The Bay Hill vs The Oxford:Which is more popular in New Zealand?
In October 2026, The Oxford had more branded searches than The Bay Hill among Timaru restaurants in New Zealand. The Oxford had about 2,230 branded searches, while The Bay Hill had 320. The Oxford made up 38.7% of all Timaru restaurant searches we track, and The Bay Hill accounted for 5.6%. When we asked ChatGPT and Google AI Overviews about Timaru restaurants, both The Bay Hill and The Oxford appeared in all three answers. The Oxford was mentioned before The Bay Hill in every answer.
Who do people search for more?
The Oxford, about 7 searches for every 1 for The Bay Hill
Who does AI mention more?
Both are mentioned in every answer we collected.
Who does AI recommend more?
The Oxford, named ahead of The Bay Hill in every answer
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Top Timaru restaurants in ChatGPT and Google AI Overviews
In three ChatGPT questions, both The Bay Hill and The Oxford showed up in all three answers. The Oxford was listed before The Bay Hill in every answer.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
The Oxford3 of 3Named in 3 of 3 ChatGPT answers
Pier 64 Restaurant & Bar3 of 3Named in 3 of 3 ChatGPT answers
Street Food Kitchen3 of 3Named in 3 of 3 ChatGPT answers
The Bay Hill3 of 3Named in 3 of 3 ChatGPT answers
See every answer about Timaru restaurants
3 answers
Asked ChatGPT
“Which restaurant should I go to in Timaru, New Zealand?”
Asked ChatGPT
“What are the best restaurants in Timaru, New Zealand?”
Asked ChatGPT
“What's the best restaurant in Timaru, New Zealand for a meal out?”
Searched Google, AI Overview
“restaurants timaru”
Google showed no AI Overview for this search.
Searched Google, AI Overview
“places to eat timaru”
Google showed no AI Overview for this search.
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Is The Bay Hill or The Oxford more popular in search?
This chart shows how often people search Google for The Bay Hill and The Oxford by name. Each line represents a brand's share of searches for all four Timaru restaurants we track, month by month, from searches in New Zealand.
Share of searches by month for The Oxford, The Bay Hill. The figures are in the table below the chart.
View monthly share of searches table
| Month | The Oxford | Pier 64 Restaurant & Bar | Street Food Kitchen | The Bay Hill |
|---|---|---|---|---|
| Nov 2025 | 44.7% | 24.9% | 25.7% | 4.7% |
| Dec 2025 | 46.4% | 23.5% | 24.7% | 5.4% |
| Jan 2026 | 42.8% | 24.9% | 26.2% | 6% |
| Feb 2026 | 45.3% | 31.5% | 18.5% | 4.7% |
| Mar 2026 | 45.1% | 29.9% | 19.7% | 5.3% |
| Apr 2026 | 32.8% | 24.9% | 24.6% | 17.7% |
| May 2026 | 43.9% | 21.5% | 28.5% | 6.1% |
| Jun 2026 | 43.8% | 19.4% | 30.4% | 6.4% |
| Jul 2026 | 38.1% | 24.3% | 30.7% | 6.9% |
| Aug 2026 | 46.6% | 18.7% | 25.7% | 9% |
| Sep 2026 | 41.6% | 25.1% | 25.3% | 7.9% |
| Oct 2026 | 38.7% | 33% | 22.7% | 5.6% |
How has branded search for The Bay Hill and The Oxford changed in New Zealand over the last 12 months?
3 findings
- The Oxford was ahead of The Bay Hill in every measured month of the 12 months ending October 2026.
- Across the 12 months ending October 2026, The Bay Hill’s share of searches among Timaru restaurants in New Zealand moved from 4.7% to 5.6%, and its estimated monthly branded searches moved from 300 to 320.
- Across the 12 months ending October 2026, The Oxford’s share of searches among Timaru restaurants in New Zealand moved from 44.7% to 38.7%, and its estimated monthly branded searches moved from 2.9K to 2.2K.
How did search popularity change for New Zealand Timaru restaurants in October 2026?
2 changes

In October 2026, The Oxford lost share of searches among Timaru restaurants in New Zealand, from 41.6% to 38.7%.

In October 2026, The Bay Hill lost share of searches among Timaru restaurants in New Zealand, from 7.9% to 5.6%.
How are The Bay Hill’s and The Oxford’s branded searches counted?
8 search terms
Brandwave collects information about searches that people make online using The Bay Hill’s and The Oxford’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
The Bay Hill
5 branded search terms
- bay hill timaru
- bay hill timaru menu
- the bay hill
- the bay hill restaurant
- the bay hill timaru
The Oxford
3 branded search terms
- oxford timaru
- the oxford
- the oxford timaru
Other head-to-heads among Timaru restaurants

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