Brandwave

Atticus Finch vs Sabroso:Which is more popular?

In September 2026, Atticus Finch had more branded searches than Sabroso among Rotorua restaurants in New Zealand. Atticus Finch had about 5,740 branded searches, while Sabroso had 1,500. Atticus Finch made up 51.7% of all Rotorua restaurant searches we track, and Sabroso accounted for 13.5%. When we asked ChatGPT and Google AI Overviews about Rotorua restaurants, Atticus Finch appeared in three of the four answers and Sabroso in one. Atticus Finch was mentioned before Sabroso in every answer.

Among Rotorua restaurants in New Zealand in September 2026

Who do people search for more?

Atticus Finch, about 4 searches for every 1 for Sabroso

Atticus Finch 5.7K searchesSabroso 1.5K searches

Who does AI mention more?

Atticus Finch, mentioned in 3 of 4 answers, Sabroso in 1

Atticus Finch in 3 of 4Sabroso in 1 of 4

Who does AI recommend more?

Atticus Finch, named ahead of Sabroso in every answer

Atticus Finch first in 2Sabroso never first

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Top Rotorua restaurants in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, Atticus Finch was mentioned in three out of four: in two of the three ChatGPT answers and in the Google AI Overview. Sabroso was mentioned in one out of four: in one of the three ChatGPT answers, but not in the Google AI Overview. Atticus Finch was listed before Sabroso in every answer.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Atticus Finch1st
  2. Poco2nd
  3. Sabroso3rd
  4. Urbano Bistro4th
  5. Te Pā Tū5th

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Atticus Finch3 of 4Named in 2 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Poco3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Te Pā Tū2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Sabroso1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Urbano Bistro1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers

See every answer about Rotorua restaurants

4 answers

  • Asked ChatGPT

    “Which restaurant should I go to in Rotorua, New Zealand?”

    1. 1Atticus Finch
    2. 2Poco

  • Asked ChatGPT

    “What are the best restaurants in Rotorua, New Zealand?”

    1. 1Atticus Finch
    2. 2Poco
    3. 3Sabroso
    4. 4Urbano Bistro
    5. 5Te Pā Tū

  • Asked ChatGPT

    “What's the best restaurant in Rotorua, New Zealand for a trip stop?”

    1. 1Poco
    2. 2Te Pā Tū

  • Searched Google, AI Overview

    “rotorua restaurants”

    1. 1Atticus Finch

  • Searched Google, AI Overview

    “where to eat rotorua”

    Google showed no AI Overview for this search.

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Is Atticus Finch or Sabroso more popular in search?

This chart shows how often people search Google for Atticus Finch and Sabroso by name. Each line represents a brand's share of searches for all five Rotorua restaurants we track, month by month, from searches in New Zealand.

Atticus Finch and Sabroso among Rotorua restaurants in New Zealand, by month

Share of searches by month for Atticus Finch, Sabroso. The figures are in the table below the chart.

View monthly share of searches table
MonthAtticus FinchTe Pā TūSabrosoPocoUrbano Bistro
Oct 202549.4%27.5%12.9%6.2%4%
Nov 202549.9%29.9%11%6.2%2.9%
Dec 202556.7%24.2%11.9%4.4%2.8%
Jan 202649.4%29.9%12.7%5.1%2.9%
Feb 202649.4%29.4%12.6%5.1%3.5%
Mar 202653.6%25.6%12.4%4.8%3.6%
Apr 202650%26%13.2%6.1%4.7%
May 202650.3%21.6%14.4%7.9%5.9%
Jun 202649.7%23.6%12%9.7%5%
Jul 202655.6%18%13.6%8.3%4.5%
Aug 202649.8%21.1%14.2%9.2%5.7%
Sep 202651.7%20.6%13.5%8.8%5.4%

How has the Atticus Finch and Sabroso comparison changed over the last 12 months?

3 findings

How did search popularity change for New Zealand Rotorua restaurants in September 2026?

2 changes

  1. In September 2026, Atticus Finch gained share of searches among Rotorua restaurants in New Zealand, from 49.8% to 51.7%.

  2. In September 2026, Sabroso lost share of searches among Rotorua restaurants in New Zealand, from 14.2% to 13.5%.

How are branded searches counted?

9 search terms

Brandwave collects information about searches that people make online using Atticus Finch’s and Sabroso’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Atticus Finch

4 branded search terms

  • atticus finch
  • atticus finch cafe
  • atticus finch menu
  • atticus finch rotorua

Sabroso

5 branded search terms

  • sabroso cafe
  • sabroso menu
  • sabroso restaurant
  • sabroso restaurant rotorua
  • sabroso rotorua

How the Brand Demand Index is measured

Other head-to-heads among Rotorua restaurants

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