How popular isMakita?
In September 2026, people searched for Makita by name about 44,900 times in the United Kingdom, a 24.7% increase from the previous year. These searches made up 7.9% of all United Kingdom lawn mower brand searches, placing Makita fifth out of 13 brands. When we asked both ChatGPT and Google AI Overviews about lawn mower brands, Makita appeared in one of the five answers and was the tenth most recommended of the 13.
Makita is the fifth most searched of 13 competitors and the tenth most recommended in AI answers.
RyobiShare of searches 17.8%Mentioned in 1 of 5 AI answersPlace in AI recommendations 4th
MountfieldShare of searches 14.6%Mentioned in 2 of 5 AI answersPlace in AI recommendations 11th
FlymoShare of searches 9.7%Mentioned in 1 of 5 AI answersPlace in AI recommendations 12th
StihlShare of searches 9.7%Mentioned in 2 of 5 AI answersPlace in AI recommendations 2nd
MakitaShare of searches 7.9%Mentioned in 1 of 5 AI answersPlace in AI recommendations 10th
Follow Makita and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Top lawn mower brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Makita was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. Makita is the tenth most recommended of the 13.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Bosch4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers- Mountfield2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Stihl2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
WORX2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers- Ryobi1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Flymo1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Makita1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Einhell1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Honda Power Equipment1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Husqvarna1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about lawn mower brands
5 answers
Asked ChatGPT
“Which lawn mower should I buy in the UK?”
Asked ChatGPT
“What are the best lawn mower brands?”
Asked ChatGPT
“What is the best cordless lawn mower?”
Searched Google, AI Overview
“lawn mower”
Searched Google, AI Overview
“cordless lawn mower”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in United Kingdom on October 26, 2026.
Which lawn mower brands compete with Makita?
Share of searches by month for Ryobi, Mountfield, Flymo, Stihl, Makita, WORX, Einhell, Honda Power Equipment, Husqvarna, Mac Allister, Bosch, Greenworks. The figures are in the table below the chart.
View monthly share of searches table
| Month | Ryobi | Mountfield | Flymo | Stihl | Makita | WORX | Einhell | Honda Power Equipment | Husqvarna | Mac Allister | Bosch | Greenworks | Hayter |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 14.3% | 17.5% | 11.7% | 7.7% | 7.7% | 7.7% | 5% | 7.7% | 5% | 6.4% | 4.2% | 2.7% | 2.3% |
| Nov 2025 | 15.5% | 15.5% | 12.5% | 8.2% | 8.2% | 6.9% | 5.6% | 8.2% | 5.6% | 3.8% | 4.3% | 3.1% | 2.5% |
| Dec 2025 | 15% | 18.9% | 12.6% | 6.9% | 7.9% | 5.7% | 5.7% | 7.9% | 6.9% | 3.1% | 3.8% | 3.1% | 2.5% |
| Jan 2026 | 13.1% | 20% | 13.1% | 6.9% | 6.9% | 5% | 4.1% | 11% | 6.9% | 3.3% | 3.3% | 3.3% | 3.3% |
| Feb 2026 | 8.5% | 19.3% | 10.5% | 5.5% | 7% | 4.7% | 3.8% | 8.5% | 3.8% | 2.6% | 3.8% | 2.9% | 19.3% |
| Mar 2026 | 17.6% | 17.6% | 11.7% | 7.8% | 7.8% | 5.2% | 5.2% | 6.4% | 4.3% | 4.3% | 4.3% | 4.3% | 3.5% |
| Apr 2026 | 25.7% | 14.1% | 11.5% | 6.3% | 7.7% | 7.7% | 5.1% | 5.1% | 3.4% | 4.2% | 3.4% | 2.8% | 2.8% |
| May 2026 | 24% | 13.1% | 10.7% | 7.2% | 7.2% | 7.2% | 5.9% | 5.9% | 4.8% | 4.8% | 3.9% | 2.6% | 2.6% |
| Jun 2026 | 20.6% | 13.8% | 11.2% | 7.5% | 7.5% | 7.5% | 6.1% | 6.1% | 5% | 5% | 4.1% | 2.7% | 2.7% |
| Jul 2026 | 19.3% | 15.8% | 12.9% | 7% | 7% | 7% | 5.8% | 5.8% | 4.6% | 5.8% | 3.8% | 2.6% | 2.6% |
| Aug 2026 | 17.8% | 14.5% | 11.8% | 7.8% | 6.5% | 7.8% | 6.5% | 5.1% | 7.8% | 5.1% | 3.5% | 3.5% | 2.4% |
| Sep 2026 | 17.8% | 14.6% | 9.7% | 9.7% | 7.9% | 7.9% | 6.5% | 6.5% | 5.2% | 5.2% | 4.3% | 2.9% | 1.8% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 17.8% | 9.9K | +50% | +0.1 points | |
| 2, held 2nd | 14.6% | 8.1K | +50% | 0 points | |
| 3, held 3rd | 9.7% | 5.4K | +22.7% | -2.1 points | |
| 4, moved from 5th to 4th | 9.7% | 5.4K | +86.2% | +1.9 pointsmoved from 5th to 4th | |
| 5, moved from 8th to 5th | 7.9% | 4.4K | +83.3% | +1.5 pointsmoved from 8th to 5th | |
| 6, held 6th | 7.9% | 4.4K | +51.7% | +0.1 points | |
| 7, held 7th | 6.5% | 3.6K | +50% | 0 points | |
| 8, moved from 9th to 8th | 6.5% | 3.6K | +89.5% | +1.4 pointsmoved from 9th to 8th | |
| 9, moved from 4th to 9th | 5.2% | 2.9K | 0% | -2.6 pointsmoved from 4th to 9th | |
| 10, held 10th | 5.2% | 2.9K | +52.6% | +0.1 points | |
| 11, held 11th | 4.3% | 2.4K | +84.6% | +0.8 points | |
| 12, held 12th | 2.9% | 1.6K | +23.1% | -0.6 points | |
| 13, held 13th | 1.8% | 1K | +13.6% | -0.6 points |
1.
