Whakatane insurance brokers in New Zealand:Which brands are most popular in search?
In August 2026, Dawson Insurance was the most searched among whakatane insurance brokers in New Zealand, with an estimated 20 branded searches and 66.7% estimated Share of Search within this set.
Dawson Insurance66.7%
Rothbury33.3%
ABC Insurance—
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Share of SearchLeaderboard
Compare Whakatane insurance brokers using branded searches made in Whakatāne. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Dawson Insurance, Rothbury. The figures are in the table below the chart.
View monthly share of search table
| Month | Dawson Insurance | Rothbury | ABC Insurance |
|---|---|---|---|
| Oct 2025 | 71.4% | 28.6% | — |
| Nov 2025 | 77.8% | 22.2% | — |
| Dec 2025 | 75% | 25% | — |
| Jan 2026 | 71.4% | 28.6% | — |
| Feb 2026 | 83.3% | 16.7% | — |
| Mar 2026 | 87.5% | 12.5% | — |
| Apr 2026 | 60% | 40% | — |
| May 2026 | 60% | 40% | — |
| Jun 2026 | 75% | 25% | — |
| Jul 2026 | 75% | 25% | — |
| Aug 2026 | 66.7% | 33.3% | — |
| Sep 2026 | — | — | — |
This month’s ranking, August 2026
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 66.7% | 20 | -33.3% | -8.3 points | |
| 2, held 2nd | 33.3% | 10 | 0% | +8.3 points | |
| —, not measured this month | — | — | — | — |
66.7%
held 1st · 20 estimated branded searches · -33.3% vs prior month · -8.3 points
2.
Rothbury33.3%
held 2nd · 10 estimated branded searches · 0% vs prior month · +8.3 points
not measured this month · — estimated branded searches · — vs prior month · —
Compare search popularity between leading brands
Which brand is most popular in search among whakatane insurance brokers in New Zealand?
2 brands
In August 2026, Dawson Insurance was the most searched among whakatane insurance brokers in New Zealand, with an estimated 20 branded searches and 66.7% estimated Share of Search within this set. Rothbury is in 2nd place, 33.3 percentage points behind at 33.3% Share of Search.
| Brand | Share of Search | Peak | Low | Rank |
|---|---|---|---|---|
| Dawson Insurance | 71.4% → 66.7% | 87.5%Mar 2026 | 60%Apr 2026 | 1st |
| Rothbury | 28.6% → 33.3% | 40%Apr 2026 | 12.5%Mar 2026 | 2nd |
Each finding as a sentence
- Across the 11 months ending August 2026, Dawson Insurance’s estimated Share of Search among whakatane insurance brokers in New Zealand decreased from 71.4% to 66.7%.
- Across the 11 months ending August 2026, Rothbury’s estimated Share of Search among whakatane insurance brokers in New Zealand increased from 28.6% to 33.3%.
- Across the 11 months ending August 2026, Dawson Insurance’s estimated Share of Search among whakatane insurance brokers in New Zealand peaked at 87.5% in March 2026 and was lowest at 60% in April 2026.
- Across the 11 months ending August 2026, Rothbury’s estimated Share of Search among whakatane insurance brokers in New Zealand peaked at 40% in April 2026 and was lowest at 12.5% in March 2026.
- Across the 11 months ending August 2026, ABC Insurance held steady: its estimated Share of Search among whakatane insurance brokers in New Zealand moved less than 0.5 percentage points.
How did search popularity change for New Zealand whakatane insurance brokers in August 2026?
2 changes
In August 2026, Rothbury gained estimated Share of Search among whakatane insurance brokers in New Zealand, from 25% to 33.3%.
In August 2026, Dawson Insurance lost estimated Share of Search among whakatane insurance brokers in New Zealand, from 75% to 66.7%.
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