Lawn mower brands in the United Kingdom:Which are most popular?
In September 2026, Ryobi was the most searched lawn mower brand in the United Kingdom, accounting for 17.8% of all searches among the 13 brands we track. When we checked with ChatGPT and Google AI Overviews, Bosch was mentioned most often, in four of the five answers. Bosch was recommended most often, though no response put it first.
RyobiShare of searches 17.8%Mentioned in 1 of 5 AI answersPlace in AI recommendations 4th
MountfieldShare of searches 14.6%Mentioned in 2 of 5 AI answersPlace in AI recommendations 11th
FlymoShare of searches 9.7%Mentioned in 1 of 5 AI answersPlace in AI recommendations 12th
StihlShare of searches 9.7%Mentioned in 2 of 5 AI answersPlace in AI recommendations 2nd
MakitaShare of searches 7.9%Mentioned in 1 of 5 AI answersPlace in AI recommendations 10th
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Top lawn mower brands in ChatGPT and Google AI Overviews
In Brandwave's three ChatGPT questions and two Google AI Overviews, Bosch was mentioned most often, in four of the five answers. Bosch was recommended most often, though no answer put it first. Stihl was second, and WORX was third. Mac Allister, which ranked tenth in searches, was not mentioned at all.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Bosch1st
Stihl2nd
WORX3rd
Ryobi4th
Honda Power Equipment4th
Greenworks4th
Einhell7th
Hayter8th
Husqvarna9th
Makita10th
Mountfield11th
Flymo12th
Mac Allister–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Bosch4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Mountfield2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Stihl2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
WORX2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Ryobi1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Flymo1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Makita1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Einhell1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Honda Power Equipment1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Husqvarna1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Greenworks1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Hayter1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Mac Allister0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about lawn mower brands
5 answers
Asked ChatGPT
“Which lawn mower should I buy in the UK?”
Asked ChatGPT
“What are the best lawn mower brands?”
Asked ChatGPT
“What is the best cordless lawn mower?”
Searched Google, AI Overview
“lawn mower”
Searched Google, AI Overview
“cordless lawn mower”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in United Kingdom on October 26, 2026.
Which lawn mower brands do people search for most?
This chart shows how often people search Google for each lawn mower brand by name. Each line represents a brand's share of searches for all 13 lawn mower brands we track, month by month, from searches in United Kingdom.
Share of searches by month for Ryobi, Mountfield, Flymo, Stihl, Makita, WORX, Einhell, Honda Power Equipment, Husqvarna, Mac Allister, Bosch, Greenworks. The figures are in the table below the chart.
View monthly share of searches table
| Month | Ryobi | Mountfield | Flymo | Stihl | Makita | WORX | Einhell | Honda Power Equipment | Husqvarna | Mac Allister | Bosch | Greenworks | Hayter |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 14.3% | 17.5% | 11.7% | 7.7% | 7.7% | 7.7% | 5% | 7.7% | 5% | 6.4% | 4.2% | 2.7% | 2.3% |
| Nov 2025 | 15.5% | 15.5% | 12.5% | 8.2% | 8.2% | 6.9% | 5.6% | 8.2% | 5.6% | 3.8% | 4.3% | 3.1% | 2.5% |
| Dec 2025 | 15% | 18.9% | 12.6% | 6.9% | 7.9% | 5.7% | 5.7% | 7.9% | 6.9% | 3.1% | 3.8% | 3.1% | 2.5% |
| Jan 2026 | 13.1% | 20% | 13.1% | 6.9% | 6.9% | 5% | 4.1% | 11% | 6.9% | 3.3% | 3.3% | 3.3% | 3.3% |
| Feb 2026 | 8.5% | 19.3% | 10.5% | 5.5% | 7% | 4.7% | 3.8% | 8.5% | 3.8% | 2.6% | 3.8% | 2.9% | 19.3% |
| Mar 2026 | 17.6% | 17.6% | 11.7% | 7.8% | 7.8% | 5.2% | 5.2% | 6.4% | 4.3% | 4.3% | 4.3% | 4.3% | 3.5% |
| Apr 2026 | 25.7% | 14.1% | 11.5% | 6.3% | 7.7% | 7.7% | 5.1% | 5.1% | 3.4% | 4.2% | 3.4% | 2.8% | 2.8% |
| May 2026 | 24% | 13.1% | 10.7% | 7.2% | 7.2% | 7.2% | 5.9% | 5.9% | 4.8% | 4.8% | 3.9% | 2.6% | 2.6% |
| Jun 2026 | 20.6% | 13.8% | 11.2% | 7.5% | 7.5% | 7.5% | 6.1% | 6.1% | 5% | 5% | 4.1% | 2.7% | 2.7% |
