How popular isAtom bank?
In September 2026, people searched for Atom bank by name about 12,100 times in the United Kingdom, a 33.1% decrease from the previous year. These searches made up 3.2% of all United Kingdom neobank searches, placing Atom bank sixth out of seven brands. When we asked both ChatGPT and Google AI Overviews about neobanks, Atom bank did not appear in any of the answers.
Atom bank is the sixth most searched of 7 competitors and not listed in any AI answer.
MonzoShare of searches 41.5%Mentioned in 5 of 5 AI answersPlace in AI recommendations 2nd
RevolutShare of searches 23.2%Mentioned in 4 of 5 AI answersPlace in AI recommendations 4th
Starling BankShare of searches 21.1%Mentioned in 5 of 5 AI answersPlace in AI recommendations 1st
ZopaShare of searches 5.8%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
Atom bankShare of searches 3.2%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
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Top neobanks in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Atom bank did not appear in any of the five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Monzo5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Starling Bank5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Chase UK5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers- Revolut4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Zopa0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Atom bank0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Kroo0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about neobanks
5 answers
Asked ChatGPT
“Which neobank should I use in the UK?”
Asked ChatGPT
“What are the best neobanks in the UK?”
Asked ChatGPT
“What's the best neobank in the UK for everyday banking?”
Searched Google, AI Overview
“neobanks uk”
Searched Google, AI Overview
“mobile bank account”
Brands are shown in the order each answer named them. The survey took place in United Kingdom on October 19, 2026.
Which neobanks compete with Atom bank?
Share of searches by month for Monzo, Revolut, Starling Bank, Zopa, Chase UK, Atom bank. The figures are in the table below the chart.
View monthly share of searches table
| Month | Monzo | Revolut | Starling Bank | Zopa | Chase UK | Atom bank | Kroo |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 31.4% | 22.7% | 25.2% | 6.9% | 6.1% | 5.6% | 2.1% |
| Nov 2025 | 30.2% | 21.8% | 27.7% | 7.6% | 5.6% | 5.1% | 2.1% |
| Dec 2025 | 31.7% | 22.1% | 26.3% | 7.2% | 5.8% | 4.8% | 2.1% |
| Jan 2026 | 40.6% | 17.2% | 24.3% | 5.5% | 6.1% | 4.5% | 1.8% |
| Feb 2026 | 32.1% | 20.2% | 26.5% | 7.3% | 6.6% | 4.9% | 2.4% |
| Mar 2026 | 30.8% | 24.9% | 24.7% | 6.7% | 6.1% | 4.5% | 2.2% |
| Apr 2026 | 29.1% | 23% | 29% | 6.6% | 5.6% | 4.4% | 2.4% |
| May 2026 | 30.6% | 24.7% | 26.5% | 5.9% | 6.1% | 4% | 2.2% |
| Jun 2026 | 29.2% | 26.9% | 25.9% | 7.2% | 4.9% | 3.9% | 2% |
| Jul 2026 | 30.2% | 28.5% | 24.4% | 5.5% | 5.7% | 3.7% | 2.1% |
| Aug 2026 | 36.7% | 24.5% | 23.2% | 5.2% | 4.4% | 4.2% | 1.8% |
| Sep 2026 | 41.5% | 23.2% | 21.1% | 5.8% | 3.5% | 3.2% | 1.7% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 41.5% | 158K | +23.8% | +4.8 points | |
| 2, held 2nd | 23.2% | 88.5K | +3.9% | -1.2 points | |
| 3, held 3rd | 21.1% | 80.3K | -0.66% | -2.1 points | |
| 4, held 4th | 5.8% | 22.2K | +22.7% | +0.6 points | |
| 5, held 5th | 3.5% | 13.5K | -11.8% | -0.9 points | |
| 6, held 6th | 3.2% | 12.1K | -18.2% | -1.1 points | |
| 7, held 7th | 1.7% | 6.3K | 0% | -0.2 points |
1.
Monzo41.5%
Held 1st. 158K estimated branded searches, +23.8% vs prior month. Share +4.8 points.
2.
Revolut23.2%
Held 2nd. 88.5K estimated branded searches, +3.9% vs prior month. Share -1.2 points.
21.1%
Held 3rd. 80.3K estimated branded searches, -0.66% vs prior month. Share -2.1 points.
4.
Zopa5.8%
Held 4th. 22.2K estimated branded searches, +22.7% vs prior month. Share +0.6 points.
5.
Chase UK3.5%
Held 5th. 13.5K estimated branded searches, -11.8% vs prior month. Share -0.9 points.
3.2%
Held 6th. 12.1K estimated branded searches, -18.2% vs prior month. Share -1.1 points.
7.
Kroo1.7%
Held 7th. 6.3K estimated branded searches, 0% vs prior month. Share -0.2 points.
Monzo sells other things too, so only its searches that name this product count here, like “monzo app”.
Compare popularity between Atom bank and its closest rivals
Every comparison with Atom bank
6 comparisons
How has branded search demand for Atom bank changed in the United Kingdom over the last 12 months?
2 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Atom bank in the United Kingdom fell from 18.1K to 12.1K.
- Across the 12 months ending September 2026, Atom bank’s share of searches among neobanks in the United Kingdom decreased from 5.6% to 3.2%.
How did search popularity change for United Kingdom neobanks in September 2026?
6 changes
In September 2026, Monzo gained share of searches among neobanks in the United Kingdom, from 36.7% to 41.5%.
In September 2026, Zopa gained share of searches among neobanks in the United Kingdom, from 5.2% to 5.8%.
In September 2026, Starling Bank lost share of searches among neobanks in the United Kingdom, from 23.2% to 21.1%.
In September 2026, Revolut lost share of searches among neobanks in the United Kingdom, from 24.5% to 23.2%.
In September 2026, Atom bank lost share of searches among neobanks in the United Kingdom, from 4.2% to 3.2%.
In September 2026, Chase UK lost share of searches among neobanks in the United Kingdom, from 4.4% to 3.5%.
How are Atom bank’s branded searches counted?
1 search term
Brandwave collects information about searches that people make online using Atom bank’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
- atom bank
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