How popular isNAPA Auto Parts?
In September 2026, people searched for NAPA Auto Parts by name about 40,500 times in the United Kingdom, a 49.4% increase from the previous year. These searches made up 1.2% of all United Kingdom auto parts retailer searches, placing NAPA Auto Parts fifth out of seven retailers. When we asked both ChatGPT and Google AI Overviews about auto parts retailers, NAPA Auto Parts appeared in two of the five answers and was the seventh most recommended of the seven.
NAPA Auto Parts is the fifth most searched of 7 competitors and the seventh most recommended in AI answers.
Euro Car PartsShare of searches 42.8%Mentioned in 5 of 5 AI answersPlace in AI recommendations 1st
HalfordsShare of searches 42.8%Mentioned in 3 of 5 AI answersPlace in AI recommendations 5th
GSF Car PartsShare of searches 10.5%Mentioned in 5 of 5 AI answersPlace in AI recommendations 2nd
AutodocShare of searches 1.7%Mentioned in 3 of 5 AI answersPlace in AI recommendations 3rd
NAPA Auto PartsShare of searches 1.2%Mentioned in 2 of 5 AI answersPlace in AI recommendations 7th
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Top auto parts retailers in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, NAPA Auto Parts was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. NAPA Auto Parts is the seventh most recommended of the seven.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Euro Car Parts5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
GSF Car Parts5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Halfords3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Autodoc3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
NAPA Auto Parts2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
PartsinMotion2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Car Parts 4 Less2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
See every answer about auto parts retailers
5 answers
Asked ChatGPT
“Which auto parts retailer should I shop at in the UK?”
Asked ChatGPT
“What are the best auto parts retailers in the UK?”
Asked ChatGPT
“What's the best auto parts retailer in the UK for car parts?”
Searched Google, AI Overview
“car parts uk”
Searched Google, AI Overview
“cheap car parts uk”
Brands are shown in the order each answer named them. The survey took place in United Kingdom on October 19, 2026.
Which auto parts retailers compete with NAPA Auto Parts?
Share of searches by month for Euro Car Parts, Halfords, GSF Car Parts, NAPA Auto Parts. The figures are in the table below the chart.
View monthly share of searches table
| Month | Euro Car Parts | Halfords | GSF Car Parts | Autodoc | NAPA Auto Parts | PartsinMotion | Car Parts 4 Less |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 39.9% | 48.7% | 8% | 1.6% | 0.72% | 0.59% | 0.48% |
| Nov 2025 | 39.9% | 48.7% | 8% | 1.6% | 0.72% | 0.48% | 0.48% |
| Dec 2025 | 40% | 48.8% | 8% | 1.3% | 0.88% | 0.48% | 0.4% |
| Jan 2026 | 43.9% | 43.9% | 8.8% | 1.5% | 0.97% | 0.53% | 0.43% |
| Feb 2026 | 42.9% | 42.9% | 10.5% | 1.7% | 0.95% | 0.63% | 0.42% |
| Mar 2026 | 42.9% | 42.9% | 10.5% | 1.7% | 0.95% | 0.63% | 0.42% |
| Apr 2026 | 38.1% | 46.5% | 11.4% | 1.9% | 1% | 0.69% | 0.38% |
| May 2026 | 39.1% | 47.7% | 9.6% | 1.6% | 1.1% | 0.58% | 0.39% |
| Jun 2026 | 39.2% | 47.8% | 9.6% | 1.6% | 0.86% | 0.58% | 0.39% |
| Jul 2026 | 39% | 47.6% | 9.6% | 1.9% | 1.1% | 0.58% | 0.31% |
| Aug 2026 | 39.1% | 47.7% | 9.6% | 1.6% | 1.1% | 0.58% | 0.32% |
| Sep 2026 | 42.8% | 42.8% | 10.5% | 1.7% | 1.2% | 0.63% | 0.35% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, moved from 2nd to 1st | 42.8% | 1.5M | 0% | +3.7 pointsmoved from 2nd to 1st | |
| 2, moved from 1st to 2nd | 42.8% | 1.5M | -18% | -4.9 pointsmoved from 1st to 2nd | |
| 3, held 3rd | 10.5% | 368K | 0% | +0.9 points | |
| 4, held 4th | 1.7% | 60.5K | 0% | +0.1 points | |
| 5, held 5th | 1.2% | 40.5K | 0% | +0.1 points | |
| 6, held 6th | 0.63% | 22.2K | 0% | +0.1 points | |
| 7, held 7th | 0.35% | 12.1K | 0% | 0 points |
42.8%
Moved from 2nd to 1st. 1.5M estimated branded searches, 0% vs prior month. Share +3.7 points.
2.
Halfords42.8%
Moved from 1st to 2nd. 1.5M estimated branded searches, -18% vs prior month. Share -4.9 points.
10.5%
Held 3rd. 368K estimated branded searches, 0% vs prior month. Share +0.9 points.
4.
Autodoc1.7%
Held 4th. 60.5K estimated branded searches, 0% vs prior month. Share +0.1 points.
1.2%
Held 5th. 40.5K estimated branded searches, 0% vs prior month. Share +0.1 points.
0.63%
Held 6th. 22.2K estimated branded searches, 0% vs prior month. Share +0.1 points.
0.35%
Held 7th. 12.1K estimated branded searches, 0% vs prior month. Share 0 points.
Compare popularity between NAPA Auto Parts and its closest rivals
Every comparison with NAPA Auto Parts
6 comparisons
How has branded search demand for NAPA Auto Parts changed in the United Kingdom over the last 12 months?
2 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for NAPA Auto Parts in the United Kingdom rose from 27.1K to 40.5K.
- Across the 12 months ending September 2026, NAPA Auto Parts’ share of searches among auto parts retailers in the United Kingdom held steady, from 0.72% to 1.2%.
How did search popularity change for United Kingdom auto parts retailers in September 2026?
5 changes

In September 2026, Euro Car Parts overtook Halfords to become the leader among auto parts retailers in the United Kingdom, with 42.8% of the searches.

In September 2026, GSF Car Parts gained share of searches among auto parts retailers in the United Kingdom, from 9.6% to 10.5%.

In September 2026, Halfords lost share of searches among auto parts retailers in the United Kingdom, from 47.7% to 42.8%.

Estimated monthly branded searches for NAPA Auto Parts in the United Kingdom rose 49.4% over 12 measured months, from 27.1K to 40.5K in September 2026.

Estimated monthly branded searches for Car Parts 4 Less in the United Kingdom fell 33.1% over 12 measured months, from 18.1K to 12.1K in September 2026.
How are NAPA Auto Parts’ branded searches counted?
1 search term
Brandwave collects information about searches that people make online using NAPA Auto Parts’ name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
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