| Jul 2026 | 19.3% | 15.8% | 12.9% | 7% | 7% | 7% | 5.8% | 5.8% | 4.6% | 5.8% | 3.8% | 2.6% | 2.6% |
| Aug 2026 | 17.8% | 14.5% | 11.8% | 7.8% | 6.5% | 7.8% | 6.5% | 5.1% | 7.8% | 5.1% | 3.5% | 3.5% | 2.4% |
| Sep 2026 | 17.8% | 14.6% | 9.7% | 9.7% | 7.9% | 7.9% | 6.5% | 6.5% | 5.2% | 5.2% | 4.3% | 2.9% | 1.8% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 17.8% | 9.9K | +50% | +0.1 points | |
| 2, held 2nd | 14.6% | 8.1K | +50% | 0 points | |
| 3, held 3rd | 9.7% | 5.4K | +22.7% | -2.1 points | |
| 4, moved from 5th to 4th | 9.7% | 5.4K | +86.2% | +1.9 pointsmoved from 5th to 4th | |
| 5, moved from 8th to 5th | 7.9% | 4.4K | +83.3% | +1.5 pointsmoved from 8th to 5th | |
| 6, held 6th | 7.9% | 4.4K | +51.7% | +0.1 points | |
| 7, held 7th | 6.5% | 3.6K | +50% | 0 points | |
| 8, moved from 9th to 8th | 6.5% | 3.6K | +89.5% | +1.4 pointsmoved from 9th to 8th | |
| 9, moved from 4th to 9th | 5.2% | 2.9K | 0% | -2.6 pointsmoved from 4th to 9th | |
| 10, held 10th | 5.2% | 2.9K | +52.6% | +0.1 points | |
| 11, held 11th | 4.3% | 2.4K | +84.6% | +0.8 points | |
| 12, held 12th | 2.9% | 1.6K | +23.1% | -0.6 points | |
| 13, held 13th | 1.8% | 1K | +13.6% | -0.6 points |
1.
Ryobi17.8%
Held 1st. 9.9K estimated branded searches, +50% vs prior month. Share +0.1 points.
14.6%
Held 2nd. 8.1K estimated branded searches, +50% vs prior month. Share 0 points.
3.
Flymo9.7%
Held 3rd. 5.4K estimated branded searches, +22.7% vs prior month. Share -2.1 points.
4.
Stihl9.7%
Moved from 5th to 4th. 5.4K estimated branded searches, +86.2% vs prior month. Share +1.9 points.
5.
Makita7.9%
Moved from 8th to 5th. 4.4K estimated branded searches, +83.3% vs prior month. Share +1.5 points.
6.
WORX7.9%
Held 6th. 4.4K estimated branded searches, +51.7% vs prior month. Share +0.1 points.
7.
Einhell6.5%
Held 7th. 3.6K estimated branded searches, +50% vs prior month. Share 0 points.
6.5%
Moved from 9th to 8th. 3.6K estimated branded searches, +89.5% vs prior month. Share +1.4 points.
5.2%
Moved from 4th to 9th. 2.9K estimated branded searches, 0% vs prior month. Share -2.6 points.
10.
Mac Allister5.2%
Held 10th. 2.9K estimated branded searches, +52.6% vs prior month. Share +0.1 points.
11.
Bosch4.3%
Held 11th. 2.4K estimated branded searches, +84.6% vs prior month. Share +0.8 points.
12.
Greenworks2.9%
Held 12th. 1.6K estimated branded searches, +23.1% vs prior month. Share -0.6 points.
13.
Hayter1.8%
Held 13th. 1K estimated branded searches, +13.6% vs prior month. Share -0.6 points.
Ryobi, Makita and 2 other brands sell other things too, so only their searches that name this product count here, like “ryobi lawn mower”.
Which brand is most popular in search among lawn mower brands in the United Kingdom?
13 brands
In September 2026, Ryobi was the most searched among lawn mower brands in the United Kingdom, with an estimated 9.9K branded searches, 17.8% of all searches for the 13 we track. Mountfield is in 2nd place, 3.2 percentage points behind at 14.6%.
| Brand | Share of searches | Peak | Low | Rank |
|---|---|---|---|---|
| 14.3% → 17.8% | 25.7%Apr 2026 | 8.5%Feb 2026 | 2nd → 1st | |
| 17.5% → 14.6% | 20%Jan 2026 | 13.1%May 2026 | 1st → 2nd | |
| 11.7% → 9.7% | 13.1%Jan 2026 | 9.7%Sep 2026 | 3rd | |
| 7.7% → 9.7% | 9.7%Sep 2026 | 5.5%Feb 2026 | 6th → 4th | |
| 7.7% → 7.9% | 8.2%Nov 2025 | 6.5%Aug 2026 | 5th | |
| 7.7% → 7.9% | 7.9%Sep 2026 | 4.7%Feb 2026 | 7th → 6th | |
| 5% → 6.5% | 6.5%Sep 2026 | 3.8%Feb 2026 | 9th → 7th | |
| 7.7% → 6.5% | 11%Jan 2026 | 5.1%Aug 2026 | 4th → 8th | |
| 5% → 5.2% | 7.8%Aug 2026 | 3.4%Apr 2026 | 10th → 9th | |
| 6.4% → 5.2% | 6.4%Oct 2025 | 2.6%Feb 2026 | 8th → 10th | |
| 4.2% → 4.3% | 4.3%Sep 2026 | 3.3%Jan 2026 | 11th | |
| 2.7% → 2.9% | 4.3%Mar 2026 | 2.6%Jul 2026 | 12th | |
| 2.3% → 1.8% | 19.3%Feb 2026 | 1.8%Sep 2026 | 13th |
Each finding as a sentence
- Across the 12 months ending September 2026, Ryobi’s share of searches among lawn mower brands in the United Kingdom increased from 14.3% to 17.8%.
- Across the 12 months ending September 2026, Mountfield’s share of searches among lawn mower brands in the United Kingdom decreased from 17.5% to 14.6%.
- Across the 12 months ending September 2026, Flymo’s share of searches among lawn mower brands in the United Kingdom decreased from 11.7% to 9.7%.
- Across the 12 months ending September 2026, Stihl’s share of searches among lawn mower brands in the United Kingdom increased from 7.7% to 9.7%.
