Brandwave

Wellington electrical contractors in New Zealand:Which brands are most popular in search?

Millars Electrical and Seven Electrical share the highest estimated Share of Search among wellington electrical contractors in New Zealand, at 42.1% in August 2026.

Share of Search, August 2026
  1. Millars Electrical42.1%
  2. Seven Electrical42.1%
  3. Weka Electrical10.5%
  4. GT Electrical5.3%

Follow wellington electrical contractors and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Track your brand in this set →

Share of SearchLeaderboard

Compare Wellington electrical contractors using branded searches made in Wellington. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among wellington electrical contractors in New Zealand, by month

Share of Search by month for Millars Electrical, Seven Electrical, Weka Electrical, GT Electrical. The figures are in the table below the chart.

View monthly share of search table
MonthMillars ElectricalSeven ElectricalWeka ElectricalGT Electrical
Oct 202541.7%41.7%8.3%8.3%
Nov 202560%30%5%5%
Dec 202542.9%35.7%7.1%14.3%
Jan 202633.3%53.3%6.7%6.7%
Feb 202646.2%38.5%7.7%7.7%
Mar 202644.4%33.3%11.1%11.1%
Apr 202633.3%40%13.3%13.3%
May 202644.4%44.4%5.6%5.6%
Jun 202635.3%35.3%17.6%11.8%
Jul 202621.4%50%14.3%14.3%
Aug 202642.1%42.1%10.5%5.3%
Sep 2026————

This month’s ranking, August 2026

  1. moved from 2nd to 1st · 80 estimated branded searches · +166.7% vs prior month · +20.7 points

  2. moved from 1st to 2nd · 80 estimated branded searches · +14.3% vs prior month · -7.9 points

  3. moved from 4th to 3rd · 20 estimated branded searches · 0% vs prior month · -3.8 points

  4. moved from 3rd to 4th · 10 estimated branded searches · -50% vs prior month · -9 points

Compare search popularity between leading brands

Which brand is most popular in search among wellington electrical contractors in New Zealand?

Millars Electrical and Seven Electrical share the highest estimated Share of Search among wellington electrical contractors in New Zealand, at 42.1% in August 2026.

New Zealand wellington electrical contractors, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
Millars Electrical41.7% → 42.1%60%Nov 202521.4%Jul 20261st
Seven Electrical41.7% → 42.1%53.3%Jan 202630%Nov 20252nd
Weka Electrical8.3% → 10.5%17.6%Jun 20265%Nov 20254th → 3rd
GT Electrical8.3% → 5.3%14.3%Dec 20255%Nov 20253rd → 4th

Each finding as a sentence

  • Across the 11 months ending August 2026, Weka Electrical’s estimated Share of Search among wellington electrical contractors in New Zealand increased from 8.3% to 10.5%.
  • Across the 11 months ending August 2026, GT Electrical’s estimated Share of Search among wellington electrical contractors in New Zealand decreased from 8.3% to 5.3%.
  • Across the 11 months ending August 2026, Millars Electrical’s estimated Share of Search among wellington electrical contractors in New Zealand peaked at 60% in November 2025 and was lowest at 21.4% in July 2026.
  • Across the 11 months ending August 2026, Seven Electrical’s estimated Share of Search among wellington electrical contractors in New Zealand peaked at 53.3% in January 2026 and was lowest at 30% in November 2025.
  • Across the 11 months ending August 2026, Weka Electrical’s estimated Share of Search among wellington electrical contractors in New Zealand peaked at 17.6% in June 2026 and was lowest at 5% in November 2025.
  • Across the 11 months ending August 2026, GT Electrical’s estimated Share of Search among wellington electrical contractors in New Zealand peaked at 14.3% in December 2025 and was lowest at 5% in November 2025.
  • Across the 11 months ending August 2026, Weka Electrical rose from 4th to 3rd among wellington electrical contractors in New Zealand.
  • Across the 11 months ending August 2026, GT Electrical fell from 3rd to 4th among wellington electrical contractors in New Zealand.
  • Across the 11 months ending August 2026, Millars Electrical and Seven Electrical held steady: their estimated Share of Search among wellington electrical contractors in New Zealand each moved less than 0.5 percentage points.

How did search popularity change for New Zealand wellington electrical contractors in August 2026?

  1. In August 2026, Millars Electrical overtook Seven Electrical to take the highest estimated Share of Search among wellington electrical contractors in New Zealand, at 42.1%.

  2. In August 2026, GT Electrical lost estimated Share of Search among wellington electrical contractors in New Zealand, from 14.3% to 5.3%.

  3. In August 2026, Seven Electrical lost estimated Share of Search among wellington electrical contractors in New Zealand, from 50% to 42.1%.

  4. In August 2026, Weka Electrical lost estimated Share of Search among wellington electrical contractors in New Zealand, from 14.3% to 10.5%.

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

See your own brand in this picture

Brandwave tracks your branded demand next to your campaigns, spend and outcomes, so you can see what moved your numbers, not just that they moved.