Ryobi17.8%
Held 1st. 9.9K estimated branded searches, +50% vs prior month. Share +0.1 points.
14.6%
Held 2nd. 8.1K estimated branded searches, +50% vs prior month. Share 0 points.
3.
Flymo9.7%
Held 3rd. 5.4K estimated branded searches, +22.7% vs prior month. Share -2.1 points.
4.
Stihl9.7%
Moved from 5th to 4th. 5.4K estimated branded searches, +86.2% vs prior month. Share +1.9 points.
5.
Makita7.9%
Moved from 8th to 5th. 4.4K estimated branded searches, +83.3% vs prior month. Share +1.5 points.
6.
WORX7.9%
Held 6th. 4.4K estimated branded searches, +51.7% vs prior month. Share +0.1 points.
7.
Einhell6.5%
Held 7th. 3.6K estimated branded searches, +50% vs prior month. Share 0 points.
6.5%
Moved from 9th to 8th. 3.6K estimated branded searches, +89.5% vs prior month. Share +1.4 points.
5.2%
Moved from 4th to 9th. 2.9K estimated branded searches, 0% vs prior month. Share -2.6 points.
10.
Mac Allister5.2%
Held 10th. 2.9K estimated branded searches, +52.6% vs prior month. Share +0.1 points.
11.
Bosch4.3%
Held 11th. 2.4K estimated branded searches, +84.6% vs prior month. Share +0.8 points.
12.
Greenworks2.9%
Held 12th. 1.6K estimated branded searches, +23.1% vs prior month. Share -0.6 points.
13.
Hayter1.8%
Held 13th. 1K estimated branded searches, +13.6% vs prior month. Share -0.6 points.
Makita, Ryobi and 2 other brands sell other things too, so only their searches that name this product count here, like “makita lawn mower”.
Compare popularity between Makita and its closest rivals
Every comparison with Makita
19 comparisons
- DeWalt vs Makita
- Makita vs Ryobi
- Makita vs Milwaukee
- Mac Allister vs Makita
- Erbauer vs Makita
- Festool vs Makita
- Einhell vs Makita
- Black+Decker vs Makita
- Flymo vs Makita
- Makita vs Mountfield
- Makita vs Stihl
- Makita vs WORX
- HiKOKI vs Makita
- Honda Power Equipment vs Makita
- Husqvarna vs Makita
- Makita vs Metabo
- Greenworks vs Makita
- Bosch vs Makita
- Hayter vs Makita
How has branded search demand for Makita changed in the United Kingdom over the last 12 months?
2 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Makita in the United Kingdom rose from 36K to 44.9K.
- Across the 12 months ending September 2026, Makita’s share of searches among lawn mower brands in the United Kingdom peaked at 8.2% in November 2025 and was lowest at 6.5% in August 2026.
How did search popularity change for United Kingdom lawn mower brands in September 2026?
6 changes
In September 2026, Stihl overtook Husqvarna to rank 4th among lawn mower brands in the United Kingdom, with 9.7% of the searches.
In September 2026, Makita overtook Husqvarna and 2 others to rank 5th among lawn mower brands in the United Kingdom, with 7.9% of the searches.
In September 2026, Honda Power Equipment overtook Husqvarna to rank 8th among lawn mower brands in the United Kingdom, with 6.5% of the searches.
In September 2026, Bosch gained share of searches among lawn mower brands in the United Kingdom, from 3.5% to 4.3%.
In September 2026, Husqvarna lost share of searches among lawn mower brands in the United Kingdom, from 7.8% to 5.2%.
In September 2026, Flymo lost share of searches among lawn mower brands in the United Kingdom, from 11.8% to 9.7%.
How are Makita’s branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Makita’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
- makita
- makita lawn mower
Do you work for Makita? To request corrections or removal please contact us via our support page and we will be happy to assist.
Where does Makita compete?
| Competitor set | Rank | Share of searches | Ranking |
|---|---|---|---|
| Power tool brands | 3rd of 12 | 13.8% | Show ranking |
| Lawn mower brands | 5th of 13 | 7.9% | Shown above |
Is Makita your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.