Brandwave

Napier recruitment agencies in New Zealand:Which brands are most popular in search?

In August 2026, OneStaff was the most searched among napier recruitment agencies in New Zealand, with an estimated 240 branded searches and 82.8% estimated Share of Search within this set.

Share of Search, August 2026
  1. OneStaff82.8%
  2. Unite Recruit17.2%

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Share of SearchLeaderboard

Compare Napier recruitment agencies using branded searches made in Napier. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among napier recruitment agencies in New Zealand, by month

Share of Search by month for OneStaff, Unite Recruit. The figures are in the table below the chart.

View monthly share of search table
MonthOneStaffUnite Recruit
Oct 202568.8%31.3%
Nov 202580%20%
Dec 202575%25%
Jan 202683.3%16.7%
Feb 202683.3%16.7%
Mar 202685%15%
Apr 202683.3%16.7%
May 202678.3%21.7%
Jun 202679.2%20.8%
Jul 202678.9%21.1%
Aug 202682.8%17.2%
Sep 2026——

This month’s ranking, August 2026

  1. 1.OneStaff

    82.8%

    held 1st · 240 estimated branded searches · +60% vs prior month · +3.8 points

  2. held 2nd · 50 estimated branded searches · +25% vs prior month · -3.8 points

Compare search popularity between leading brands

Which brand is most popular in search among napier recruitment agencies in New Zealand?

In August 2026, OneStaff was the most searched among napier recruitment agencies in New Zealand, with an estimated 240 branded searches and 82.8% estimated Share of Search within this set. Unite Recruit is in 2nd place, 65.5 percentage points behind at 17.2% Share of Search.

New Zealand napier recruitment agencies, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
OneStaff68.8% → 82.8%85%Mar 202668.8%Oct 20251st
Unite Recruit31.3% → 17.2%31.3%Oct 202515%Mar 20262nd

Each finding as a sentence

  • Across the 11 months ending August 2026, OneStaff’s estimated Share of Search among napier recruitment agencies in New Zealand increased from 68.8% to 82.8%.
  • Across the 11 months ending August 2026, Unite Recruit’s estimated Share of Search among napier recruitment agencies in New Zealand decreased from 31.3% to 17.2%.
  • Across the 11 months ending August 2026, OneStaff’s estimated Share of Search among napier recruitment agencies in New Zealand peaked at 85% in March 2026 and was lowest at 68.8% in October 2025.
  • Across the 11 months ending August 2026, Unite Recruit’s estimated Share of Search among napier recruitment agencies in New Zealand peaked at 31.3% in October 2025 and was lowest at 15% in March 2026.

How did search popularity change for New Zealand napier recruitment agencies in August 2026?

  1. In August 2026, OneStaff gained estimated Share of Search among napier recruitment agencies in New Zealand, from 78.9% to 82.8%.

  2. In August 2026, Unite Recruit lost estimated Share of Search among napier recruitment agencies in New Zealand, from 21.1% to 17.2%.

How the Brand Demand Index is measured

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