in 4 of 5

Who does AI recommend more?

ServiceM8, named ahead of Joblogic in 4 of 5 answers

ServiceM8 first in 4Joblogic first in 1

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Top field service software in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Joblogic was mentioned in four out of five: in two of the three ChatGPT answers and in both Google AI Overviews. ServiceM8 was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. ServiceM8 was listed before Joblogic in four out of five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Tradify1st
  2. ServiceM82nd
  3. Joblogic3rd
  4. Powered Now4th
  5. Commusoft5th
  6. BigChange6th
  7. Simpro7th

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Tradify4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Joblogic4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • ServiceM84 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Commusoft3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Powered Now3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • BigChange1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Simpro1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about field service software

5 answers

Brands are shown in the order each answer named them. The survey took place in United Kingdom on October 23, 2026.

Is Joblogic or ServiceM8 more popular in search?

This chart shows how often people search Google for Joblogic and ServiceM8 by name. Each line represents a brand's share of searches for all seven field service software we track, month by month, from searches in United Kingdom.

Joblogic and ServiceM8 among field service software in the United Kingdom, by month

Share of searches by month for Joblogic, ServiceM8. The figures are in the table below the chart.

View monthly share of searches table
MonthTradifyJoblogicBigChangeServiceM8SimproCommusoftPowered Now
Oct 202529.8%24.3%19.9%10.9%8.9%3.1%3.1%
Nov 202533.7%22.5%18.4%10.1%8.2%3.5%3.5%
Dec 202543.4%19.4%15.9%8.6%7%3.1%2.5%
Jan 202641.8%18.6%15.3%10.2%6.8%3.7%3.7%
Feb 202641.8%18.6%15.3%10.2%6.8%4.5%2.9%
Mar 202639.8%17.8%17.8%9.7%7.9%3.5%3.5%
Apr 202643.2%19.3%15.8%8.6%7%3%3%
May 202642.9%19.1%15.7%8.5%7%3.8%3%
Jun 202642.4%18.9%15.5%10.3%6.9%3%3%
Jul 202647.4%17.3%14.2%9.4%6.3%2.7%2.7%
Aug 202646.1%16.8%13.8%11.2%6.1%3.2%2.7%
Sep 202647.4%17.3%14.2%9.4%6.3%2.7%2.7%

How has the Joblogic and ServiceM8 comparison changed over the last 12 months?

3 findings

How did search popularity change for United Kingdom field service software in September 2026?

2 changes
  1. In September 2026, ServiceM8 lost share of searches among field service software in the United Kingdom, from 11.2% to 9.4%.

  2. Estimated monthly branded searches for Joblogic in the United Kingdom fell 18.2% over 12 measured months, from 14.8K to 12.1K in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Joblogic’s and ServiceM8’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Joblogic

1 branded search term

  • joblogic

ServiceM8

1 branded search term

  • servicem8

How the Brand Demand Index is measured

Other head-to-heads among field service software

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