- Across the 12 months ending September 2026, Einhell’s share of searches among lawn mower brands in the United Kingdom increased from 5% to 6.5%.
- Across the 12 months ending September 2026, Honda Power Equipment’s share of searches among lawn mower brands in the United Kingdom decreased from 7.7% to 6.5%.
- Across the 12 months ending September 2026, Mac Allister’s share of searches among lawn mower brands in the United Kingdom decreased from 6.4% to 5.2%.
- Across the 12 months ending September 2026, Hayter’s share of searches among lawn mower brands in the United Kingdom decreased from 2.3% to 1.8%.
- Across the 12 months ending September 2026, Ryobi’s share of searches among lawn mower brands in the United Kingdom peaked at 25.7% in April 2026 and was lowest at 8.5% in February 2026.
- Across the 12 months ending September 2026, Mountfield’s share of searches among lawn mower brands in the United Kingdom peaked at 20% in January 2026 and was lowest at 13.1% in May 2026.
- Across the 12 months ending September 2026, Flymo’s share of searches among lawn mower brands in the United Kingdom peaked at 13.1% in January 2026 and was lowest at 9.7% in September 2026.
- Across the 12 months ending September 2026, Stihl’s share of searches among lawn mower brands in the United Kingdom peaked at 9.7% in September 2026 and was lowest at 5.5% in February 2026.
- Across the 12 months ending September 2026, Makita’s share of searches among lawn mower brands in the United Kingdom peaked at 8.2% in November 2025 and was lowest at 6.5% in August 2026.
- Across the 12 months ending September 2026, WORX’s share of searches among lawn mower brands in the United Kingdom peaked at 7.9% in September 2026 and was lowest at 4.7% in February 2026.
- Across the 12 months ending September 2026, Einhell’s share of searches among lawn mower brands in the United Kingdom peaked at 6.5% in September 2026 and was lowest at 3.8% in February 2026.
- Across the 12 months ending September 2026, Honda Power Equipment’s share of searches among lawn mower brands in the United Kingdom peaked at 11% in January 2026 and was lowest at 5.1% in August 2026.
- Across the 12 months ending September 2026, Husqvarna’s share of searches among lawn mower brands in the United Kingdom peaked at 7.8% in August 2026 and was lowest at 3.4% in April 2026.
- Across the 12 months ending September 2026, Mac Allister’s share of searches among lawn mower brands in the United Kingdom peaked at 6.4% in October 2025 and was lowest at 2.6% in February 2026.
- Across the 12 months ending September 2026, Bosch’s share of searches among lawn mower brands in the United Kingdom peaked at 4.3% in September 2026 and was lowest at 3.3% in January 2026.
- Across the 12 months ending September 2026, Greenworks’ share of searches among lawn mower brands in the United Kingdom peaked at 4.3% in March 2026 and was lowest at 2.6% in July 2026.
- Across the 12 months ending September 2026, Hayter’s share of searches among lawn mower brands in the United Kingdom peaked at 19.3% in February 2026 and was lowest at 1.8% in September 2026.
- Across the 12 months ending September 2026, Ryobi rose from 2nd to 1st among lawn mower brands in the United Kingdom.
- Across the 12 months ending September 2026, Mountfield fell from 1st to 2nd among lawn mower brands in the United Kingdom.
- Across the 12 months ending September 2026, Stihl rose from 6th to 4th among lawn mower brands in the United Kingdom.
- Across the 12 months ending September 2026, WORX rose from 7th to 6th among lawn mower brands in the United Kingdom.
- Across the 12 months ending September 2026, Einhell rose from 9th to 7th among lawn mower brands in the United Kingdom.
- Across the 12 months ending September 2026, Honda Power Equipment fell from 4th to 8th among lawn mower brands in the United Kingdom.
- Across the 12 months ending September 2026, Husqvarna rose from 10th to 9th among lawn mower brands in the United Kingdom.
- Across the 12 months ending September 2026, Mac Allister fell from 8th to 10th among lawn mower brands in the United Kingdom.
- Across the 12 months ending September 2026, Makita, Bosch and Greenworks held steady: their share of searches among lawn mower brands in the United Kingdom each moved less than 0.5 percentage points.
How did search popularity change for United Kingdom lawn mower brands in September 2026?
8 changes

