Rotorua insurance brokers in New Zealand:Which brands are most popular in search?
In August 2026, Rothbury was the most searched among rotorua insurance brokers in New Zealand, with an estimated 40 branded searches and 44.4% estimated Share of Search within this set.
Rothbury44.4%
Greenlight Insurance Brokers33.3%Hallam Jones22.2%
ABC Insurance0%
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Share of SearchLeaderboard
Compare Rotorua insurance brokers using branded searches made in Rotorua. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Rothbury, Greenlight Insurance Brokers, Hallam Jones. The figures are in the table below the chart.
View monthly share of search table
| Month | Rothbury | Greenlight Insurance Brokers | Hallam Jones | ABC Insurance |
|---|---|---|---|---|
| Oct 2025 | 33.3% | 44.4% | 22.2% | 0% |
| Nov 2025 | 25% | 37.5% | 37.5% | 0% |
| Dec 2025 | 37.5% | 50% | 12.5% | 0% |
| Jan 2026 | 37.5% | 50% | 12.5% | 0% |
| Feb 2026 | 33.3% | 50% | 16.7% | 0% |
| Mar 2026 | 40% | 40% | 20% | 0% |
| Apr 2026 | 33.3% | 44.4% | 11.1% | 11.1% |
| May 2026 | 28.6% | 42.9% | 28.6% | 0% |
| Jun 2026 | 28.6% | 42.9% | 28.6% | 0% |
| Jul 2026 | 28.6% | 42.9% | 28.6% | 0% |
| Aug 2026 | 44.4% | 33.3% | 22.2% | 0% |
| Sep 2026 | — | — | — | — |
This month’s ranking, August 2026
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, moved from 3rd to 1st | 44.4% | 40 | +100% | +15.9 pointsmoved from 3rd to 1st | |
| 2, moved from 1st to 2nd | 33.3% | 30 | 0% | -9.5 pointsmoved from 1st to 2nd | |
| 3, moved from 2nd to 3rd | 22.2% | 20 | 0% | -6.3 pointsmoved from 2nd to 3rd | |
| 4, held 4th | 0% | 0 | — | 0 points |
1.
Rothbury44.4%
moved from 3rd to 1st · 40 estimated branded searches · +100% vs prior month · +15.9 points
2.
Greenlight Insurance Brokers33.3%
moved from 1st to 2nd · 30 estimated branded searches · 0% vs prior month · -9.5 points
22.2%
moved from 2nd to 3rd · 20 estimated branded searches · 0% vs prior month · -6.3 points
0%
held 4th · 0 estimated branded searches · — vs prior month · 0 points
Compare search popularity between leading brands
Which brand is most popular in search among rotorua insurance brokers in New Zealand?
4 brands
In August 2026, Rothbury was the most searched among rotorua insurance brokers in New Zealand, with an estimated 40 branded searches and 44.4% estimated Share of Search within this set. Greenlight Insurance Brokers is in 2nd place, 11.1 percentage points behind at 33.3% Share of Search.
| Brand | Share of Search | Peak | Low | Rank |
|---|---|---|---|---|
| Rothbury | 33.3% → 44.4% | 44.4%Aug 2026 | 25%Nov 2025 | 2nd → 1st |
| Greenlight Insurance Brokers | 44.4% → 33.3% | 50%Dec 2025 | 33.3%Aug 2026 | 1st → 2nd |
| Hallam Jones | 22.2% | 37.5%Nov 2025 | 11.1%Apr 2026 | 3rd |
| ABC Insurance | 0% | 11.1%Apr 2026 | 0%Oct 2025 | 4th |
Each finding as a sentence
- Across the 11 months ending August 2026, Rothbury’s estimated Share of Search among rotorua insurance brokers in New Zealand increased from 33.3% to 44.4%.
- Across the 11 months ending August 2026, Greenlight Insurance Brokers’ estimated Share of Search among rotorua insurance brokers in New Zealand decreased from 44.4% to 33.3%.
- Across the 11 months ending August 2026, Rothbury’s estimated Share of Search among rotorua insurance brokers in New Zealand peaked at 44.4% in August 2026 and was lowest at 25% in November 2025.
- Across the 11 months ending August 2026, Greenlight Insurance Brokers’ estimated Share of Search among rotorua insurance brokers in New Zealand peaked at 50% in December 2025 and was lowest at 33.3% in August 2026.
- Across the 11 months ending August 2026, Hallam Jones’ estimated Share of Search among rotorua insurance brokers in New Zealand peaked at 37.5% in November 2025 and was lowest at 11.1% in April 2026.
- Across the 11 months ending August 2026, ABC Insurance’s estimated Share of Search among rotorua insurance brokers in New Zealand peaked at 11.1% in April 2026 and was lowest at 0% in October 2025.
- Across the 11 months ending August 2026, Rothbury rose from 2nd to 1st among rotorua insurance brokers in New Zealand.
- Across the 11 months ending August 2026, Greenlight Insurance Brokers fell from 1st to 2nd among rotorua insurance brokers in New Zealand.
- Across the 11 months ending August 2026, Hallam Jones and ABC Insurance held steady: their estimated Share of Search among rotorua insurance brokers in New Zealand each moved less than 0.5 percentage points.
How did search popularity change for New Zealand rotorua insurance brokers in August 2026?
3 changes
In August 2026, Rothbury overtook Hallam Jones to take the highest estimated Share of Search among rotorua insurance brokers in New Zealand, at 44.4%.
In August 2026, Greenlight Insurance Brokers lost estimated Share of Search among rotorua insurance brokers in New Zealand, from 42.9% to 33.3%.
In August 2026, Hallam Jones lost estimated Share of Search among rotorua insurance brokers in New Zealand, from 28.6% to 22.2%.
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