In September 2026, Stihl overtook Husqvarna to rank 4th among lawn mower brands in the United Kingdom, with 9.7% of the searches.

In September 2026, Makita overtook Husqvarna and 2 others to rank 5th among lawn mower brands in the United Kingdom, with 7.9% of the searches.

In September 2026, Honda Power Equipment overtook Husqvarna to rank 8th among lawn mower brands in the United Kingdom, with 6.5% of the searches.

In September 2026, Bosch gained share of searches among lawn mower brands in the United Kingdom, from 3.5% to 4.3%.

In September 2026, Husqvarna lost share of searches among lawn mower brands in the United Kingdom, from 7.8% to 5.2%.

In September 2026, Flymo lost share of searches among lawn mower brands in the United Kingdom, from 11.8% to 9.7%.

In September 2026, Greenworks lost share of searches among lawn mower brands in the United Kingdom, from 3.5% to 2.9%.

In September 2026, Hayter lost share of searches among lawn mower brands in the United Kingdom, from 2.4% to 1.8%.
How are branded searches counted for lawn mower brands?
13 search terms
Each brand's share of searches among lawn mower brands comes from the terms listed under its name. When people mostly search for a brand because of something else it sells, only the searches that name this product count here.
Ryobi
1 branded search term
- ryobi lawn mower
Mountfield
1 branded search term
- mountfield lawn mower
Flymo
1 branded search term
- flymo
Stihl
1 branded search term
- stihl lawn mower
Makita
1 branded search term
- makita lawn mower
WORX
1 branded search term
- worx lawn mower
Einhell
1 branded search term
- einhell lawn mower
Honda Power Equipment
1 branded search term
- honda lawn mower
Husqvarna
1 branded search term
- husqvarna lawn mower
Mac Allister
1 branded search term
- mac allister lawn mower
Bosch
1 branded search term
- bosch lawn mower
Greenworks
1 branded search term
- greenworks lawn mower
Hayter
1 branded search term
- hayter lawn mower
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